Important, Not Important

The Most Important Question

Science EN ↓ 462 episodes

You already know things are broken. You read the news, you listen to the analysis, you've got the outrage. What you don't have is a plan. The Most Important Question — 6x Webby-nominated, 2x Signal Award-nominated — is a weekly conversation with one person who stopped asking "what can I do?" and went and found out. Not pundits. Not commentators. The scientists, doctors, nurses, journalists, farmers, activists, and policymakers who are doing the actual work on the frontlines of climate, public health, democracy, AI, food, water, medicine, and justice. Host Quinn Emmett goes deep with each of th...

Author

Important, Not Important

Category

Science

Latest episode

Jun 22, 2026

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Episodes

Running for Housing (Because Someone Has To) 20.10.2025

In a moment when the news out of Washington can seem untenably rough, when the gerontocracy that got us here won't give up their hold on power, when billionaires own every single media channel, when everything from housing to childcare to elderly care ...

(Re)Introducing The Science of Fiction 06.10.2025

This week we're rerunning our 2024 episode with Maddie Stone, writer of The Science of Fiction blog, to celebrate the fact that Maddie has joined our team and The Science of Fiction now lives at Important, Not Important. The Science of Fiction explores...

The Answer is Always Run for Something 18.08.2025

Turns out it's our 200th episode. It has been a journey. The show is now called The Most Important Question, and I can't think of a better answer than just fucking run for something. What can I do about anything? Run for something. And so obviously the...

Making Your Climate Dollars Count When Government Won't 21.07.2025

Congress just jammed the brakes on America's clean energy boom, however short-lived it may have been. The One Big Beautiful Bill Act was signed into law after a lot of debate in the House and the Senate and in public. It will wipe out most of the wind,...

When Foreign Aid Gets Zeroed Out Overnight 23.06.2025

Imagine waking up to discover that the United States has just pulled $35 billion out of foreign aid overnight, and that hundreds of HIV clinics, and child malnutrition programs, and poverty graduation trials will shut their doors within days and weeks....

Taking Care of Business (Sustainably) 16.06.2025

Toilet paper. You use it. I use it. Sometimes, even my children use it. The point is, toilet paper is everywhere. Almost everyone needs it, and so much of it still comes from actual forests, and yet 2 billion people don't have access to even basic sani...

We Live In A World of Trees 09.06.2025

You've heard people say it. It shouldn't have been called Earth. It should have been called Ocean, but it is simultaneously a planet of trees. As Richard Powers put it in The Overstory: We live in a world of trees. Once something like 6 trillion trees,...

Climate Solutions That Make Everything Better 26.05.2025

Picture a city that beats brutal heat waves with cool tree-lined streets, slashes household energy bills, and cuts carbon pollution by as much as 80%, without waiting for these miracle technologies. That future-positive vision is already taking shape i...

How Saving Salamanders Could Save Us All 19.05.2025

In every flood scarred bend of an Appalachian river sits a chance to rebuild something stronger, cleaner water for people, and room for a 160 million-year salamander to thrive again. Hurricane-shaped chaos is unveiling a surprising truth when we restor...

Essay: What's in a name? 12.05.2025

This week: There are a million legitimate reasons why standing up to bullies may require a pseudonym (and a cowl), or even anonymity. As has been clear for centuries, and even more so in this moment of inescapable mass surveillance, some of us — by nat...

Changing the Abortion Conversation 05.05.2025

63% of Americans say abortion should be legal in all or most cases, and yet here we are. So what can we do to make the language around abortion more positive? My guest today is Sophie Nir. Sophie is the CEO of the Abortion Positivity Project. The Abort...

Table To Farm 14.04.2025

Sometimes you buy organic, sometimes you hit a restaurant that's plant-based, or at least you choose the veggie option. Maybe the fish option at the market or the restaurant is marketed as being sustainable. Maybe you compost. It's all useful. But we'v...

History's "Viral" Lessons We Keep Ignoring 07.04.2025

We've spent the last few years learning up close how a crisis like a global pandemic reveals and deepens all of our faults, inequalities, biases, and outright failures of empathy. But here's the kicker: it's not the first time. Plagues and epidemics ha...

You Might Also Like: The Hidden Economics of Remarkable Women 31.03.2025

The United States has long been the largest aid donor in the world, accounting for about 40 percent of humanitarian assistance globally last year, according to the United Nations. But that is quickly changing. Most U.S. foreign aid is currently on hold...

Essay: Give A Little 28.03.2025

This week: You’ve never had a better opportunity to improve one person’s life than you do right now. I would argue, in fact, that there’s never been a better time to improve one person’s life than there is today. Sounds crazy, right, considering all th...

Don't Move The Goalposts 24.03.2025

One of the ways this Trump administration is different from the last is, relatively at least, how much more unconstitutional, how much more organized and comprehensive the attacks on our institutions, particularly the scaffolding we built for ourselves...

Going Quietly Is Not An Option 17.03.2025

We didn't always call our work science for people who give a shit. But ever since we did, we've welcomed at least two types of people to our flock. The first is people who are deeply invested in science, but are unsure how to tie it into measurable act...

No Country for Poor Men (or Women) 03.03.2025

What can we do about land power? It's the most important question and my guest today is Mike Albertus. Mike is a professor of political science at the University of Chicago. He's the author of the new book, Land Power. Who has it? Who doesn't? And how ...

Essay: The Story of Not Right Now 25.02.2025

This week: Not. Right. Now. I hope you enjoy our new show. It’s super, super informal, and fun, and full of profanity, and personal, and — I hope — something you or a parent in your life can identify with, and maybe get some relief from. It’s intention...

Push Them Down 20.02.2025

Please enjoy the debut episode from our new show, Not Right Now. Every week, Claire (Evil Witches) and Quinn (Important, Not Important) dive into the chaotic reality of raising tiny humans in these wild times. From behavioral reflection forms and schoo...

Introducing: Not Right Now 14.02.2025

Not Right Now is a podcast for parents navigating the impossible task of raising kids while *gestures wildly at everything*. Join Quinn Emmett (Important, Not Important) and Claire Zulkey (Evil Witches) for honest conversations about parenting in an er...

Essay: Have Mercy 10.02.2025

This week: I’m not religious. But I did (barely) successfully major in religious studies. For better and often for worse, the history of faith and organized religion has been the backbone of human history, political science, culture, wars, sexual ethic...

Essay: Build Something Useful 03.02.2025

This week: You're wasting your talent on bullshit while the world burns. You — yes, you — can actually use your very unique set of skills for good. Even and especially at scale, even — yes — right now. Here's What You Can Do: Donate to the Electronic F...

We Need To Talk About Bird Flu 27.01.2025

We (Quinn) has been avoiding this question for quite a while. I even wrote a few thousand words about it a couple months ago and didn't publish it because it was a bit of a downer. But that's kind of malpractice in a way because we promised we don't sh...

Essay: Start where you are. Use what you have. Do what you can. 13.01.2025

This week: Be prepared — because these fires that are still burning are only the beginning. Start somewhere, start right in front of you, do what you can. Here's What You Can Do: LA isn’t the only place suffering this week, but it was home for a long t...

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