Ronn Ruiz & Martin Canchola of ApartmentSEO.com
The Multifamily Podcast
Welcome to The Multifamily Podcast by Ronn Ruiz and Martin Canchola, Co-Founders of ApartmentSEO.com. Let’s talk multifamily!
Author
Ronn Ruiz & Martin Canchola of ApartmentSEO.com
Category
Podcast website
Latest episode
May 19, 2026
Where to listen?
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Episodes
If You’re Not Showing Up in AI…You Don’t Exist (Multifamily Wake-Up Call) featuring Michael Moon, Director of Product at ApartmentSEO.com 19.05.2026 38:25
Welcome to The Multifamily Podcast with Ronn and Martin powered by ApartmentSEO.com . Today is going to be a fun topic and of course one of my favorites! Most multifamily marketers are still playing by Google’s rules… while renters are already moving somewhere else. They’re going from Google… to Apartments.com… to Instagram… and now—straight into AI. So the question is… are you showing up there or...
MFP E. 48: The Property Management Guide to Surviving the AI Shift featuring Sabrina D'Andrea, Co-Founder & Principal AI Adoption Consultant at D'Andrea Consulting 30.03.2026 1:09:59
Welcome to The Multifamily Podcast . I’m Martin, joined by my co‑host Ronn. Today we’re excited to welcome Sabrina Rose—an AI strategist and human‑centered design leader who’s guided enterprise AI transformation across organizations with more than 100,000 employees. Sabrina sits at a rare intersection: AI built from the ground up, enterprise operations, and deep people and UX expertise. Her missio...
MFP E. 47: Budget Like a Boss: How Vizibly is Giving Time Back to Multifamily Teams Featuring Briant Cárcamo, CEO & Founder, Vizibly.io 13.02.2026 38:45
Welcome to The Multifamily Podcast with Ronn and Martin, powered by ApartmentSEO.com — where we explore the innovators, creators, and leaders shaping the future of multifamily real estate. Today, we’re talking with someone who’s earned the nickname “The King of Budgeting.” He’s logged more than 10,000 hours building and managing multifamily budgets, and now he’s helping operators do it in a fracti...
MFP E. 46: Swipe Right on Leasing: How Reffie is Centralizing the Future of Multifamily Marketing Featuring Connie Lee, Co-Founder & CEO, Reffie.me 09.01.2026 32:10
Today’s guest is someone we met at the Blueprint Real Estate Technology Conference in Las Vegas — and her presentation had the entire crowd swiping right. She’s the Co-Founder and CEO of Reffie.me , helping real estate operators fill vacancies faster with centralized leasing software that blends technology with human connection. We’re going to talk about how leasing is like dating, what centralize...
MFP E. 45: Solving the Multifamily Storage Problem – Featuring Lindsay Steiner, Owner at Bradyl Storage Solutions 20.11.2025 50:17
Welcome to The Multifamily Podcast with Ronn and Martin powered by ApartmentSEO.com . Today we’re talking about something that every apartment community deals with but doesn’t always solve well — storage. Our guest is Lindsay Steiner, co-owner of Bradyl Storage Solutions , a locally-owned, family-run business that’s been a leader in the multifamily storage industry since 2009. Along with her husba...
MFP E. 44: The Next Frontier: AI, Automation, and the Future of Work in Multifamily with Ben Infantino, AI Engineer at Apartment SEO 29.10.2025 33:21
Welcome back to The Multifamily Podcast with Ronn and Martin, powered by ApartmentSEO.com. Today, we’re diving into a topic that’s moving faster than almost anything in history—artificial intelligence. Our guest is Ben, an AI Engineer with Apartment SEO , who’s been right in the thick of these changes. From the big bang ChatGPT moment to the new era of GPT-5, agent mode, and the future of work, we...
MFP E. 43: From Marine to Millions: Building Wealth Through Passive Multifamily Real Estate and Industrial Outdoor Storage (IOS) Investing with Wayne Courreges III, Founder of CREI Partners 22.09.2025 46:03
Welcome to The Multifamily Podcast with Ronn and Martin, Powered by ApartmentSEO.com ! Today’s guest is Wayne Courreges III, the Founder of CREI Partners. Wayne is a Marine Corps veteran and multifamily syndicator helping busy professionals build generational wealth through passive investing. With over $60 million in assets under management, his company focuses on apartments and business storage/F...
MFP E. 42: From Property Management to Silicon Valley: Daniel Paulino’s Multifamily Mission, VP of Real Estate at Reputation 06.08.2025 59:04
Welcome to The Multifamily Podcast with Ronn and Martin, powered by ApartmentSEO.com . Today we have a very special guest—someone who’s journeyed from Bozzuto VP of Marketing and Digital Strategy to consulting at Paulino Strategies and now becoming a powerhouse voice for Reputation representing the multifamily industry. Joining us is Daniel Paulino, VP of Real Estate at Reputation. He’s seen the...
MFP E. 41: Apartment Associations 101 - Why Joining AAOC or Your Local Apartment Association Is a Game-Changer with David Cordero, APR of AAOC 08.07.2025 53:48
Welcome back to The Multifamily Podcast with Ronn and Martin , powered by ApartmentSEO.com . Today’s episode is all about leadership, advocacy, and connection in the multifamily housing industry. We’re joined by a very special guest—David Cordero, Executive Director of the Apartment Association of Orange County , better known as AAOC. David’s voice and vision have helped guide the industry through...
MFP E. 40 Building Upward & Building Better Nate Helbach’s Mass-Timber Revolution in Multifamily 21.05.2025 35:21
Welcome to The Multifamily Podcast with Ronn and Martin, powered by Apartment SEO . Today's episode is going to have you thinking differently about the way you look at construction sustainability and the future of multifamily real estate. We are joined by Nate Helbach, the CEO visionary behind Neutral , a Midwest based real estate development firm, that's redefining Multifamily through the use of...
MFP E. 39: From the Ground Up: Leading Innovation & Consulting in Multifamily with Mark-Taylor Companies Featuring John Carlson, CEO and Alison Russell, Director of Consulting & Communications 30.04.2025 48:41
Welcome to The Multifamily Podcast powered by ApartmentSEO with Ronn and Martin — and on this show, we explore the intersection of innovation, leadership, and community building within the apartment industry. Today, we’re honored to be joined by two incredible leaders from Mark-Taylor Companies , a powerhouse in multifamily development and property management in Arizona and Nevada. First, we have...
MFP E. 38: Beyond the Lease: CX, Branding, and SEO Strategies with Laurel Zacher, Founder at LZ Strategic 28.03.2025 1:12:50
Welcome to The Multifamily Podcast Powered By Apartment SEO with Ronn and Martin! Bringing you the latest insights from the world of multifamily marketing, technology, and strategy. Today, we have an incredible guest joining us—someone who has lived and breathed multifamily from the corporate side to consulting, helping property management companies improve their customer experience, branding, and...
MFP Ep. 37: Multifamily Investing with Purpose: A Conversation with Zihao Wang, CEO/Principal of Motiva Holdings 29.01.2025 23:34
Welcome to The Multifamily Podcast , powered by ApartmentSEO.com ! I’m your host, Martin, joined by my co-host, Ronn. Today, we have the privilege of speaking with a visionary leader in multifamily real estate, Zihao Wang, CEO and Principal of Motiva Holdings . Zihao has an incredible journey, from managing his family’s real estate assets to running a $0.5 billion multifamily portfolio across the...
MFP Ep. 36: Transforming Senior Living with Whole Life Living™: A Conversation with GenCare Lifestyle with Leon Grundstein, Founder and CEO and Danielle Parker, COO 06.12.2024 32:52
Welcome to the Multifamily Podcast , powered by ApartmentSEO.com ! I’m Martin, joined by my co-host, Ronn. Today, we’re thrilled to explore an innovative and inspiring approach to senior living with our special guests, Leon Grundstein, Founder & CEO, and Danielle Parker, COO, of GenCare Lifestyle . GenCare is redefining senior living with their Whole Life Living™ program, which integrates well...
MFP Ep. 35 - Serious Business Lessons from Five Year Old Maverick Smothers and Tina Smothers, Founder and CEO of Integrated Asset Management-Advisory Solutions 21.10.2024 26:51
Welcome to the Multifamily Podcast with Ronn and Martin, powered by ApartmentSEO.com . Today, we're excited to bring you a very special episode. Joining us are Tina Smothers, a veteran in the multifamily industry and the CEO of Integrated Asset Management-Advisory Solutions, along with her son, Maverick Smothers, a then five-year-old entrepreneur and co-author of "Serious Business – Insights from...
MFP Ep. 34 - Leadership in Multifamily: A Conversation with FPI COO Vanessa Siebern 04.09.2024 25:35
Welcome to the Multifamily Podcast with Ronn and Martin (Powered By ApartmentSEO.com )! We're thrilled to have a very special guest today—Vanessa Siebern, the Chief Operating Officer at FPI Management . One of the top property management companies in the U.S., currently ranked #6 by NMHC and #2 for their Affordable Division — a huge accomplishment! Welcome to The Multifamily Podcast, Vanessa, we...
MFP Ep. 33 - Transforming Hotels to Luxury Apartment Spaces: The Vivo Living Vision with Dan Norville, CEO of Vivo Investment Group 20.08.2024 29:38
Welcome to The Multifamily Podcast with Ronn and Martin, brought to you by ApartmentSEO.com . Today, we're exploring innovative transformations in the multifamily industry. We're thrilled to have Dan Norville, Founder and CEO of Vivo Investment Group/ Vivo Living , joining us to discuss the revolutionary concept behind Vivo Living. Vivo Living has been turning heads with their unique approach to c...
MFP Ep. 32 - ApartmentSEO Launches New Websites with SmartSEO™: Transforming Property SEO Management with Cutting-Edge Automation, Robert Watson/Digital Marketing Manager at iZone Marketing 12.07.2024 15:25
Welcome to The Multifamily Podcast with Ronn and Martin! Today’s episode is definitely going to be a special one for all of us. Not only do we have Robert Watson back on the show, our Director of Digital Marketing for iZone Marketing , Apartment SEO’s sister company but we will also be talking about our latest Product innovation Websites w/ SmartSEO. On today’s episode we will share what inspired...
MFP Ep. 31 - From Leasing to Leading The RKW Residential Story with CEO Marcie Williams 16.05.2024 27:03
Welcome to The Multifamily Podcast with Ronn and Martin. Today, we're thrilled to have Marcie Williams, CEO of RKW Residential , where she oversees all aspects of property management operations, new business development and strategy. Join us as we dive into her story from leasing to CEO, reflecting on the past and what's in RKW's future, and also covering the BTR (Build to Rent) sector. Make sure...
MFP Ep. 30 - Apartment Marketing for New Construction and Beyond with Brooke Atsalis/The Management Group and Kyle Shipp/RPM Living 24.04.2024 29:58
Welcome to The Multifamily Podcast with Ronn and Martin! I am super excited about today's episode because we have two heavy hitters in the apartment marketing space joining us for this jam packed episode. We will be diving into how to market your new construction when building your community from the ground up with zero domain authority and also covering best practices for SEO on established comm...
MFP Ep. 29 - A Founder's Story: Creating a Centralized Virtual Leasing Experience, Amulya Parmar, Founder/CEO of LeaseMagnets 26.03.2024 36:26
We have a true entrepreneurial tech founder joining us today. We met 3 years ago for the first time at Multifamily Social Media in Napa, CA. I knew from our first conversation, he was going to do big things in the multifamily industry. It’s my great pleasure to introduce Amulya Parmar, Founder/CEO of LeaseMagnets.com. Welcome to The Multifamily Podcast, Amulya! Subscribe today!
MFP Ep. 28 - The Cookieless World of Digital Marketing and Generative AI Update, Robert Watson, Digital Marketing Manager of iZone Marketing/Apartment SEO 16.02.2024 29:04
Welcome to The Multifamily Podcast with Ronn and Martin. We are excited to have back on the one and only Robert Watson, Digital Marketing Manager for iZone Marketing/Apartment SEO. In today’s episode we will be covering a hot topic around the new cookieless world upon us and what that means for us as digital marketers. We will also get into some other Generative AI updates, so buckle up and let’s...
MFP Ep. 27 - Apartment SEO Wrapping Up 2023 - Year in Review and Search Trends, Apartment Marketers Don’t Want to Miss! 26.12.2023 22:49
Join Ronn Ruiz and Martin Canchola as they close out 2023 with a bang. We talk about 2023 highlights and what 2024 has in store for the new age of search! Happy New Year everyone!
MFP Ep. 26 - AI Powered Google Ads: The Next Frontier for Apartment Marketing w/ Riva Akolawala, Account Manager at Google 29.11.2023 38:03
Get ready for an AI infused episode of The Multifamily Podcast with Ronn and Martin. Join us as we talk to our very own Google Account Manager to demystify the top questions we had around AI Powered Google Ads for our audience. Not only has she been working closely with ApartmentSEO and our clients, but really providing that next level support for us as an agency. She’s a wealth of knowledge on a...
MFP: Ep. 25 - The Story of Willow Bridge Property Company Formerly Lincoln Property Company with Sheri Killingsworth 26.10.2023 39:28
All right, so today is going to be an off the Charts episode of the multifamily podcast with Ronn and Martin. We are so lucky to have on the one and only Sheri Killingsworth, Vice President of Marketing and Communications at Willow Bridge Property Company. You probably know them formally as Lincoln Property Companies Residential Division. We're going to be talking about her early days in multifami...
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