The Poodle to Pitbull Pet Business Podcast

Are you a boring business owner? If so it could be costing you a fortune. See, most dog walkers, trainers and groomers are as dull as ditchwater. They talk about their qualifications (yawn) or they use fancy dog training words like 'operant' and 're-inforce' which means NOTHING to the average dog owner. So, how to do NOT be boring then? The answer is revealed in this weeks episode of the podcast....

First things first, why would you want to get people on an email list? Well, it's all to do with follow up. And the businesses who consistently follow up, make more money. And email is the BEST way to follow up with dog owners in your town. It's waaay better than Facebook OR Instagram. But how do you get people onto your email list? Alll is revealed in this weeks episode. To get Dom's FREE 33 idea...

Is it time to whisk your prospects off their feet and wow them with your amazing dance skills? Maybe not. LOL, but it IS time to get up close and personal, or at the very least get offline and face to face with your prospects. Listen to Dom and Alex share how you can explode your business and sell more services by mastering events. For more details go to www.growyourpetbusinessfast.com/impact

Do you want to feel better OR be better? See, a lot of the time we opt for the things that only make us feel better. A good example would be the instant dopamine hit you get when you receive a 'like' or 'share' on Facebook. It makes you feel better. It makes you feel valued and validated. But it very rarely makes you any more money in your business. To make BIG gains in your pet business you need...

Today's episode comes to you LIVE from the Indian Palace Buxton! And if that doesn't whet your appetite then the sound of me, Alex and my PBIC crew tucking into poppadoms and pickles while we talk about the trails and tribulations of running a pet business, surely will..If you want to know the down and dirty truth about what's it's really like to start and grow a pet business then you MUST listen...

How come you are such an amazing pet business owner, yet you struggle to attract enough clients?  That's because people only buy when they are ready to buy. If you want them to buy faster then you need 'follow up' systems in your business. This means you need to get OFF Facebook and use some OFFLINE marketing. Dom and Alex share how to do that in episode 42. Go to www.growyourpetbusinessfast.com/3...

The 'Procrastination Devil' is a complete BASTARD. He'll thwart you at every turn and when you sit down to start that very important task he will encourage you to 'check Facebook', 'post on Insta' or worst of all 'Just do it tomorrow'. How many times have you started a day with big plans to get something important done, only to fail because the procrastination devil struck once more.  So, how can...

Despite what your mam, your priest and your dog training association tells you, your reputation doesn't just come about because of how you deliver your day to day service.  There's another factor which YOU control, that contributes massively to your reputation, which in turn determines how easy it is to charge higher prices. And you can find out what that 'secret factor' is by listening to this we...

Surely no-one in their right mind would choose to be poor? Well, if you are a pet business owner who chooses to sell to low quality clients who complain about your prices, then yes! You are choosing to remain poor. The trick is to sell to affluent dog owners who expect to pay higher prices. You can get Dom's top tips on how to do just that in this weeks episode of the podcast. Don't forget to grab...

A huge mistake I see dog trainers making is they give away too much FREE information. They do it in Facebook groups, on messenger, on email AND in person. The problem with that is FREE = COSTS NOTHING = NO VALUE = WON'T BE LISTENED TOO. If you feel like you give too much away for free then Dom has the answer to your probelms in this weeks show. For more pet business marketing tips and advice check...

How do I get more clients Dom? is a questions I hear a lot. The answer isn't simple. You need an offer that dog owners want to buy, which means you need to do  some marketing, but most of all it means you need to be doing FOLLOW UP. Businesses who do follow up make way more than those who don't. And what is follow up? You can find out in today's podcast. And you can grab a copy of Walk Yourself We...

According to a survey from Pew research a quarter of Americans said they never read a book in the last year. As someone who reads a couple of books a week I find that pretty shocking. Reading (or listening) is essential and it's the easiest way to get smarter. As a pet business owner you should always want to get smarter (than the competition) but what business books should you read first? Dom and...

Do you have loads of ideas but struggle to focus on the one that will grow your business? Well, you aren't alone, most pet business owners suffer from exactly the same problem and many never find an answer.  In episode 35 Dom and Alex share the secret to achieving a laser like focus on the most profitable business building activities. For more pet business advice grab a copy of the pet business bi...

Seriously, how was it for you? 2018 is drawing to an end so Dom thought it would be a good idea to look back over the year and discuss what went well AND what went sh!t in 2018. Alex and Dom both wrote books but they also severely screwed up some their marketing methods. Get the full lowdown in Episode 34 of the podcast. Don't forget to sign up to Dom's 33 ideas at www.growyourpetbusinessfast.com/...

It's December the 21st and Dom and Alex are feeling festive in front of a crackling log fire. As its the time of the year for giving, Dom has a special Christmas gift for you dear listener, a 24 carrot business lesson for you today. This magical marketing tip, if you are wise enough to listen AND take action on it will make you shed loads of money next year...For more awesome pet business marketin...

So, what happens when you throw 18 pitbulls, dressed up in Christmas outfits, into a bar and feed them alcohol? That's NOT the start of a rude joke, it's what happened last weekend when the PBIC Christmas party landed in Bakewell. You are about to get the skinny from UK's leading pet businesses about how they are marketing their way to higher profits.  Don't forget to grab a copy of Walk Yourself...

Imagine pouring your heart and soul into writing a book and then someone leaves a review which describes it as 'Short, unsurprising and pretty useless'. You'd be gutted wouldn't you? So, why was Dom so delighted and how does he use this bad review to help him build his business, more importantly how can you use bad reviews to build your business? Find out in episode 31 NOW. For a FREE copy of the...

A big problem you might have in your business is dog owners in your town simply don't know that you can help them. So, you might be a dog trainer but they don't contact you to help fix their dog because they think you only do classes. Or you might be a dog walker and they don't call you because they think you only do group walks and they own a reactive terrier. You can fix this by putting more rel...

Doms is balls deep bingewatching G.L.O.W. on Netflix. G.L.O.W. being the Glamorous Ladies of Wrestling. And in between the spandex, sequins and suplex slams there are many amazing marketing lessons you can learn and steal to and implement in YOUR pet business, check out episode 29 and see for yourself! For more business and marketing advice check out dom free 33 ideas at www.mydogssuperhero.com/33...

Dom's latest dog training book Worry Free Walks has arrived, which you can buy from Amazon, Kindle Store or Audible. In this episode you will discover why Dom writing so many books and how YOU can write a books to grow your pet business. To grab the book from Kindle NOW go here https://amzn.to/2QKS2dd

Once upon a time a dog walker called Dom ran a dog adventure business. But then he became an author, did less much exercise and grew a nice fat ass from sitting around all day. Then he got so sick of being tubby, he joined a gym and this is the story of how I overcame the fear of joining a gym. For more business advice go to www.mydogssuperhero.com/33ideas

This is a SPECIAL EDITION of the show because we are LIVE and UNLEASHED, behind the scenes at the recent Dog Trainers business bootcamp! Why did dog trainers from all over the UK gather in Sunderland and what marketing secrets did they learn? Listen to the podcast to find out...to get the bootcamp recordings go to www.growyourpetbusinessfast.com/dogtrainersbootcamp

There are no guarantees in life or business. E.g. I couldn't guarantee or tell you how much money you will make by starting email marketing but I know that 'follow up' works, and I know email is way more effective than fucking around on Facebook. One thing I CAN guarantee is if you don't try anything new in your marketing then you will experience very similar results and continue to be pissed off...

One of the best feelings you ever have is opening a box that contains the first copies of a book you have wrote. It's surreal. You're like; 'Finally, it's here','Did I really do this?',and 'Fuck, I wrote a book!'All at the same time. You feel different and you are treat different too. Truth is, there are loads of reasons to write a book but surprisingly being a bestseller isn't one of them. Find o...

Dom's sister got married recently by the same priest who pulled off an awesome promotional coup when he met the pope a few years ago. Whilst in the Vatican, he used an amazing guerrilla marketing technique that got him on TV AND saved my football club from relegation. To find out what he did ad how you can use it to grow your pet business then tune in NOW. For more pet biz advice go to www.mydogss...