The Moving Mastery Podcast with Louis Massaro

In this episode of The Moving Mastery Podcast, Louis Massaro shares 4 Must-Do Marketing Strategies for Moving Companies You'll learn: Why your marketing plan must be an ROI based strategy What you can do to Test, Track, & Tweak your lead sources How to use Repeats, Referrals, & Reviews to lower your marketing costs Marketing is the fuel that runs your sales machine. You pour leads into the machine...

In this episode of The Moving Mastery Podcast, Louis Massaro shares 4 Must-Do Marketing Strategies for Moving Companies You'll learn: Why your marketing plan must be an ROI based strategy What you can do to Test, Track, & Tweak your lead sources How to use Repeats, Referrals, & Reviews to lower your marketing costs Marketing is the fuel that runs your sales machine. You pour leads into the machine...

In this episode of The Moving Mastery Podcast, Louis Massaro shares 4 Must-Do Marketing Strategies for Moving Companies You'll learn: Why your marketing plan must be an ROI based strategy What you can do to Test, Track, & Tweak your lead sources How to use Repeats, Referrals, & Reviews to lower your marketing costs Marketing is the fuel that runs your sales machine. You pour leads into the machine...

In this episode of The Moving Mastery Podcast, Louis Massaro shares 4 Must-Do Marketing Strategies for Moving Companies You'll learn: Why your marketing plan must be an ROI based strategy What you can do to Test, Track, & Tweak your lead sources How to use Repeats, Referrals, & Reviews to lower your marketing costs Marketing is the fuel that runs your sales machine. You pour leads into the machine...

In this episode of The Moving Mastery Podcast, Louis Massaro shares 4 Must-Do Marketing Strategies for Moving Companies You'll learn: Why your marketing plan must be an ROI based strategy What you can do to Test, Track, & Tweak your lead sources How to use Repeats, Referrals, & Reviews to lower your marketing costs Marketing is the fuel that runs your sales machine. You pour leads into the machine...

In this episode of The Moving Mastery Podcast, Louis Massaro shares 4 Must-Do Marketing Strategies for Moving Companies You'll learn: Why your marketing plan must be an ROI based strategy What you can do to Test, Track, & Tweak your lead sources How to use Repeats, Referrals, & Reviews to lower your marketing costs Marketing is the fuel that runs your sales machine. You pour leads into the machine...

In this episode of The Moving Mastery Podcast, Louis Massaro shares some tips on how to systematize your planning and productivity. You'll learn: Why you need to plan each week ahead of time to be the most productive What a Focus Fortress can do for your ability to get things done How to take things off of your plate to free yourself up to focus on business development When you hear the words "pla...

In this episode of The Moving Mastery Podcast, I share some tips on how to achieve a millionaire mover mindset. You'll learn: Why you should only compare yourself to yourself What to do with your money to achieve the life you want How to be happy where you are while also striving for more I don't know about you, but I didn't grow up saying, "I want to be a mover!" or "I want to own a moving compan...

In this episode of The Moving Mastery Podcast, Louis Massaro shares some tips on how to stabilize your time and tech in order to scale after moving season. You'll learn: Why you need to eliminate micro-decisions to save time and your mental bandwidth What you can do to tame your tech and use it as a tool and a weapon for your cause How to use block time to make sure you're always working on the im...

In this episode of The Moving Mastery Podcast, Louis Massaro shares some tips on how to stabilize your time and tech in order to scale after moving season. You'll learn: Why you need to eliminate micro-decisions to save time and your mental bandwidth What you can do to tame your tech and use it as a tool and a weapon for your cause How to use block time to make sure you're always working on the im...

In this episode of The Moving Mastery Podcast, Louis Massaro shares some tips on how to stabilize your people and processes in order to scale after moving season. You'll learn: Why you need to clearly and define all the roles and responsibilities in your company before you scale What you can do to help your team to step up and take on more responsibility and be more impactful in the job that they...

In this episode of The Moving Mastery Podcast, Louis Massaro shares some tips to help you not only build a business, but to build a life. You'll learn: Why you must start looking at what you really want in all areas of your life, before you scale your business What you can do to step into whatever is possible for you now in your life How to focus on attaining the freedom and money to live the rest...

In this episode of The Moving Mastery Podcast, Louis Massaro shares why you can't reach the next level of success using the same strategy that got you to your first level of success. You'll learn: Why you must set, 1yr, 3yr, and 10yr goals now What you need to do to distinguish between your business fundamentals and your business development goals How to quarterly objectives can help you reach you...

In this episode of The Moving Mastery Podcast, Louis Massaro shares how to develop skills as a Moving CEO. You'll learn: Why you need to add skill development as part of your regular routine What you can do to avoid unnecessary struggle while you build your business How to decide which skills you need to learn to reach the next level Louis believes that anyone in the moving business can get to any...

In this episode of The Moving Mastery Podcast, Louis Massaro shares how you can increase profits by managing your labor expenses. You'll learn: Why you must start tracking your payroll percentages now What you can do to keep your crews from getting burnt out How to identify things like high overtime, theft, people working off the clock, etc. in your company Your labor percentage is directly tied t...

In this episode of The Moving Mastery Podcast, Louis Massaro shares how you can increase profits by creating raving fans out of your customers. You'll learn: Why "multiplying moves" can reduce your marketing costs What you can do to get more repeat customers How to train your movers to get more 5-star reviews from your customers The number one goal of every move should be to create raving fans. Th...

In this episode of The Moving Mastery Podcast, Louis Massaro shares three things to help you take control of your business after you step away from the day-to-day and you start to feel like you're losing touch with things. You'll learn: Why it's not a step backwards when you have to go back and work in your business What you can do to feel a sense of control again in your business How to make sure...

In this episode of The Moving Mastery Podcast, Louis Massaro shares how your movers can make a great first impression for your customers when they arrive at a job. You'll learn: Why the movers' first impression is so important for your customers to feel calm and relaxed on moving day  What you can do to make sure your movers are arriving to a job and making the customer feel at ease How to get mor...

In this episode of The Moving Mastery Podcast, Louis Massaro shares three things to help you pivot to the new way of operating in the moving business and help you thrive in 2021. You'll learn: Why you need to be prepared for a big shift in the moving industry this year What you can do in your moving business to be prepared for the new way of doing things in 2021 How to take advantage of this major...

In this episode of The Moving Mastery Podcast, Louis Massaro shares how to incentivize your moving crews to help you create raving fans out of your customers. You'll learn: Why incentivizing your movers is key to getting more repeat and referral customers What your movers should be doing on every move to help create raving fans How a mover rewards program can get you 5-star reviews The #1 goal on...

In this episode of The Moving Mastery Podcast, Louis Massaro shares what areas you must train your movers on besides simply how to "move". You'll learn: Why knowing how to pad a chair or load a truck is only part of your mover's responsibilities on a job What your movers need to do to create raving fans out of your customers How to increase customer satisfaction and get more 5-star reviews Properl...

In this episode of The Moving Mastery Podcast, Louis Massaro shares what qualities and skills to look for when hiring movers. You'll learn: What qualities and skills to look for in your applicants Why you must have an exact criteria for deciding which mover applications to send through the hiring process How to avoid hiring the wrong person for your team When you are hiring movers, there should be...

In this episode of The Moving Mastery Podcast, Louis Massaro shares his top 5 best sales tactics for moving companies now. You'll learn: What you can do to increase your moving company's booking percentage now Why you don't have to struggle just because business is slower in the off-season How to be prepared for any objection your prospective customers may have As we are coming out of the slow sea...

In this episode of The Moving Mastery Podcast, Louis Massaro shares why you must know if you actually need to scale, and how you're going to do it before you start to grow your moving company. You'll learn: What questions to ask yourself before you begin to scale your company  How to prepare your company for growth using processes Why you should decide how much money you actually need to live the...

In this episode, Louis Massaro shares his thoughts on whether you should buy or lease moving trucks. You'll learn: What benefits each option can have for your company How to make sure your P&L and books are correct when you get a new truck Why the best financial decision may not be the correct choice when acquiring new trucks "Louis, what about financing versus leasing moving trucks? Which do you...