The Mistakes That Shaped Me

While there’s no doubt that the first half of this year has been a challenging one, it is during times of crisis that we have a unique opportunity to show up for our customers. And customers remember how you’ve treated them during these times of need. Delivering empathetic, meaningful and authentic experiences for our customers is more important than ever, enabling us to build long-lasting custome...

In part of the Digital Marketing Maturity series, proudly brought to you in partnership with Google Marketing Platform, we chat with Des Odell, a 20 year veteran in the digital space. In digital, he’s seen it all, done it all and works with some of the biggest companies in Australia. We discuss: Advice on how to make the most of of your digital investments and ad spend Are we headed for...

Janet Ranola runs paid media for Australian E-commerce success story Koala.com . She has over 15 years experience in marketing across a variety of countries. This episode provides interesting insights into digital marketing maturity from the standpoint of a someone “on the tools.” This episode of AshtonCast is brought to you by our friends at Google Marketing Platform. Hosted on Acast. See acast.c...

In his 15+ years with Google, Barney Pierce has seen a lot. A Sydney native, Barney was based in New York during both the GFC and 9/11, arming him with the experience and knowledge necessary to operate at a higher level during the COVID-19 crisis. He’s now the strategy and business lead for Google’s Marketing Technology in Australia and New Zealand, working alongside the team at Google with some o...

Learn from a range of marketing experts about digital marketing maturity and how crucial it has become in light of COVID-19. Which companies have thrived, which have not and why have some fared better than others? Brought to you by our friends at Google Marketing Platform. In this episode hear from: Barney Pierce, Director, Google Marketing Technology Platforms ANZ, Google Des ODell, CEO, Resoluti...

This is the third part of a three-part series dedicated to helping you stay mentally healthy during COVID-19 and other times of great stress. Brought to you in partnership with our friends at UnLtd and production partners Pod Paste. In this episode we chat with Mitch Wallis, Founder & CEO of Heart On My Sleeve about strategies to help you cope as well as how to reach out if you are struggling....

This is the second part of a three-part series dedicated to staying mentally healthy during COVID-19 and other times of great stress. Brought to you in partnership with our friends at Unltd and production partners Pod Paste. In this episode we chat with Clinton Parr, Founder, A Lion & The Vibes and Employee Experience and Happiness expert about strategies to help you get through this, other ch...

This is the first part of a three-part series dedicated to staying mentally healthy during COVID-19 and other times of great stress. Brought to you in partnership with our friends at Unltd and production partners Pod Paste. In this episode we chat with Psychotherapist Katie Feder about strategies to help you get through this and other challenging times. Visit  https://ashtonmedia.com.au/ashto...

This is the first of the AshtonCast episodes dedicated to CX. This episode is focused on CX in a crisis, and right now with COVID-19 massively disrupting all facets of life and business, we are certainly faced with a crisis, the size of which we have never dealt with before. As a CX practitioner, most of your training and experience will have been focused around business as usual. But what do you...

Programmatic In Your Pocket - Life in a Cookie-less World brought to you by our friends at LiveRamp .    Visit LiveRamp to find out how they can help your business.   This episode features the full interview with Travis Clinger , Vice President of Global Strategy and Partnerships at LiveRamp . Travis is an international business strategist working to repair an imperfect ad tech infr...

Programmatic In Your Pocket - Life in a Cookie-less World brought to you by our friends at LiveRamp .    Visit LiveRamp to find out how they can help your business.   This episode features the full interview with Peter Barry , Regional Director Australia and New Zealand at PubMatic .   Your host Gavin Stewart , Marketing Director and co-founder of Ashton Media brings Short, Sha...

  Programmatic In Your Pocket - Life in a Cookie-less World brought to you by our friends at LiveRamp .    Visit LiveRamp to find out how they can help your business.   This episode features the full interview with Jennifer Snell , Head of Digital Marketing at Finder . Jennifer is responsible for all media buying, creative production and CRM for Australia’s largest comparison s...

Programmatic In Your Pocket - Life in a Cookie-less World brought to you by our friends at LiveRamp.  Visit LiveRamp to find out how they can help your business. This episode features the full interview with Dr Willem Paling, Director of Customer and Growth Analytics at IAG. He talks about the optimistic future of digital advertising, how we can clean out the ad ecosystem as a whole...

Programmatic In Your Pocket - Life in a Cookie-less World brought to you by our friends at LiveRamp. Visit LiveRamp to find out how they can help your business. This episodes features snippets of interviews from; - Travis Clinger (LiveRamp) - Jennifer Snell (Finder.com) - Peter Barry (PubMatic) - Willem Paling (IAG)Your host Gavin Stewart, Marketing Director and co-founder of Ashton Media bri...

In our first episode, we discuss the tale the plight of agencies in the wake of the growing presence of consultancies, is it a simple case of David vs Goliath where the consultancies represent Goliath and the agencies, David…or is there more to it than that? We get under the skin of the issue with Andrew “Billy” Baxter, Senior Advisor at KPMGs Customer, Brand & Marketing Advisory (CBMA) business,...