The Power of Her with Dawn Sinkule

In this episode of The Power of Her, Joclyn Kilpatrick, founder of Willow Soul, shares her journey of leaving behind a corporate career to follow her calling as a yoga teacher and studio owner. She opens up about the leap of faith it took to trade stability for purpose, the discipline required to balance passion with business, and the daily practices that ground her as she leads a heart-centered c...

In this episode of The Power of Her, Dawn Sinkule sits down with Whitney Freya to share the vision and purpose behind the Great Mother March, a 32 day empowerment pilgrimage from Asheville to Washington DC.   Whitney explains how the march was born from an intuitive calling and has grown into a movement designed to make feminine energy visible, foster collaboration, and build community. Far from a...

In this episode of The Power of Her, Dawn Sinkule talks with Liz Hansen, owner of Chicago Boudoir Photography, about how boudoir can transform the way women see themselves.   Liz shares powerful stories from her studio, including clients who've celebrated survival, embraced scars, and rediscovered confidence through intimate portraits. She opens up about the pushback she faced when starting her bu...

In this episode of The Power of Her, Dawn sits down with serial entrepreneur and finance educator Gokce Donat to tackle the money myths holding women back.    From breaking into male-dominated industries to teaching why "wealth isn't a vibe, it's a system," Gokce shares real-world insights and practical steps for taking control of your finances. They dive into financial literacy, overcoming money...

In this episode of The Power of Her, Dawn sits down with Nancy Griffin, CFP and founder of Women Worth and Wellness, to talk about what really happens when you connect your self-worth to your net worth.   Nancy shares her leap from corporate life to building a business designed to help women step into financial confidence and personal power. From breaking the glass ceiling to redefining leadership...

In this episode, Dawn sits down with Lindsay Scherr Burgess, founder and CEO of Mos sBoss Green Wallscapes, to talk about building a wildly creative, niche business from the ground up—literally. Lindsay shares the unfiltered reality of scaling a company, navigating explosive growth, surviving economic curveballs, and what it really means to be a CEO in the messy middle. From hiring and systems to...

In this solo episode, Dawn gets real about what it's actually like to run a female-led ecomm marketing agency in an industry that still leans heavily male. From navigating outdated perceptions to pushing back against bro marketing culture, she shares what it's taken to build a successful agency that puts connection first—and why more women need to be having these conversations out loud. If you've...

This episode delves into the art of storytelling for businesses, focusing on how smaller brands can effectively compete with larger corporations. Marketing expert Mary Czarnecki shares her insights on common storytelling mistakes, actionable strategies for connecting with audiences, and valuable mindset shifts for entrepreneurs transitioning from corporate to independent ventures. The discussion a...

In this episode, Dawn sits down with longtime friend and powerhouse marketer Karen Sahetya to unpack what it really looks like to grow a business while staying grounded in your values. From leaving the corporate grind to building an agency that prioritizes both results and real life, Karen shares her honest take on what's broken in the marketing world—and what women entrepreneurs actually need to...

After being laid off during pregnancy, falling deep into debt, and nearly walking away from business altogether, Diana Burgos chose something else: to rebuild, in her own way. In this episode, we talk about what it looks like to grow a business after everything falls apart—and how to do it without burning out. From learning to trust yourself again to setting boundaries as a mom and agency owner, t...

Carla White didn't set out to be a tech pioneer—but that's exactly what happened. In this episode, Carla shares how her viral Gratitude Journal app led to a full-blown reinvention: from coach to founder of Hero.fm, a platform helping women monetize their knowledge with audio.   We dig into the messy middle—what it's like being a woman in male-dominated tech, the emotional toll of trying to prove y...

In this episode of The Power of Her, Dawn Sinkule sits down with entrepreneur and financial empowerment advocate Ciara Stockeland for a conversation that goes way beyond balance sheets. They talk about what it really means to lead a business with clarity, confidence, and profit—not hustle. Ciara shares her personal journey—from launching her first business to learning (sometimes the hard way) how...

In this episode, Dawn sits down with Rachel Miller—serial entrepreneur, mom of six, and absolute queen of automation—to talk about what it really takes to grow a business without burning out. Rachel shares how she built a massive online following, streamlined her systems, and ditched delegation in favor of smart automations that work on autopilot. From content strategy to the myth of "doing it all...

In this kickoff episode, host Dawn Sinkule shares the story behind the rebrand—from The Ecomm Profit Podcast to The Power of Her. What started as a marketing-focused show evolved into something bigger: a space to spotlight the real, raw, and inspiring journeys of women in business. Dawn opens up about her personal path—from working as a senior exec at a Fortune 25 retailer to building a multimilli...

In this episode, Digital Dawn Agency brings you an insightful interview with Dawn, the agency's founder, as she discusses the biggest challenges eCommerce brands face during the fourth quarter. Dawn shares her expert strategies for standing out during Black Friday and beyond, emphasizing the importance of early preparation, customer loyalty, and creative promotions. Tune in to learn how to differe...

For our special 10-year anniversary episode of the Digital Dawn agency, we sit down with the inspirational Dawn Sinkule. Dawn takes us on an engaging journey from her days as a senior executive at Target Corporation to the unexpected and fulfilling path of becoming an agency owner. She shares the pivotal moments, like landing her first client through a Facebook group, that gave rise to Digital Daw...

Unlock the secrets of a decade's worth of eCommerce evolution and propel your business forward! Join me, Dawn Sinkule, on the Ecomm Profit Podcast as we dissect the game-changing trends that have redefined online business. We'll unravel how the shift from desktop to mobile commerce has fundamentally altered consumer behavior and why mobile optimization is now a make-or-break factor. Discover how s...

Listen in as I, Dawn Sinkule, chat with Justin Chen, the co-founder of PickFu, about how this innovative tool is transforming the e-commerce landscape. Discover Justin's transition from a computer science graduate to a groundbreaking entrepreneur and how a simple need for unbiased feedback on a website redesign led to the creation of PickFu. We explore how the platform provides real-time, written...

Unlock the power of Fortune 500 strategies tailored for your eCommerce empire, as I, Dawn Sinkule, share my transformative journey from corporate executive to eCommerce virtuoso. Get ready to amplify your business acumen with the insider wisdom I've honed over 17 years at Target Corporation, distilled into actionable insights that will propel your online retail venture to unparalleled heights.   T...

Join me, Dawn Sinkule, as I unpack the critical elements of email marketing that could skyrocket your eCommerce business to new heights. Listen in as we explore why a robust email strategy isn't just a good idea—it's an absolute must. You'll learn about the power of segmentation and personalized communication, which ensure that your customers feel understood and valued. We don't stop there; discov...

The journey from local markets to dominating the digital shelf is no small feat, especially in the world of chocolate. Sterling and I explore the tactical maneuvers that led JoJo's Chocolate to thrive on Amazon and later, in retail havens like Sprouts and Costco. We examine the impacts of the pandemic, pivoting to double down on e-commerce, and the resulting surge in online sales. Sterling's insig...

Join us on a transformative journey with Serra Coate, soul embodiment coach and author of "Enlightened Beings: The Awakening," as we explore the profound concepts of soul embodiment and enlightenment. Serra shares her personal path from a deep connection with nature to mastering energy work, Reiki, and shamanism. Listen in as she illuminates the idea of enlightenment as a means to increase our vib...

Dawn explores the world of digital analytics with expert MaryBeth Maskovas. With nearly a decade of experience, MaryBeth shares insights on debunking data analytics myths and emphasizes the importance of holistic analysis beyond platform-specific metrics. Together, they discuss the concept of incrementality and offer practical tips for businesses to navigate data analytics effectively. From levera...

Ever wondered how the practice of meditation could revolutionize one's business? Join Dawn Sinkula as she engages with the extraordinary Irena Miller, an energy alchemist and spiritual life guide. Irena's insights bridge the gap between the meditative mind and business acumen, showcasing a personal transformation that is not only inspiring but also indicative of the profound impact intuition, emot...

Thank you for being with us throughout this incredible year! We've cherished every moment of sharing these remarkable conversations with you. From diving into the insights of eCommerce experts to spotlighting industry-changing brands, our journey this year revolved around exploring the vast realm of eCommerce and digital marketing. As we gear up for the next year, get ready for an even more exhila...