The Pour with De Tierra

In this episode we take a deep dive into the official launch of the De Tierra Vineyards Loyalty Points Program, that kicked off on July 1st. This is not your average rewards program — every guest earns points for every dollar spent, translating directly into discounts on wine and merchandise. We break down accelerated earning tiers, Wine Club Launch Gifts, bonus points, and Friends of De Tierra pa...

This episode is packed with everything happening at De Tierra Vineyards as we roll into a busy and exciting stretch of events. We take a deep dive into Carmel-by-the-Sea’s 1st Annual Putts for Paws Invitational, a mini-golf tournament taking over Devendorf Park on February 10, 2026, right in the heart of AT&T Pro-Am week. This isn’t your average round of golf—expect golf-goofy fun on a pooch-and-p...

As we close out the year, we’re taking one last pour to reflect on everything that made 2025 such a meaningful chapter at De Tierra Vineyards. From key milestones and memorable moments, to the growth and releases that shaped the year, this episode is all about looking back with gratitude. We also turn our attention forward—sharing a sneak peek at what’s already in the barrel for 2026. From excitin...

On this episode, we’re raising a glass to something truly special—the upcoming release of our 2021 Attitude Adjuster GSM blend, crafted by Associate Winemaker Drew Tripp. 🍷 We’ll dive into the story behind this bold, expressive wine, exploring the inspiration, craft, and character that make it a standout addition to the De Tierra lineup. Pull up a chair, pour yourself a glass, and join us for a t...

On this episode of The Pour, with De Tierra Vineyards, we dive into Friends of De Tierra—the member‑perks program unlocking exclusive discounts and add‑ons at 30+ partner businesses across Carmel‑by‑the‑Sea and beyond. We share how it works, sample a perfect day in Carmel-by-the-Sea using the benefits (from coffee and galleries to classic‑car cruises and dinner). Whether you’re in the Wine Club or...

Join us as we uncork the rich history and enduring legacy of De Tierra Vineyards, celebrating their 25th Anniversary with the highly anticipated 2023 Estate Releases. This special vintage marks a significant milestone, as it includes the first estate Cabernet Franc release since 2019, making this anniversary offering especially meaningful. These estate-grown red varietals—the 2023 Merlot, Pinot No...

Are you looking to enhance your wine experience and connect with the vibrant community of Carmel-by-the-Sea without the commitment of traditional wine club shipments? In this episode of The Pour with De Tierra, join us as we explore De Tierra Vineyards' innovative Wine Club Subscription tiers, designed for every type of wine enthusiast. Whether you’re a local, a frequent visitor, or just “club cur...

In this episode of The Pour with De Tierra, we introduce an exciting new perk for our Club Members—the exclusive Barrel Tasting experience, now available at our Carmel-by-the-Sea tasting room. We compare the traditional winery barrel tasting approach with our inventive new setup that brings the cellar to the tasting room. Club Members can enjoy a complimentary splash or opt for a full guided barre...

In this episode of The Pour with De Tierra, join Merlot and Rosé as they uncork the details of our unforgettable 2025 river cruise through the heart of Bordeaux, France! 🚢🇫🇷 We break down the itinerary, highlight exclusive experiences, and share how De Tierra guests can enjoy special pricing and perks when booking directly through Avalon. If you’ve ever dreamed of drinking Bordeaux in Bordeaux—th...