Sam Lopez
The Personal Trainer Hustle
On The Personal Trainer Hustle your host Sam Lopez talks about what it is really like to be a personal trainer and what it takes to succeed in this field. He shares lessons, tips, strategies and conversations with other professionals in personal training to bring you one step closer to your own success. Sam has been a personal trainer for over a decade and now owns his own personal training studio in California. His years of experience and his laid back attitude make The Personal Trainer Hustle a great resource in the business of fitness! For more information make sure to visit personaltrainer...
Author
Sam Lopez
Category
Podcast website
Latest episode
Jul 9, 2026
Where to listen?
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Episodes
99. Q & A: How Do I Talk To Clients About Nutrition When I Am Not A Nutritionist? 08.03.2024 32:25
Today's question: I am terrified of talking about nutrition with clients regarding what to eat and figuring out macros. What is your opinion on using meal planning software? Nutrition is a touchy subject as a personal trainer certified to physically train individuals. Today I share six points and things to consider when addressing this conversation with your clients. Send your question at person...
98. 10 Things To Learn While Working At Your Gym Before Moving On 04.03.2024 1:09:40
These are ten lessons you should learn from working at a gym that will increase your chances of success. Wether you are looking to grow in your current job or are thinking about moving on to other roles or business. These are ten things that you need to learn while your are starting your career. Send your question in at personaltrainerhustle.com
97.Q & A: How Much Experience Should I Get Before Trying To Open My Own Gym? 29.02.2024 52:38
Today's question comes from Lindsey. Question: " I started my personal training business year and I am determined to make a career working for myself and doing what I love which is helping other women feel empowered through strength training. I am looking for advice on how much experience I should get before try to open my own gym?" Send in your own question at personaltrainerhustle.com
96. Sales Advice When A Prospect Says They Want To Talk To Their Spouse First 27.02.2024 45:10
How do you handle a potential costumer saying they need to go home and talk to their partner or spouse? Do you get aggressive? Do you freeze? Or do you treat them with respect and understanding? Today I go over my personal method on how to best deal with this situation. I hope it can help you on your next first workout with a new potential costumer. You can send your own questions to personaltra...
95. Understanding A Sales Funnel For Beginners 22.02.2024 1:07:25
When you first become a personal trainer you never expect that you will also be a sales person. This episode is a very important lesson in personal training sales for every new personal trainer. Understanding this funnel of sales will help you see the process more clearly and highlight to you where you can chose to improve. Send in your question at personaltrainerhuslte.com
94. Q & A: Any Creative Advice On Placing Flyers At Local Business? 19.02.2024 1:00:54
Today's question was sent in by listener Megan. Her question reads: "My gym is located near 3 dance studios ( 2 for adults and 1 for kids). I was thinking of asking the studios if they could place flyers our for people that take the class and the parents that drop their kids off. Should I do a discount? Take a class? Would love to get creative here! Thanks!" On today's episode I brainstormed a few...
93. New Business Building Blocks, A Live Update. 15.02.2024 1:06:52
I decided to build a new personal training brand and I thought I'd share a real life update on what that looks like. Today's episode was just a live look into what I am working on and the things I have to put in place to have a simple and functional business.
92. Telling Is Not Selling (Best Selling Advice) 09.02.2024 47:48
Today I cover a simple sales principle that is holding many personal trainers back in their sales process. If you have been trying your best with every potential costumer and still seem to get the run around from them. Today's episode might have just the information you need and point out a simple mistake you may be making during your first meetings with prospects. Send in your question at perso...
91. Q & A: Any Advise On Starting A Personal Training Business After Retirement? 07.02.2024 1:14:36
Today I answer a listener question with seven pieces of advice on the subject. Question: Can you give any advise on becoming a personal trainer later in life? I'm 60, retiring from my job at the end of 2024, and I'm building blocks right now to have my own personal trainer and nutrition bus. You can send in your question at personaltrainerhustle.com
90. Sales And Business Lessons I Learned From Fishing 02.02.2024 1:13:51
One day when I was out fishing something dawned on me. That fishing and building your client base are very similar! What I thought about that day is the basis of today's episode. These are the ten sales and business lessons I gathered from that fishing trip.
89. On Getting Paid What You're Worth 31.01.2024 1:18:23
Before getting paid what you're worth you must first understand where you stand in the market of personal training. On today's episode I give you my opinion on getting paid what your worth and what that means to me. I also ask seven questions you should answer for yourself if this is a concept you have considered or wondered about. Send in your own question at personaltrainerhustle.com
88. Q & A: What Advise Do You Have For A Teenager Starting A Personal Trainer Business? 26.01.2024 1:35:57
Today's listener question: I am 16 years old currently getting my personal trainer license. What do you think should be my first steps to grow my fitness business? In this episode I share 10 pieces of advice for anyone starting a personal training business. Resources: Maslow's Hierarchy Of Needs: https://www.simplypsychology.org/maslow.html Personal Development: Anything by Earl Nightingale The St...
87. Flyer Talk - What Goes On A Flyer? 24.01.2024 1:18:02
Flyers have been a common theme in some of my recent conversations. So here it is, a deep dive into flyers! I have successfully used flyers in my business in the past and I believe todays advice will be helpful in yours. If you have or are considering using this tool in your business advertising make sure to listen to day's episode! Send in your questions at: personaltrainerhustle.com
86. Guest Listener Q & A: Starting Your Personal Training Business with Yesenia Vela 22.01.2024 1:27:29
Today's guest is a listener of the podcast who sent in a question that was answered in episode #69 of the podcast. Her question and situation intrigued me so much that I wanted to reach out and talk about her personal training business with her. This episode is our conversation and the advice I shared with her when starting her business. If you would like to support Yesenia in her journey please g...
85. Sales Lessons From The Movie Glengarry Glenn Ross 19.01.2024 1:12:26
Today I share with you my favorite sales movie Glengarry Glenn Ross and all the important lessons I took away from it. If you are a personal trainer in a corporate environment or are struggling to understand why sales is an uncomfortable and difficult thing. Today's episode is for you. Youtube: Glengarry Glenn Ross
84. Are Your First Workouts Too Intense For Beginners? 16.01.2024 49:11
You may be losing clients due to intensity awareness. Here are five things to pay attention to during your first workout with a beginner to avoid making this mistake. If you have a question you would like to send in please go to personaltrainerhustle.com and send it in. I will answer it in an upcoming episode.
83. Guest Listener Q & A: Working On First Actionable Business Steps with April Hutson 12.01.2024 55:51
Today I got to talk with listener April who had previously sent in a question. After answering her question on episode 77 of The Personal Trainer Hustle I decided to reach out to see if we could dive deeper into her new personal training business. Today we got real about starting a new personal training business. We talked about actionable first steps in getting your name out there and how to thin...
82. 5 Tips On Dealing With A Prospect That Has Their Guard Up 11.01.2024 1:00:12
Have you ever had a potential client tell you they are " just trying to maintain" their fitness? What do you do when someone has their guard up? Do you just take them through a tough workout? In today's episode I share with you five things you can do and say to make this situation better and increase the odds of them making a purchase.
81. Q & A: When Can A Trainer Grow In Their Career? 05.01.2024 1:03:51
Question of the day: What makes a trainer realize when they can grow in their career? Today I answer a listener question by asking seven questions in return! If you have or are thinking about growth in your career, today's episode will give you a lot of insight and things to consider in your process.
80. 3 Reasons Why Good Form Is More Than Just About Injury Prevention 04.01.2024 41:02
Most personal trainers know and understand that good from helps in avoiding or preventing injuries in the gym. Today I wanted to share my three personal reasons why good form is important and why educating your clients in technique and form is so important.
79. How Im Putting Together A New Service At My Gym 27.12.2023 53:24
On today's episode I talk to you guys about what I have been working on during the holiday break and how you could benefit from thinking of all the steps that go into creating a new brand, service or product.
78. Before Anything Else, Be Likable. 19.12.2023 1:00:26
Have you ever heard the saying, "No one cares how much you know, until they know how much you care."? In today's episode I discuss the importance of showing interest and care in someone. And why as personal trainers we can get distracted and miss the mark when it comes to being likable with potential costumers. In today's episode I made reference to How To Wim Friends And Influence People by Dale...
77. Q & A: How Do You Build Your Business With A Child At Home And Limited Time? 15.12.2023 1:10:14
Today's Question: Due to having a young one at home, I need to train people between 9am and 3pm. Is this unrealistic or do I need to be more creative on my business model? In this episode I shared five strategies to help with this situation. As a first business book I suggested Business Made Simple by Donald Miller. If you would like to dive deeper into business planning fundamentals you can purch...
76. The 5 Steps Between Having No Client And One Client 12.12.2023 1:04:00
Before you can call someone a client you must first take them through these steps. These five steps are everything that must happen in order to get someone from not knowing about you to becoming one of your paying customers. I hope today's topic helps you think about your processes and systems more deeply.
75. Q & A: What’s Your Advise On Approaching People In The Public About My Training? 07.12.2023 1:14:49
Today's question was sent in by listener Francisco. He wanted to know my thoughts and advise on approaching businesses and people in the public about his training services. In today's episode I answered this question with five major points on the subject. Book reference from the episode The War Of Art by Steven Pressfield. This book is a great resource in understanding and getting over the mental...
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