The Podcasters Podcast

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off. One of the main ways you can monetise your podcast is by using it to sell your own products and services. In this episode, Ash and Kane explore how Podcasting is uniquely placed to generate sales. KEY TAKEAWAYS If you have a product or service, or a business, it’s really importan...

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off. How can you leverage your personal brand? LinkedIn Expert Matt Swain joins Ash and Kane in this episode to talk about exactly that as well as why a podcast is the perfect tool to help you and Matt’s top tips if you are looking to get sponsorship and guests on your podcast. KEY TA...

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off. Kane and Ash explore marketing in this episode, specifically when you have a budget to spend. Listen in as they tell you the serious dos and don’ts of paid podcast marketing and why sometimes it is worth it to ‘pay to win’! KEY TAKEAWAYS Do not pay for downloads! All your paid-fo...

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off. Podcasting can work particularly well alongside a SaaS business model and in this episode, Alex joins Ash and Kane to talk about precisely that including how to do it effectively and how it differs from other businesses. Alex previously worked as an event organiser for SaaS compa...

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off. Kane and Ash are going to break down, step by step, what they did when they launched this very podcast. They open the lid on the steps they took, the results they achieved including their raw analytics, as well as what they learnt along the way. KEY TAKEAWAYS Kane didn’t have a f...

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off. A second in the series about what you can do, inside and outside of production, to get your podcast to sound the best it can! Dan, a senior audio producer at Progressive Media joins Ash again to give tips on what you can do after you stop recording to make your content sound grea...

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off. Join Ash as he speaks to Dan, one of the senior producers at Progressive Media, all about what you need to do before production to get your podcast sounding the best it can be. Dan is the expert when it comes to producing podcasts and he gives some great tips and tricks to help y...

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off. How can you attract and leverage the best guests for your podcast? Kane and Ash reveal the steps you can take to find and secure the best type of guests for your podcast that will bring you listenership and growth. KEY TAKEAWAYS Step up your organisation skills. When first starti...

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off. Join Ash and Kane as they talk through the dos and don’ts of Podcast Intros and Outros, including how you can create an impactful effective intro and the common mistakes people can make. KEY TAKEAWAYS Many shows have generic intros that are too long and unnecessary. Making sure y...

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off. This week on The Podcaster’s Podcast. Kane and Ash talk about the latest industry update in the podcast world. This includes a game changing update on the most powerful podcast platform, YouTube… KEY TAKEAWAYS YouTube is taking over podcasting – YouTube is already the second bigg...

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off. This week on The Podcaster’s Podcast. Kane and Ash talk about video in podcasting. Is creating visual content essential to success? The world is putting an emphasis on video formats, with platforms like TikTok, Twitch and YouTube being some of the BEST places to be discovered and...

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off. This week on The Podcaster’s Podcast. Kane is going it along with mindset coach Paul Sheppard. Paul and Kane discuss imposter syndrome and anxiety, giving you top tips for pushing outside of your comfort zone and stopping procrastination. KEY TAKEAWAYS You might have an unconscio...

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off. Should you do solo episodes or interview episodes when first starting your podcast? There is no set answer to this question and in this episode, Ash and Kane explore the reasons why. KEY TAKEAWAYS Which is easier for you to commit to long-term, solo episodes, interviews or a mix...

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off. Join Thom, Kane and Ash for a discussion about production, including the different ways you can manage production and which may suit you and your podcast the most. KEY TAKEAWAYS You can manage production yourself, hire someone in-house, hire a freelancer or hire an agency to mana...

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off. Have you ever wondered how to grow all of your social media channels with just one piece of content a week? Tune into this episode with Ash and Kane as they explain not only how to do this but why it could be the key to unlocking your creator potential. KEY TAKEAWAYS Any content...

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off. Fiona runs the first PR podcast agency in the UK and joins The Podcasters Podcast in this episode. She talks about her background, why she started POWPR and gives some great hints and tips on how you can accelerate your podcast through PR. KEY TAKEAWAYS Originally having a succes...

Ash and Kane talk about the value of community in Podcasting including the many reasons your podcast community can make your podcast a success and how you can utilise its power. If you have any episode suggestions please contact us! WebsiteLinkedIn Email: podcast@progressiveproperty.co.uk KEY TAKEAWAYS Communities are infinitely valuable for a variety of things from monetisation to connecting with...

Matt Gilhooly is quite new to the podcasting scene, he launched ‘The Life Shift’ Podcast in March 2022 but has already recorded over 40 episodes! He joins The Podcasters Podcast to talk about the strength of the podcasting community, the why behind his podcast as well as the importance of your ‘who’: your guests and audience. KEY TAKEAWAYS The life shift podcast is about picking out pivotal moment...

Thom and Kane answer one of the first questions they are asked when someone starts podcasting; where and how do I host my podcast? KEY TAKEAWAYS One of the biggest benefits of podcasting as a medium is that you have a central place, your hosting site, where all the podcasting platforms then pull from. There are no algorithms in the way or reach restrictions, you have a relationship with your hosti...

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off. Paul, in his own words, has been interested in making the world a better place for a long time. Paul is a business owner and coach and has been running one of the longest social entrepreneur podcasts on the planet. He joins Ash in this episode to give his top tips and advice for...

In this episode, Ash and Kane talk about why, when you have a small audience, baked-in advertising is your best strategy for sponsorship! Related Episode: How Dynamic Advertising Makes You the Most Money KEY TAKEAWAYS Remember that you are often a risk to the advertiser if you have a small audience and no social proof. When you use a baked-in ad, the advertisers effectively ‘own’ that episode. Thi...

Everyone seems to be talking about Chat GPT and AI and so in this episode Thom, Kane and Ash wanted to talk about the potential impacts this could have on the podcasting space. KEY TAKEAWAYS Thom predicts there will be little to no negative impact on Podcasters from Chat GPT. It will only strengthen the authenticity of real podcasters doing real things. Chat GPT and AI might become good tools to h...

Should you buy podcast downloads? The simple answer is no and in this episode, Thom explains exactly why! KEY TAKEAWAYS You may get offered downloads/listeners from people but all they are doing are using cheap phones to ‘farm’ downloads and subscribe. They aren’t using organic promotion and all downloads are coming from one area and generally, all the downloads are just on one episode. The only p...

Darien Southerland is a podcaster with experience in both radio and advertising. He joins The Podcaster’s Podcast to talk about his journey into podcasting including his key takeaways from running a ‘hyper-local’ podcast and the importance of discoverability. Connect with Darien on LinkedIn here KEY TAKEAWAYS Darien worked in radio which he then left to go into advertising. It was in advertising t...

What are the secrets of big money sponsorship? Kane and Ash talk about the key things you need to know when speaking to a sponsor! KEY TAKEAWAYS The sponsors you speak to need to value your audience. Think about what sponsor would have a product or service that would serve your audience the best? If you find a sponsor whose audience matches yours, the sponsor will value them and your audience will...