The Multifamily Hangout

Tony Sousa is a multifamily executive, builder, and industry voice known for transforming teams and elevating operational performance. With a career spanning regional leadership, sales strategy, and organizational development, he has helped some of the most recognized brands in property management grow stronger, more resilient teams. Tony is widely respected for his leadership philosophy, content...

John R. Bradford, III is the Founder and CEO of PetScreening, a venture-backed software platform that helps the housing industry manage pets and assistance animals across millions of rental units. A longtime property management entrepreneur, he previously built and led Park Avenue Properties, a multi-state residential management and investment firm, before launching PetScreening in 2017 to create...

Lance Swank has been with Sterling since 1983. Under his leadership, the company has grown to include four core business units: Sterling Development, Sterling Construction, Sterling Management and Sterling Investments. Over the years, he has helped build a fully integrated real estate services platform that provides clients and investment partners with a complete range of services. Sterling specia...

Prior to founding The RADCO Companies, Norman built a career in real estate litigation, workouts, and transactions. He earned a JD from New York Law School in 1981 and a BA from SUNY Plattsburgh in 1978, holds law licenses in New York and Georgia, and received a PhD from Kennesaw State University in 2023. As Chairman of the Kennesaw State University Foundation Board of Trustees, he helped guide a...

Karl Sowa is the CEO of iRestify, a growth leader focused on demand generation, operations, and product management. He has led profitable B2C and B2B businesses with direct multi-million-dollar P&L ownership, blends deep technology expertise with marketing, operations, and finance, and has built products and companies end to end, including GTM execution and people leadership. He has helped cre...

Prior to founding The RADCO Companies, Norman was a seasoned real estate litigation, workout, and transactional lawyer. Awarded a Juris Doctor by New York Law School in 1981 and a Bachelor of Arts from SUNY Plattsburgh in 1978, he is licensed to practice in both New York and Georgia. Norman was awarded a PhD by Kennesaw State University in 2023. As a Chairman of the Kennesaw State University Found...

Jamie Gorski is Founder and President of Catchpoint Collective and a nationally recognized multifamily marketing leader. She built her career shaping customer experience and brand strategy with a relentless focus on the voice of the customer. Kate Good is Partner and SVP of Multifamily Development at Hunington Residential and co-founder of Apartment All Stars. A developer, speaker, and industry in...

Ken Doble started in property management as the on-site manager of a 24-unit building and rose through the ranks to COO, overseeing 23,000 units across 11 states. After the 2008 crash, he co-founded Quantitative Realty Capital, specializing in acquiring and repositioning underperforming apartments. With more than 30,000 units and $233 million in renovations under his belt, Ken combines hands-on op...

Kate Good is Partner and Senior Vice President of Multifamily Development at Hunington Residential, where she leads new community development and operations. She is also the founder of KateGood.com and Apartment All Stars, platforms that have made her one of the most recognized voices in multifamily marketing and leadership. From leasing consultant to national speaker and developer, Kate has built...

Building a strong multifamily brand strategy takes more than logos or ad campaigns — it starts with purpose. In this conversation, leaders share how mission, vision, and culture drive brands that stand out in real estate. We dive into: Why brand strategy in multifamily begins with purpose and values How customer experience defines retention more than rent or design The role of AI in real estate ma...

In this episode of The Multifamily Hangout, hosts Adrian Danila and Chris Moreno welcome Christopher Finlay — a Marine Corps veteran who has overseen more than $4 billion in multifamily real estate transactions. Christopher shares how the discipline, trust, and initiative forged in the Marines shaped his leadership style and his long-term success in real estate. He pulls back the curtain on data-d...

Stephanie Gubiotti, President of New Urban Residential, sits down with hosts Adrian Danila and Chris Moreno to share how she’s scaling her multifamily team through the Entrepreneurial Operating System (EOS). She walks us through building the right team, weaving accountability into daily operations, and using AI as a support tool rather than a distraction. Stephanie opens up about the system that’s...

Ginger Ashton serves as Vice President of Operations at Atlantic | Pacific Management, overseeing a diverse portfolio of multifamily communities across multiple markets. With more than 20 years of experience in property management, Ginger is recognized for her ability to lead high-performing teams, streamline operations, and elevate both resident experience and asset value. Her leadership style bl...

Zlatko Bogoevski is the Founder and Chief Executive Officer of BetterBot , an AI-driven platform designed to optimize leasing and renter engagement in the multifamily industry. Based in the Atlanta metro area, he has built a reputation as a forward-thinking tech entrepreneur focused on empowering renters through innovative conversational AI solutions. Under his leadership, BetterBot has earned rec...

Steve F. Hallsey is a seasoned multifamily executive with nearly 40 years of industry leadership. Most recently, he served as Managing Director of Wood Residential, where he directed operations across the firm’s national portfolio—including owned and third-party assets. His oversight included management, marketing, leasing, maintenance, and accounting functions coast-to-coast. Previously, Steve wa...

Steve Boyack is the President of JVM Management and Chief Operating Officer at JVM Realty. With over 30 years of experience in multifamily real estate, he specializes in operational strategy, team development, and property technology. Prior to JVM, he held executive roles at CA Ventures, Laramar Group, and Draper and Kramer. Steve is a recognized industry leader known for building high-performing...

Jennifer holds her Accredited Residential Manager designation through the Institute of Real Estate Management (IREM), is a Licensed Property Manager in the District of Columbia, and is National Compliance Professional Certified. She is a member of both IREM and the Property Management Association (PMA) of Maryland, where she has loyally served as a Committee Co-Chair. Results-driven multi-family e...

Steven Rea is a multifamily innovator with over a decade of experience at the intersection of property management and technology. He believes that providing people with their homes is one of the industry’s greatest responsibilities—and that it goes beyond operations to building communities, empowering teams, and delivering better outcomes. At RPM Living, he helped build the tech stack, training sy...

For more than 20 years, Dom Beveridge has held leadership roles in consulting, revenue management, and marketing. He began his career in the travel and hospitality sector, where he used, implemented, designed, and ultimately sold enterprise revenue management systems and consulting projects with Talus Solutions—the original creators of LRO. Dom later worked as a strategy consultant for Capgemini b...

Amy Mark is a seasoned multifamily real estate executive with over 20 years of experience managing diverse portfolios, including new developments, lease-ups, and stabilized assets. A natural problem-solver, Amy is known for her creative, outside-the-box thinking and passion for building strong team cultures. Her career began unexpectedly while working at Gold's Gym, leading her into property m...

Tony Sousa is the Founder of Sousa Consulting, bringing nearly two decades of multifamily operations, branding, and leadership experience to the forefront of modern business strategy. A former executive turned consultant, Tony helps companies and individuals build impactful brands, develop authentic content strategies, and align personal and corporate storytelling. Known for his candid voice, peop...

After more than 30 years in the multifamily industry, Andrew Bowen has learned that the only constant is change. He has the privilege of speaking with owners and operators across the country, listening to their passions, understanding their challenges, and learning about their forward-looking strategies and use of technology. His true passion lies in empowering those who invest in multifamily real...

Debbie Phillips is an entrepreneur and real estate professional with over 30 years of industry experience. Debbie has a multi-faceted career managing diverse real estate assets including developing world-class leadership development programs and talent management strategies In addition to her private consulting, Debbie serves as an Adjunct Professor for numerous universities including Georgia Inst...

Bob Knakal is a sales broker selling investment properties in New York City since 1984. It is generally accepted that Bob has brokered the sale of more properties (2,300) in New York City than any individual broker ever. Bob was Chairman and Founding Partner of Massey Knakal Realty Services, New York’s #1 building sales firm. He started his real estate career in 1984 at CB Richard Ellis where he m...

​Jindou Lee is the CEO and co-founder of HappyCo, a PropTech company specializing in real-time property operations and asset management software. Before founding HappyCo in 2011, Jindou led the User Interface team at Midway Games, contributing to titles like Mortal Kombat and Gauntlet. He holds a Bachelor of Visual Communications (Design) from the University of South Australia. Beyond technology,...