The Pivot Podcast: Ethical Marketing Strategies for Hairstylists

If you feel stuck and like you too “old” to start over or change this episode is for you 💛 With the extra pressure of being in the beauty industry on top of society turning 39yrs old deciding to shift in life & business is where we headed. In today’s episode real talk about how I’ve gotten to the point of not letting others dictate how I live my life, starting over in my 30s, and breaking the...

Since 2018 have done over 241 episodes sharing bts business journey with you. Closing down a chapter to start something new dive deeper to mindful living practices , my lessons with color, hair texture, and our cafecito talk ☕️ over breaking beauty industry norms. Stay tune for next week episode on Ageism!

Welcome this is a no filter episode on—your go-to resource for everything about wedding show & promoting your beauty business! First is a wedding show the right investment for your beauty business? Thank Margaret for this episode she requested :) I listen to my email fam community and you asked so I delivered. In this episode, I share valuable lessons learned as a vendor at wedding shows, offering...

If you’ve ever seen those posts where you comment a word and instantly get a DM with a link, you’re already familiar with ManyChat. In this episode, I’m breaking down how ManyChat works and sharing the basics of email marketing, specifically for busy hairstylists and moms. Whether you're juggling clients or managing your own business, these tools can save you time, boost your engagement, and help...

In this episode, we’re talking all about self-love and self-acceptance—and how they aren’t just buzzwords but key ingredients for success in both life and business. We dive into what these really look like in practice and how they show up in the way we run our businesses, make decisions, and show up for ourselves and others. If you’ve ever struggled with imposter syndrome (self doubt ) or felt dis...

Inflation and all this fear mongering let’s move past that the reality is there is so much information but… Have you looked to see if your business is ready for a price increase? And how much? In today’s episode talk about going deeper into looking at your data , what data to look at so you make the best decision for your business vs doing what everyone around you is doing. Data driven decisions a...

In this episode, I take you behind the scenes of a major life transition—buying my new (well,  retro !) home from 1964, while juggling the demands of being a mom and running my beauty business. I share the strategies and tools that helped me stay grounded and keep things running smoothly, even when life felt like it was pulling me in a million directions. Grab a cup of coffee (or your favorite dri...

In this episode I discuss the evolution of business branding, the importance of website rebranding, and the need for pricing transparency. Emphasize the significance of attracting and repelling clients through effective branding strategies and shares insights on how to create a website that serves as a functional storefront. Lastly highlight the importance of community engagement and the value of...

Because I do the marketing trainings still with companies like Pinterest on holiday promotions... Here is an episode what I've learned about how our marketing needs to change, when to start promoting, and why I don't recommend starting your marketing promotions in november and december. A simple look into this complex topic and the changes that are happening as we are all constantly bombar...

Discover how I evolved to run a successful business without relying heavily on social media. I'll share the tools that helped me change my relationship with anxiety and how I now book clients with less screen time. 💖

Are you struggling with your spending habits? If so todays guest episode may be what you where looking for. Our guest this week a former hairstylist Danielle Hayden with over 15 years experience in the world of finance is the Co-Founder and CEO of https://kickstartaccountinginc.com/ A bookkeeping and accounting firm that is on a mission to coach six figure (+ beyond) female entrepreneurs so they c...

A special interview with our guest Cin. We got over What is reiki? As hairstylists and beauty service pros how can we implement it in our beauty business to enhance our client experience? Last year while listening to Qveen Herby podcast she talked about Cin a Certified Natural Healing Arts Mentor in the Reiki Healing Modality. Her mission is in supporting women unleash their Spiritual Gifts and He...

As a Latina growing up being told mental health wasn’t real it took courage to ask for help. Being diagnosed with anxiety share my experience with getting help and doing in person and virtual therapy. If you are needing help please call 988 and this is not medical advice. This episode is to share how taking the courage to take care of my mental health transformed my life + biz

As we nearing again to this time of expo’s season wanted to share this episode to help you. In this episode I talked about what is used for contracts and booking brides. You can learn more about it 👉🏼 https://share.honeybook.com/celestethestylist This is an episode to help you get the most out of your wedding / quince expo experience and thought behind is it right for your business

Guest expert Rebecca FarleyFounder of Sugar Branded desing Studio from the UK joined us today. She has not only a degree in business ut 10 years of experience and she's been able to help her clients achieve features in Vogue, Grazia and Haper's Bazaar. We go over How to find your products for less, testing your idea, Pre selling and so much more! Please excuse the video quality but the aud...

Sharing my inner thoughts 💭 of the changing landscape of business beyond our beauty industry and real life. Thank you for the dms that asked for this episode 💕

Turn the volume up… An episode from my car 🚗 navigating change and how I’ve done it time and time again

Posting your work on social media is important to share your work but how can you utilize it without affecting your self esteem?! Let’s go deeper and debunk some limiting beliefs.

The mistakes no one told me when I started email marketing 💕 and share them so you don’t have to make them. The recovery ❤️‍🩹 of the huge email marketing mistake I made. Here is the episode I mentioned about Amy that you can listen to afterwards if you are feeling lonely in business. https://podcasts.apple.com/us/podcast/beauty-business-mindset/id1442159344?i=1000626308943

Oh 😥 it happened and here is what I learned. Are they really that important? What I had in place that saved me and how my business is doing… and what not to do if it happens to you ❤️

Officially 38 today having enrolled in beauty school at 30 years old today decided to share my failures and lessons in business and life as a 37 year old. ✨ Not everything is only wins✨failures are the biggest wins in life if you allow them to be. Share what failed what learned from having worked with Pinterest to my own personal body image struggle last year hope this episode helps you see you...

In this episode share how I used Beauty Pro ads expert Stephanie Mitchell facebook Ads strategy to boost ads. We go over whats now working with ads, how to set up boosting post with strategy and many other insights. She is a new mom and go over navigating motherhood and business.

Happy april ✨ start the episode on what’s new personally and dive into the ugly, bad and good of having my own licensed mobile salon. Can’t believe it first license renewal. Also share why having a personal service permit is important and annoying lol to be able to do on site mobile limited services without my mobile. Lastly dive into tapping into 🪩your creativity and being comfortable with chan...

Un episodio atrás de la manera que yo analizo si tomar una clase o programa es la inversión correcta para mi negocio

The journey ✨ behind showing up with intention on social vs posting every day. Slowing down in my business and pushing past the imposter syndrome of not doing business like the industry says is “success” Share what can only scrolling on social media really do to you, releasing the validation from others that comes with showing up on social media all the time. Dive into a real inside look into the...