Amanda Tento

The Marketing Hygiene Podcast

Business EN ↓ 260 episodes

Welcome to "The Marketing Hygiene Podcast," where your host, Amanda Tento, rolls up her sleeves to help you scrub away the grime of outdated marketing tactics and polish your strategies until they shine. Once known as "The Determined Mom Show," our rebranded podcast is the essential toolkit for businesses eager to spruce up their marketing efforts. Dive into the nitty-gritty of marketing hygiene, from ensuring your brand's image is as spotless as a freshly cleaned window to tweaking the nuts and bolts of your SEO, ensuring everything is tightly screwed and perfectly aligned. We'll help you dus...

Author

Amanda Tento

Category

Business

Podcast website

thedeterminedmom.libsyn.com

Latest episode

Dec 3, 2025

Where to listen?

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Episodes

#136: The Importance of a Cohesive Brand, Brand Messaging and Content Mix 21.10.2021
#135: Google My Business Series #2: Why Responding to Reviews is Important 17.10.2021

In this episode of the Google My Business series, I talk about the importance of responding to reviews. There is way more to it than just saying, "Thanks for the review." Listen in to step up your review response game! Join our Google My Business Facebook Group https://www.facebook.com/groups/learngmb

#134: How to Run Your Household like You Run Your Business 13.10.2021

In this episode, I get to talk with Dr. Sarah Allen about how we can run our household like our business. She is a pediatric neuropsychologist, working mom, and parent coach. I started my practice, Brain Behavior Bridge, to help translate the neuroscience research to everyday life and help people access it. Connect with Dr. Allen here: https://www.facebook.com/Brainbehaviorbridge Register for her...

#133: Google My Business Series #1-Why Are Reviews Important? 09.10.2021

In episode 133, I talk about the importance of reviews.  Reviews affect your business in many different ways and if you are not collecting reviews, you need to start today!  Join our Google My Business Facebook Group  

#132: Why Disrupting the Education System Is Critical to the Success of Kids with Amy Klein 05.10.2021

In episode 132, I had the pleasure of speaking with Amy Klein about our education system and why disrupting it is so important for the future of our kids! Amy Klein along with Kelly Roach founded Give Her Courage and The Courageous Brand. The Courageous Brand is a retail and educational company with a mission to uplift young girls to older women to be confident, courageous, and pursue their dreams...

#131: How to Rearrange Your Weekly Schedule to Drop Your Stress Level 01.10.2021
#130: How to Create a Manageable Marketing Strategy For Your New Business with Katlynn Pyatt 27.09.2021

In episode 130, I get to talk with Katlynn Pyatt. She is the owner of Authentic Branding & Marketing, is professionally certified in Marketing Management by the American Marketing Association and holds two certifications from Cornell University; one in business strategy, the other in marketing analytics. We talk about how to create a manageable marketing strategy for your new business! Connect wit...

#129: The Next Book You Should Read: Get Different 23.09.2021
#128: How to Eat Without Stress this Holiday Season with Wendie Taylor 19.09.2021

In episode 128, I get to talk with Wendie Taylor, RDN, LD, MBA about how we can learn to eat without stress this holiday season. As Halloween quickly approaches and Thanksgiving and Christmas just around the corner, many of us need a strategy for eating! Wendie gives this to us! She is a Registered Dietitian and an emotional eating expert. As a dietitian, she works with women to understand their h...

#127: This Simple Device Saved My Sanity With Cyber Schooling 15.09.2021
#126: The Importance of Learning Different Languages for Children with Yeve Sibanda 11.09.2021
#125: Many Google My Business Changes: Late Summer 2021 07.09.2021

In this episode, I get to talk about the many changes in Google My business for this Late Summer of 2021. Some of these are related to listings and a solution to double listing.  

#124: Getting Clear on Your Brand Strategy to Guide Your Branding Decisions 03.09.2021

In this episode, we get to dive into what it takes to get clear on your brand strategy with Kelly Wittman. These strategies guide your branding strategies and decisions into the future. Kelly is a brand strategist, designer and owner of Witt and Company, a Minnesota-based brand strategy and design studio. She loves helping service-based businesses effectively tell their brand story through consist...

#123: Should You Let Go of Those Relationships (you know the ones)? My Opinion 30.08.2021

In this episode, I break down the importance of keeping relationships and also letting them go. The past 18 months have been extremely hard on many of our most interpersonal relationships. Which relationships should you hold on to and which ones do you let go of? This episode is my personal experience and takes on this topic.

#122: How to Understand Your Child at Any Age through Problematic Behavior 26.08.2021

In this episode, I get to talk with Dr. Kristen Cook about how we can understand our children at any age. This is a HUGE episode filled with so many valuable tips for us parents! Kristen is a pediatrician with a mission to help parents be the best version of themselves because great parents raise great children.   https://www.facebook.com/groups/661940794689771 https://www.instagram.com/msdockrist...

#121: How to stand in Your Truth and Convictions Even if They Contradict Popular Opinion 22.08.2021

In episode 121, I am talking about the real issues that affect us as business owners every day. Not only as business owners, but as parents, spouses, and family members. You DO NOT have to let your convictions lie to the side while you tend to your business or daily life. Wear them proudly and make sure people know where you stand!

#120: How to Find Your Passion and Market Yourself with Aprille Reed 18.08.2021

In episode 120, I get to talk with one of my business besties, Aprille Reed. Aprille is a Webinar coach and specialist and she helps mom business owners to market themselves using webinars! She is amazing-be sure to check out her website! https://www.aprillereed.com/

#119: My Experience with The Profit First Method So Far 14.08.2021

In Episode 119, I share with you my own accounting horrors of years past and how the Profit First method has changed my business! It has been such a blessing to know that everything is in a place and it feels almost like reorganizing your financial closet. Listen to Episode 118 with Kristen Ricupero if you aren't sure what Profit First is!

#118: 3 Tips to Transforming Your Business with the Profit First Method with Kristen Ricupero 10.08.2021

In Episode 118, I get to talk Profit First with Kristen Ricupero. Kristen is a Personal Financial Coach & Profit First Certified Coach who specializes in helping small business owners and entrepreneurs develop and strengthen their money management skills, eliminate debt, and create cash flow systems to maximize profit and ultimately build wealth. You don't want to miss this episode! Connect With K...

#117: Collaboration is Key: How To Create Win Win Collaborations 06.08.2021

In this episode, I talk about Collaboration! How it is important that you collaborate in a sustainable manner both for the business and yourself. Grab your Google My Business Optimization Workbook Here: https://thedeterminedmom-337.aweb.page/p/3700eaf8-7baf-45b4-b16d-3a5816b6351c Sign up for Google Growth Generator Here: https://www.gomybusiness.com/googlegrowthgenerator

#116: Carolyn Choate on How to Be Open to Finding Your True Calling at Any Age 02.08.2021

In this episode, I get to talk with Carolyn Choate. She is a Marketing Funnel Savant. I met Carolyn online several years ago when we were both still figuring out our online money making journeys. I was very pleased to reconnect with her recently and learn about how she found her dream career! Connect with Carolyn Here: http://www.facebook.com/choatemarketing Sign up for Google Growth Generator Her...

#115: My Favorite Place to Get the Best Software at a Steal! 29.07.2021

In this episode, I talk about my addiction, my love, my soulmate... AppSumo. If you have never experienced the glory of this software hub, you are missing out. This episode does come with a warning: AppSumo is Addicting. I have many business friends who are also addicted but it is the best place to get lifetime deals on your favorite software at a steal of a price! Check out AppSumo Here: https://...

#114: Learn How What's in Your Mind Effects What You Put in Your Mouth with Adrianne Delgado 25.07.2021

In this episode, Adrianne Delgado helps us understand how what we think about effects what we eat! Adrianne is a registered, licensed dietitian and has almost 20 years of experience in out-patient nutrition care, Adrianne is dedicated to her craft and helping clients achieve results. Connect with Adrianne Here: https://www.facebook.com/bodymetrixllc https://www.linkedin.com/in/adrianne-delgado-b25...

#113: 2021 Google Search Updates: What You Need To Know and How To Tell If You Are Effected 21.07.2021

In Episode 113, I talk about the recent updates to Google Search and how they may effect your website and business. One of the biggest updates is the MUM update, which allows Google to understand many longer search queries and display the most relevant results. It also allows them to find the top results in many languages. You should be tracking yuor website's SEO health and keyword rankings. If y...

#112: Energy Management: The Balance of Flow and Strategy with Jen Mons 17.07.2021

In this episode, I get to talk with the amazing Jen Mons. Jen is a mentor, healer and intuitive coach for healers, coaches and conscious female leaders. In this episode we learn from Jen how we can manage our energy. This is such an important lesson for all of us, especially after the year+ we have all had. Connect with Jen here: https://www.jenmons.com https://www.instagram.com/jen.mons/

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