Lisanne Murphy
The Marketing Matrix
Are you an online entrepreneur, wading through the bottomless sea of experts and amateurs dishing out large servings of (mis)information. Knowing what will actually make a difference in your business and how to implement the gems requires more time than any of us has! Join Lisanne Murphy, social media agency owner and secret tactic adventurer, as she uncovers the best entrepreneurial minds to demystify the nitty-gritty marketing secrets that make all the difference in actual businesses. These strategies deliver the perfect cocktail of behavioral science and street smarts that are changing the...
Author
Lisanne Murphy
Category
Podcast website
Latest episode
Jul 8, 2026
Where to listen?
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Episodes
TMM 72: The Power Of WHO You Surround Yourself With from Evans Putman 07.09.2020 14:51
Entrepreneurs and podcasters: find your zone of genius. What are the three things that will bring you success? How do you get out of reactive mode and into a proactive mode so you can set daily intentions and make your dreams become reality? EPISODE LINKS: Facebook: https://www.facebook.com/EvansPutmanHQ/ Facebook Group: https://www.facebook.com/groups/onepodcastaway/ THANKS FOR TUNING INTO THE...
TMM 71: Organic vs. Paid Advertising: Settling the Battle with Lisanne Murphy 02.09.2020 30:26
Organic marketing strategies versus paid advertising: which one should you use for your business? With all the misconceptions about organic or paid traffic out there, listen to this episode to finally settle the battle between these two. THANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST! To get access to all of the marketing resources (updated weekly) provided by The Marketing Matrix Podcast Gue...
TMM 70: Tales of The 7-Figure Roller Coaster with Henry Kaminski, Jr. 26.08.2020 54:57
Branding is more than a logo or a website; for entrepreneurs it’s all about the gut feeling they get when they interact with you and your business. Do you have your branding truly nailed down? Is your offer valuable and life-changing? EPISODE LINKS: Website: https://uniquedesignz.net/ Podcast: https://uniquedesignz.net/the-brand-doctor-podcast/ Facebook: https://www.facebook.com/HenryKaminskiJr/...
TMM 69: What Really Matters For Personal Branding with Henry Kaminski, Jr. 24.08.2020 15:12
Fine-tune your business so your target audience is attracted to your content. When you try to please and appease everyone, your content ends up coming across very bland and very confusing. Put out content that will speak directly to your ideal clients and show them the transformations you provide for people. This will showcase your differentiating factor and make you stand out from your competiti...
TMM 68: Dream Traffic: Decide HOW to Drive Ideal Customers to Your Product or Service with Lisanne Murphy 19.08.2020 29:45
Okay entrepreneurs, it’s time to decide how you’re going to drive your ideal clients to your offer. There are 4 important questions to ask yourself before you start, and they may surprise you! We’ll talk about traffic, audience, and we’ll explore your offer in depth. THANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST! To get access to all of the marketing resources (updated weekly) provided by...
TMM 67: The Truth About The Power Of Organic Marketing with Craig Severinsen 12.08.2020 33:16
Organic marketing on Facebook and LinkedIn can get you to 6-figures in 90 days for your service-based business. Many entrepreneurs dream of hitting 100K in one year—but how about in 3 months? In Episode 67 of the Marketing Matrix Podcast, Craig Severinsen of Bright Works PR and Marketing shared how to use organic marketing strategies on social media, charge premium rates, and recognize some truth...
TMM 66: Learn This Powerful Tool To Produce 6-Figures In Any Business with Craig Severinsen 10.08.2020 11:19
Organic marketing strategies on social media generate leads - and YES, direct outreach works! How would you like a simple 3-step process to follow in order to generate leads on Facebook or LinkedIn? EPISODE LINKS: Website: http://www.brightworkspr.com/ LinkedIn: https://www.linkedin.com/in/craigseverinsen/ Facebook: https://www.facebook.com/craig.severinsen.9 THANKS FOR TUNING INTO THE MARKETING...
TMM 65: Keeping Family First in Your Business with Josh Cary 05.08.2020 40:28
Be the entrepreneur you dream of being and become a leader in your industry. What if you could attract the success you want? It’s time to get out of your own way, recognize that you have to play the long game, and focus on what works best for you in terms of marketing. EPISODE LINKS: PodMAX.co joshcary.com THANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST! To get access to all of the marketing...
TMM 64: Why Podcasting Should Be The Backbone of Your Business with Josh Cary 03.08.2020 13:31
Entrepreneurs: Show up for your podcast, episode after episode, and you’ll have a marketing win. In your first tens of podcast episodes, people may not be listening. How are you going to come to terms with that? You have to come to the table as your most ideal self. This will attract both listeners AND the people you want as guests. EPISODE LINKS: PodMAX.co Joshcary.com THANKS FOR TUNING INTO T...
TMM 63: Turning a Childhood Passion Into A Thriving Digital Agency with Sumeet Harish 29.07.2020 37:15
I cannot wait for you guys to listen to this episode of the Marketing Matrix where I got to interview Sumeet Harish. I had a great time visiting with this CBD/plant medicine marketing expert and learning about the systems he uses to successfully run his company! Take a listen and hear his awesome marketing tips and tricks! Sumeet Harish runs an international distribution and marketing agency focu...
TMM 62: The Connection Between Storytelling and Copywriting with Julian Danylak 27.07.2020 36:04
I cannot wait for you guys to listen to this episode of the Marketing Matrix where I got to interview Julian Danylak. We had a great time discussing the connection between copywriting and storytelling. Jules believes that stories are how everyone is going to cut through the clutter in everyone else’s marketing. Julian Danylak aka Jules Dan is a group fitness instructor turned email copywriter and...
TMM 61: Building A Company With The Intent To Sell with Nathan Hirsch 22.07.2020 29:50
I cannot wait for you guys to listen to this episode of the Marketing Matrix where I got to interview Nathan Hirsch. We had a great time discussing the process Nathan went through to successfully sell a business he scaled to huge proportions. Nathan Hirsch is an entrepreneur and expert in remote hiring and eCommerce. He is the co-founder and CEO of FreeeUp.com, a marketplace that connects business...
TMM 60: The Momentum of ONE Major Win In Your Business with Jeffery Banek 20.07.2020 51:01
I cannot wait for you guys to listen to this episode of The Marketing Matrix where I got to interview Jeffery Banek. We had a great time discussing Jeffery's journey from struggling to pay bills to having multiple 2 comma club awards and how he took his skills he had in sales and turned them into funnels. Over the last three years Jeffery Banek aka The Funnel Doc has grown to become a household na...
TMM 59: From College Debt To 6-Figures In 6-Weeks By Promoting ClickFunnels with Doug Boughton 15.07.2020 49:34
I cannot wait for you guys to listen to this episode of the Marketing Matrix where I got to interview Doug Boughton. We had a great time discussing Doug’s journey going from broke and in debt to a 6-figure income. In the last year, Doug went from broke restaurant server to ClickFunnels Dream Car Winner, earning multiple 6-figures in 2019. Now, founder of Sales Funnel Mastery and Dream Car Accelera...
TMM 58: What Over Serving And Overdelivering Can Do For Your Business with Jason Wright 13.07.2020 34:15
I cannot wait for you guys to listen to this episode of the Marketing Matrix where I got to interview Jason Wright. We had a great time discussing how important it is to do your job well and overdeliver. He believes the major marketing tactics to use are to define who you're targeting, what do you have in place right now, and what is your basic plan to grow your list and engage with them Jason is...
TMM 57: How Finding A Solution To A Workplace Problem Can Change Your Life with Ella Van Zutphen 08.07.2020 33:22
I cannot wait for you guys to listen to this episode of the Marketing Matrix where I got to interview Ella Van Zutphen. We had a great time discussing how to be less stressed and find your own power and how you can apply it to your job. Ella is a productivity specialist known as the “Pit Bull” because of her fierce determination and passion to help others succeed. She has sharp communication skill...
TMM 56: Dream Traffic: Discovering WHERE Your Ideal Customers Are Hanging Out with Lisanne Murphy 06.07.2020 27:30
I cannot wait for you guys to listen to this episode of the Marketing Matrix. I had a great time on this solo episode discussing how to find where your dream traffic is at and how to lure them out to you. Lisanne is an academic, turned Facebook Ads Expert, who from watching clients successes and ceilings have become known as The Who Lady. Lisanne is the creator of Midas Touch Social, a 6-figure Fa...
TMM 55: The Power of Public Relations in Growing A Business From The Ground Up with Courtney Love Gavin 01.07.2020 46:02
I cannot wait for you guys to listen to this episode of the Marketing Matrix where I got to interview Courtney Love Gavin. We had a great time discussing the power of public relations in growing a successful business from the ground up. Courtney Love Gavin, is an award-winning PR strategist on a mission to help entrepreneurs grow their influence & income with PR. With 15+ years of experience leadi...
TMM 54: The Simple Truth of Public Relations with Courtney Love Gavin 29.06.2020 12:22
I cannot wait for you guys to listen to this episode of the Marketing Matrix where I got to interview Courtney Love Gavin. We had a great time discussing the simple truths of public relations and how important they are to growing your business. Courtney Love Gavin, is an award-winning PR strategist on a mission to help entrepreneurs grow their influence & income with PR. With 15+ years of experien...
TMM 53: What Goats, Copywriting, and Customers Have in Common with Christa Nichols 24.06.2020 34:19
I cannot wait for you guys to listen to this episode of the Marketing Matrix where I got to interview Christa Nichols. We had a great time discussing how she got into the world of copywriting! Christa Nichols's obsession with writing and marketing started before she graduated from Iowa State University with a degree in journalism and mass communication. She co-built and ran a business in the cattl...
TMM 52: Dream Traffic: The Whole Process: An Overview with Lisanne Murphy 22.06.2020 30:49
I cannot wait for you guys to listen to this episode of the Marketing Matrix where I got to finish my six part series with an overview of all the necessary graphics used to maximize efficiency. We had a great time discussing an overview of the six graphics used to get your dream traffic. Lisanne is an academic, turned Facebook Ads Expert, who from watching clients successes and ceilings have becom...
TMM 51: Ditch The Impostor Syndrome And Become Your Desired Future Self with Dr. Benjamin Hardy 17.06.2020 51:16
I cannot wait for you guys to listen to this episode of the Marketing Matrix where I got to interview Benjamin Hardy. We had a great time discussing how to become your ideal future self and leaving behind that idea of imposter syndrome. Dr. Benjamin Hardy is an organizational psychologist and bestselling author of Willpower Doesn’t Work. His blogs have been read by over 100 million people and are...
TMM 50: How To Make Blogging The Core Of Your Audience Growth Strategy with Dr. Benjamin Hardy 15.06.2020 14:23
I cannot wait for you guys to listen to this episode of the Marketing Matrix where I got to interview Benjamin Hardy. We had a great time discussing the great impact blogging will give you if you make it the core of your audience growth strategy. Dr. Benjamin Hardy is an organizational psychologist and bestselling author of Willpower Doesn’t Work. His blogs have been read by over 100 million peopl...
TMM 49: Motivating People To Buy Through Storytelling with Seth Silvers 10.06.2020 50:27
I cannot wait for you guys to listen to this episode of the Marketing Matrix where I got to interview Seth Silvers. We had a great time discussing Seth’s expertise in copyrighting, telling compelling stories that help people fall in love with brands and make them more likely to purchase. Seth Silvers is the founder of Story On, a marketing and media company focused on helping small businesses gro...
TMM 48: Dream Traffic: The Power of Customer Archetypes in Marketing with Lisanne Murphy 08.06.2020 19:35
In the previous solo episode of this 6 part series about getting your dream traffic, we talked about how you can get your dream traffic with competition graphics. In this episode, we're focusing on archetypes. There is no need to pigeon yourself into one dream customer avatar but you need to identify the pigeon holes you could fit into. The use of archetypes along with the other graphics can help...
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