Scott Hill
The MarketMYSTR Show: Co Host and Short Term Rental Marketing That Actually Works
The definitive podcast for Co-hosts and STR Owners who want to maximize the experience of owning a CoHosting company and STRs both personally and financially. Follow the journey of how MarketMYSTR is helping Ultvare Co-Hosting build from zero to 50 properties - with every marketing strategy, asset, funnel, framework, and template shared. We'll be featuring success stories, interviews with successful Co Hosts including Bill Faeth, real-time case studies you can copy and "no holes barred" conversations about the good, bad, and ugly of building and owning CoHosting business from scratch.
Where to listen?
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Episodes
The MarketMYSTR Show - Episode 23: How Michael Klein's Real Estate Journey is Helpful for All of us! 21.05.2026 50:55
Summary In this episode, Michael Klein shares his journey from finance to short-term rental investing, discusses the booming market in the Poconos, and explores how technology and strategic new builds are transforming the industry. Learn how to leverage market trends, build a focused real estate business, and maximize investment potential. Keywords short-term rentals, Poconos real estate, real est...
The MarketMYSTR Show - Episode 22: How Joe Rohne is Killing it in Real Estate & Vacation Rental Management 21.04.2026 50:52
Summary Join Scott Hill, Jeremy Levine, and guest Joe Rohne as they explore the ins and outs of short-term rentals, property management, marketing strategies, and market trends in Panama City Beach. Learn actionable tips on optimizing guest experience, revenue management, and scaling your vacation rental business. Keywords short-term rentals, property management, marketing, Panama City Beach, co-h...
The MarketMYSTR Show - Episode 21: How Ryan Moyer Built a Successful Short-Term Rental Management Business 23.02.2026 1:04:00
Summary In this episode, Ryan Moyer shares his journey into short-term rentals, building a management company, and leveraging marketing strategies to maximize bookings and revenue. Discover how he uses innovative tools, market insights, and community engagement to grow his business and create a lifestyle of flexibility and family focus. Key Topics Ryan Moyer's journey into short-term rentals Build...
The MarketMYSTR Show - Episode 20: Unlocking Bonus Depreciation Secrets and Navigating Real Estate Professional Status 19.02.2026 52:40
Summary In this episode, Scott and Jeremy discuss the complexities of bonus depreciation and real estate professional status with tax expert Kris Becker. They explore the requirements for qualifying as a real estate professional, the implications of spousal involvement, and the current status of bonus depreciation laws. The conversation also delves into the short-term rental tax loophole, material...
The MarketMYSTR Show - Episode 19: How to Create Content Using Our 5 Funnel Stages Strategy 13.02.2026 51:45
Summary In this episode, Scott Hill and Jeremy Levine discuss the intricacies of creating a content marketing funnel specifically tailored for local businesses, particularly in the co-hosting and property management sectors. They outline a five-stage funnel process that includes the 'Know', 'Like', 'Exchange', 'Buy', and 'Loyalty' stages, emphasizing the importance of storytelling and engagement a...
The MarketMYSTR Show - Episode 18: How to Maximize Short Term Vacation Rental Performance: The 4 Pillars 28.01.2026 49:17
Summary In this episode of the Market My STR show, Scott Hill and Jeremy Levine discuss the essential components of running a successful property management business. They delve into the four pillars of elite property performance, which include property maintenance, revenue management, marketing strategies, and hospitality. The conversation emphasizes the importance of technology and processes in...
The MarketMYSTR Show - Episode 17: Ultvare CoHosting Goals for 2026 plus a lot more... 21.01.2026 43:08
Summary In this episode, Scott Hill and Jeremy Levine discuss their goals for 2026, focusing on short-term rental management and co-hosting. They outline their strategies for achieving these goals, including content creation, cold calling, and enhancing their sales process. The conversation also delves into the importance of delivering elite property performance, revenue performance, and hospitali...
The MarketMYSTR Show - Episode 16: Our Conversation with Lake Tahoe STR Expert Michael Saade (Stay With The Saades) 02.01.2026 53:28
Summary In this episode of the Market My STR Show, hosts Scott Hill and Jeremy Levine welcome Michael Saade, a successful co-host in the short-term rental industry. They discuss Michael's journey into short-term rentals, the evolution of his business model, and the importance of guest experience. The conversation also covers challenges in co-hosting, client acquisition strategies, and the role of...
The MarketMYSTR Show - Episode 15: The Essentials of STR Marketing 26.12.2025 28:23
Summary In this conversation, Scott from MarketMYSTR discusses the essential principles of marketing, particularly in the context of short-term rentals. He emphasizes the importance of targeting the right audience and delivering the right message at the right time, using relatable analogies to illustrate his points. Takeaways Marketing 101 is simply saying the right thing to the right person at th...
The MarketMYSTR Show - Episode 14: Cold Calling & Prospect Outreach 01.12.2025 31:11
Summary In this episode of the Market My STR show, Scott and Jeremy discuss their journey in building a co-hosting company, focusing on strategies for cold calling property owners. They share insights on identifying target properties, utilizing data from AirDNA and Price Labs, and the importance of nurturing leads through effective communication. The conversation includes role-playing cold calling...
Episode 13: Elevating Guest Experiences in Vacation Rentals + 2 STR Game Changers! 22.10.2025 32:14
Summary In this episode of the Market My STR Show, Scott and Jeremy discuss their experiences in property management, focusing on the importance of direct booking pages, guest experiences, and the common pitfalls in property hosting. They share insights on how to enhance guest satisfaction and the significance of effective marketing strategies, including the Facebook Follow Strategy to build credi...
Episode 12: Learn about our trip to 30A and the release of our MarketMYSTR Game Changers! 22.10.2025 30:04
MarketMYSTR Show...Episode 12! Learn about our trip to 30A and the release of our MarketMYSTR Game Changers! Episode Summary In this episode of the Market My STR Show, Scott and Jeremy discuss the latest developments in their short-term rental business, including the launch of their exclusive offer game changer, strategies for handling last-minute cancellations, and the importance of building a lo...
Episode 11: How We're Preparing for a trip down to our Co Hosting Market (30A Gulf Coast) 01.10.2025 29:12
Summary In this episode of the Market My STR podcast, Scott and Jeremy discuss their journey in building a co-hosting company for short-term rentals, focusing on their preparations for entering the 30A market. They recap their previous episode with Dan Colonge, share insights on skip tracing, and outline strategies for identifying undervalued properties. The conversation highlights the importance...
Episode 10: Our Interview with Dan Calonge of Avanza Vacations 22.09.2025 45:19
Summary In this episode of the Market My STR Show, Scott and Jeremy welcome Dan Calonge, a successful co-host in the short-term rental industry. Dan shares his journey from corporate America to launching Avanza Vacations, a co-hosting business focused on luxury properties in Lake Norman. The conversation covers the co-hosting model, client acquisition strategies, the importance of technology, and...
Episode 9: How to Creatively Use AI in your STR & CoHosting Business 19.09.2025 41:02
Summary In this episode of the Market My STR Show, Scott and Jeremy discuss their journey in building a co-hosting business focused on short-term rentals. They share their weekly accomplishments, challenges, and innovative strategies for marketing and client acquisition. The conversation emphasizes the importance of accountability, partnership, and leveraging technology, including AI, to enhance t...
Episode 8: Co Host Updates & Why Training AI is Like Training a Stubborn Pet 08.09.2025 33:06
Summary In this episode of Market My STR, Scott and Jeremy discuss their weekly activities, focusing on content creation strategies, the challenges of using AI for marketing, and the importance of engaging with their audience through viral content. They share insights on Facebook advertising, video production, and the technical difficulties they faced. The conversation also touches on their long-t...
Episode 7: Lessons Learned from our 1st Paid Ads Campaign...and more! 03.09.2025 21:44
Summary In this episode of the Market My STR podcast, Scott and Jeremy discuss their recent marketing efforts, including the launch of their Connect Campaign aimed at increasing awareness among homeowners and vendors. They reflect on the lessons learned from their advertising mistakes, particularly regarding audience targeting and the importance of accountability groups. The conversation also expl...
Episode 6: Game Changers, Content, and Audience Building 26.08.2025 38:04
Summary In this episode of the Market My STR show, Scott and Jeremy discuss their journey in building a co-hosting company from the ground up. They share insights on launching their 100 game changers initiative, the importance of content creation, and strategies for engaging potential clients through Facebook ads. The conversation highlights the challenges they face, their focus on quality over qu...
Episode 5: Your CoHosting Tech Stack 13.08.2025 59:01
Summary In this episode of Market My STR, Scott and Jeremy discuss the latest developments in their short-term rental business, including the launch of Market My STR and the challenges faced along the way. They delve into the importance of having a robust tech stack for managing properties, dynamic pricing strategies, and the significance of guest experience management. The conversation also cover...
Episode 4: Our First Lead & STR Wealth Conference Review 02.08.2025 34:44
Summary In this episode of the Market My STR Show, Scott and Jeremy discuss their journey in the short-term rental (STR) industry, focusing on marketing strategies, co-hosting experiences, and lead generation. They share insights from the STR Wealth Conference, emphasizing the importance of building credibility and utilizing technology in their business. The conversation also touches on partnershi...
Episode 3: Building a Successful CoHosting Business: The Journey Begins 29.07.2025 37:16
Episode Summary: In this episode, Scott and Jeremy discuss the journey of building Ultvare and MarketMySTR, sharing insights on their strategic planning, market research, and operational foundations. They emphasize the importance of understanding market dynamics, client needs, and the integration of technology to enhance guest experiences. The conversation also covers marketing strategies, financi...
Episode 2: How Ultvare is Building a $10,000,000 CoHosting Company...from Scratch! 19.06.2025 37:24
SummaryWelcome to The MarketMYSTR show, episode 2! In this episode, Scott and Jeremy discuss their journey in building Ultvare, a co-hosting business for short-term rentals. They share their backgrounds, the challenges they face, and their ultimate goals for the business. The conversation highlights the importance of accountability, strategic planning, and the lessons learned along the way as they...
Episode 1: The MarketMYSTR Show Begins :) 11.06.2025 13:16
Welcome to the MarketMYSTR Show...the show made exclusively for short term rental owners and CoHosts that actually works so you can stop wasting time and money on short term rental and CoHosting marketing strategies that don't work. Listen in for tips, tricks, and our "booked solid," "Move the Needle," and "Core Four" marketing strategies! Show Notes for this episode: Episode Summary: In the inaug...
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