The Podcast Babes

I recently took a break from podcasting, but I’m back and ready for season 4! In this season, I’ll be releasing one episode per week, quality over quantity!  In this very first episode, I’ll give you a breakdown on how I took a break from podcasting. It’s a topic that’s been discussed numerous times in the Facebook groups I’m a part of, so I think it will be valuable to many podcasters. Head over...

If your podcast promotion strategy consists of a single post announcing your new episode, you’re not going to see much ROI for all of the energy you’ve put into creating that new episode.  As a Podcast Strategist, my goal is to get my clients the most impact possible from their podcast. To do this effectively, the promotion strategy we develop has to include both short-term and long-term component...

As a business owner, I love my passive income streams. Once I set up my sales funnel, these products continue to create income for me without any extra work.  According to my guest for this third REWIND episode, Rachael Taylor, everyone has a skill or knowledge that can be turned into a sellable product to generate passive income. If you want to know how you can use your podcast to scale your busi...

If the number of downloads doesn’t indicate the success of a podcast, how can we measure our podcast growth? How do you know if all of the energy and time you’ve put into your podcast is worth it if you don’t have the stats to prove it? That's what I'll be talking about in the second REWIND episode between season 3 and 4. Ps. Season 4 will launch on August 2nd. Until then, follow me on i...

The most common question I get from clients is ‘how can I monetize my podcast’? Podcasting requires a lot of effort and we all want to see a healthy ROI from our time and energy.   Claire Gosteli from Guavabean has done an incredible job of building a community around her business and podcast. In this episode, she shares with us how she monetized her podcast using both paid and free community reso...

8 months and 56 episodes into this journey, I am awed by the support I’ve received since launching The Podcast Babes podcast. Thank you for listening. I appreciate you so much for being here and listening to me and my guests share our knowledge. It brings me so much joy to connect with listeners and to see that you are getting benefit from this podcast. As I look back on this season, I realized ju...

After launching a podcast, the next thing you eagerly want to do is start making money from that podcast. As a business owner, selling your own products is the most profitable way to monetize your podcast. Steph Taylor is a launch specialist who has figured out the perfect formula for using your podcast to launch and sell digital products. Tune in to learn how to effectively use your podcast as pa...

As a podcaster, you know how many moving parts there are when creating a podcast and how many hours it takes to make it all come together. While you love creating quality content that your audience enjoys, you also don't want to do extra work when you don't have to. On yesterday’s episode, Venese Lau shared some great advice on how to repurpose your podcast, which saves you a ton of time...

You spend hours researching, recording, editing, and publishing every single podcast episode you create. Your audience loves your content, but wouldn’t it be nice to reach even more people with your message? One podcast episode can create content that can be used across multiple different channels, keeping your audience filled with engaging content while finding new listeners. Venese Lau, host of...

Is your goal to have a successful podcast? Do you want to grow your podcast listener base and keep them around for a long time? Do you ultimately want your podcast to be profitable? Then first you must map out your podcast listener journey. If you aren’t sure what a listener journey is, why you need one, or how to create one, then tune in to today's episode because I’m going to tell you every...

Have you thought about using paid Facebook ads for your podcast, but don’t understand the algorithm or think it would be too expensive and time consuming? Maybe you’ve even tried it once or twice and didn’t see much ROI. No matter where you are on your podcasting journey, getting more listeners for your podcast is a priority and Facebook ads are a great way to accomplish that goal. Christina Bernh...

One of the biggest frustrations I see with podcasters is not really knowing their listeners. Gaining insight from your listeners is challenging but it is invaluable when it comes to creating content they actually want to hear and forming a meaningful connection with them. Today, I’m talking about three easy strategies to get to know your listeners so you can connect with them, sell your products,...

Is Clubhouse the future or the end of podcasting? Does it have a role in podcasting at all? The app that exploded onto the social media scene in 2020 has left a lot of people questioning where it fits into podcasting and if it will ultimately be beneficial or harmful to the industry. My guest today, Laura Bauder, is a podcast strategist and Clubhouse pro. She is here to answer all of these unknown...

If the number of downloads doesn’t indicate the success of a podcast, how can we measure our podcast growth? How do you know if all of the energy and time you’ve put into your podcast is worth it if you don’t have the stats to prove it? In yesterday’s episode, Serena Dodd showed us how her two successful podcasts have completely different stats because they have completely different audiences and...

The success of your podcast doesn’t depend on the number of downloads you have. Podcasters focus so much on their stats and when the numbers aren’t where they want them to be, it can mean a quick slide into the podcast graveyard. This is really unfortunate because you can have a monetized podcast with only 1 listener. My guest today, Serena Dodd, has two podcasts and she is here to share her insig...

Since the pandemic started, we have seen massive growth in podcasting. This growth has led to several new trends that are creating exciting opportunities for podcasters. In yesterday’s episode, Debbie Arcangeles showed us just how easy it is to podcast remotely, which became a new trend in 2020 due to worldwide lockdowns. Today, I’m talking about 7 trends for 2021 and how you can take advantage of...

Have you ever stressed about how to record a podcast episode from anywhere other than your regular spot? Do you dream of becoming a digital nomad, releasing new episodes from a new city every month? If so, you need to check out today’s episode. Debbie Arcangeles, host of The Offbeat Life podcast, is here to tell us all about how she built her business and podcast while working remotely. If you wor...

Are you guilty of making one of the three most common mistakes in podcasting? I see podcasters making these mistakes over and over again but you don’t have to be one of them! After interviewing Pinterest badass Presh Rodgers yesterday and learning about the rookie mistakes I’m making with my Pinterest strategy, I want to pay in forward for my fellow podcasters. Tune in to today’s episode to learn...

As promised, Pinterest badass Presh Rodgers is back! Last season, Presh gave us the inside scoop on using Pinterest to increase your podcast traffic. Even with all the incredible information, she provided in that episode, we still had SO much more to talk about. Today, she’s back to take a deep dive into Pinterest ads. If you haven’t already listened to the first episode , do that first to underst...

If you have been listening to this podcast for any amount of time, you know the different ways to monetize your podcast and you know that selling your products or services is the best way to do it. In yesterday’s episode, Lauren Smith of Master Your Mind, Business, and Life podcast shared so many useful tips that she learned from her podcast & monetization journey. Today, I’m going to expand o...

Many business owners use their podcast as a marketing tool to increase brand exposure and find new clients. My guest today took a completely different route. When Lauren Smith launched her podcast three years ago, she had no idea how it would shift her business. In today’s episode, Lauren shares with us how her passion podcast led her to reshape her digital marketing agency into a business that al...

As a podcaster with a business, one thing that is really important to me is the profitability of my podcast. Yes, I love producing this podcast but I also have bills to pay.  I have talked a lot about monetizing your podcast in previous episodes, but that doesn’t guarantee profitability. In today’s episode, I am giving you some tips to make sure your podcast is profitable. Let’s dive in! For full...

As a business owner, I love my passive income streams. Once I set up my sales funnel, these products continue to create income for me without any extra work. According to my guest today, Rachael Taylor, everyone has a skill or knowledge that can be turned into a sellable product to generate passive income. If you want to know how you can use your podcast to scale your business and earn passive inc...

One of the most frequent questions I get asked is about monetizing podcasts. Some people are determined to find sponsorships while others are worried about turning their podcast into one big ad. Then there is another group who thinks that their audience is not big enough to monetize. If you are trying to figure out where to start with monetizing your podcast, then today’s episode is for you. I’m t...

Every podcaster is an influencer. As long as you have one listener, you have the power to influence your audience’s behavior and how they spend their money.  No doubt you have seen countless advice threads about how to grow and monetize that audience. On today’s episode, Jenny Melrose, an expert on becoming an influencer entrepreneur, will share with us her proven success strategies on how to attr...