Sean Jordan
The Marketing Gateway
A podcast about marketing, focused on St. Louis, MO!
Where to listen?
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Episodes
Why Rice Krispies Are Being Made Without Rice! (Episode 193 - The Marketing Gateway Podcast) 12.11.2026 11:10
But it is such a classic sound! This month, we are plugging Scouting America in their efforts to provide for food banks! If you have any questions, please reach out and we can help you donate! SOURCES https://www.rd.com/article/fourth-rice-krispies-elf/ https://www.thedailymeal.com/1172880/we-bet-you-have-no-idea-how-rice-krispies-are-made/ https://futurism.com/science-energy/climate-change-rice-k...
AITA In This Customer Service Encounter? (Episode 192 - The Marketing Gateway Podcast) 11.11.2026 14:29
Is there even one in this story? This month, we are plugging Scouting America in their efforts to provide for food banks! If you have any questions, please reach out and we can help you donate! SOURCES https://quoteinvestigator.com/2014/04/06/they-feel/ ---------------------------------------------------------- The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan,...
How To Test Ads With Actual Research! (Episode 191 - The Marketing Gateway Podcast) 30.10.2026 17:31
Maybe testing could have saved us from Liberty Biberty... This month, we are plugging animal rescues! You can find your local shelter at https://www.animalshelter.net/saint-louis-mo/ SOURCES https://www.researchgate.net/publication/275674726_Why_When_and_How_Much_to_Entertain_Consumers_in_Advertisements_A_Web-Based_Facial_Tracking_Field_Study Picture Sources: https://www.dialsmith.com/technology/...
Liberty Biberty: The Mascot People LOVE To Hate! (Episode 190 - The Marketing Gateway Podcast) 29.10.2026 11:50
He's just so kickable! This month, we are plugging animal rescues! You can find your local shelter at https://www.animalshelter.net/saint-louis-mo/ SOURCES https://beinsure.com/news/liberty-mutual-launches-liberty-biberty-mascot/ https://www.businessinsider.com/liberty-biberty-protest-hate-mascot-mutual-2026-10?utm_source=firefox-newtab-en-us (ARCHIVED: https://archive.ph/BNQbB ) https://www.libe...
Interview with Stephanie Zettl (Episode 189 - The Marketing Gateway Podcast) 28.10.2026 36:57
Today we are speaking with the amazing Stephanie Zettl! About Stephanie: Who I Work With: I work primarily with business owners, executives, entrepreneurs, and professionals who want photographs that reflect who they are and the value they bring to the people they serve. Many of my clients are successful, experienced professionals who know they need better photographs but don't love being in front...
Why Is Japanese Pop Culture So Popular In The US? (Episode 188 - The Marketing Gateway) 23.10.2026 21:12
I think we're turning Japanese! This month, we are plugging animal rescues! You can find your local shelter at https://www.animalshelter.net/saint-louis-mo/ SOURCES https://bsky.app/profile/hausofdecline.bsky.social/post/3moawz5vocc2u https://www.lovinghomecollection.com/why-is-dinnerware-called-china/ https://www.frontlinejp.net/2026/01/29/the-top-100-best-selling-games-in-japan-2025/ Picture Sou...
Interview with Rebecca Rutherford (Episode 187 - The Marketing Gateway Podcast) 22.10.2026 43:57
Today, we are jumping back into our interview series with Rebecca Rutherford! About Rebecca: Rebecca Rutherford is a marketer, entrepreneur, business operator, and relentlessly curious human who has spent more than 20 years figuring out why people do what they do and how businesses can communicate with them better. As Fractional Marketing Director for Model Technology Solutions, Rebecca develops A...
The Increasingly Weird World Of C2C Selling (Episode 186 - The Marketing Gateway Podcast) 21.10.2026 15:40
Is that a seller or a small business? This month, we are plugging animal rescues! You can find your local shelter at https://www.animalshelter.net/saint-louis-mo/ SOURCES https://www.shopify.com/blog/what-is-dropshipping https://www.theguardian.com/business/ng-interactive/2026/oct/13/influencers-passive-income-side-hustles https://www.marketplace.org/story/2026/08/14/the-ai-slopification-of-etsy h...
What It's Like To Teach College Level Marketing (Episode 185 - The Marketing Gateway Podcast) 09.10.2026 19:40
Who knows, maybe some of our listeners will take a class with me! This month, we are plugging animal rescues! You can find your local shelter at https://www.animalshelter.net/saint-louis-mo/ ----------------------------------------------------------------- The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/) and featurin...
VR Is Dead, And The MetaVerse Is Too (Episode 184 - The Marketing Gateway Podcast) 08.10.2026 13:56
Who would've thought? This month, we are plugging animal rescues! You can find your local shelter at https://www.animalshelter.net/saint-louis-mo/ SOURCES https://finance.yahoo.com/sectors/technology/articles/mark-zuckerbergs-80-billion-metaverse-000000105.html https://en.wikipedia.org/wiki/Meta_Platforms https://en.wikipedia.org/wiki/Oculus_Rift https://www.shacknews.com/article/150939/sony-ar-vr...
The Truth About Dirty Marketing Tricks! (Episode 183 - The Marketing Gateway Podcast) 07.10.2026 18:16
There may be some treats too! This month, we are plugging animal rescues! You can find your local shelter at https://www.animalshelter.net/saint-louis-mo/ SOURCES https://menupricetracker.com/mcdonalds-menu/big-mac https://www.reuters.com/business/inside-mcdonalds-push-have-ai-price-your-big-mac-2026-09-29/ https://www.reuters.com/legal/government/mcdonalds-hit-with-class-action-over-menu-prices-2...
How Video Games Taught Me About Marketing! (Episode 182 - The Marketing Gateway) 02.10.2026 15:04
See, games do have valuable lessons! SOURCES https://en.wikipedia.org/wiki/Hamurabi_(video_game) https://en.wikipedia.org/wiki/Drug_Wars_(video_game) https://www.mobygames.com/game/158317/fortune-builder/ https://www.mobygames.com/game/genre:managerial/include_dlc:false/include_nsfw:false/release_status:all/sort:date/page:1/ https://www.mobygames.com/game/1312/cartels-cutthroat/ Picture Sources: h...
A Tale Of Two Gas Stations (Episode 181 - The Marketing Gateway Podcast) 01.10.2026 11:07
Not quite the classic tale! Today, we are plugging the American Red Cross! Even if you can't give blood, there are many other ways to help out. Visit https://www.redcross.org/ to find out how! SOURCES https://www.paytronix.com/blog/how-much-do-convenience-stores-make https://www.ipsos.com/en-us/ipsos-releases-2026-channel-check-fuel-c-store-experience-study ----------------------------------------...
Why Aren't More People Buying Electric Cars? (Episode 180 - The Marketing Gateway Podcast) 30.09.2026 14:47
Do you have an EV? This month, we are plugging the American Red Cross! Even if you can't give blood, there are many other ways to help out. Visit https://www.redcross.org/ to find out how! SOURCES https://www.roadandtrack.com/news/a62919131/tesla-has-highest-fatal-accident-rate-of-all-auto-brands-study / https://www.usatoday.com/story/cars/shopping/evs/2026/09/25/states-most-evs-2026/91940418007/...
How Twinkies Got Smuckers Into A Jam! (Episode 179 - The Marketing Gateway Podcast) 25.09.2026 12:16
Aw (pea)nuts! SOURCES https://patch.com/ohio/cleveland/remembering-anthony-bourdain-cleveland https://www.entrepreneur.com/business-news/smuckers-ceo-said-buying-twinkies-tastes-like-growth-three-years-later-it-tastes-like-a-5-billion-mistake https://www.inc.com/minda-zetlin/after-98-years-twinkies-maker-hostess-just-made-a-bittersweet-announcement-about-its-future.html https://www.snackhistory.co...
How Disney+ May Have Accidentally Reinvented Cable TV (Episode 178 - The Marketing Gateway Podcast) 24.09.2026 13:39
I don't need a bunch of ads in my face... This month, we are plugging the American Red Cross! Even if you can't give blood, there are many other ways to help out. Visit https://www.redcross.org/ to find out how! SOURCES https://backlinko.com/ad-blockers-users https://allaboutcookies.org/youtube-ad-blocker-crackdown-effects https://phys.org/news/2010-08-survey-viewers-extent-tv-shifting.html ------...
Converse Learns A Tough Lesson On Offensive Ads... (Episode 177 - The Marketing Gateway Podcast) 23.09.2026 13:36
Yikes on several bikes for the things we talk about in today's episode! This month, we are plugging the American Red Cross! Even if you can't give blood, there are many other ways to help out. Visit https://www.redcross.org/ to find out how! SOURCES https://emeraldbook.org/news/sep-1826-3/ https://en.wikipedia.org/wiki/Macklemore%E2%80%93Ed_Sheeran_tour_controversy https://www.ibtimes.co.uk/starbu...
Sean's Adventures Into Comic Books (Ft. Marvel!) (Episode 176 - The Marketing Gateway Podcast) 18.09.2026 16:56
Maybe we should turn our episodes into comics... This month, we are plugging the American Red Cross! Even if you can't give blood, there are many other ways to help out. Visit https://www.redcross.org/ to find out how! The Marketing Gateway is a weekly podcast hosted by Sean in St. Louis (Sean J. Jordan, President of https://www.researchplan.com/ ) and featuring guests from the St. Louis area and...
Common Questions About Marketing! (Episode 175 - The Marketing Gateway Podcast) 17.09.2026 16:20
We'll take "Marketing Questions" For $500! This month, we are plugging the American Red Cross! Even if you can't give blood, there are many other ways to help out. Visit https://www.redcross.org/ to find out how! SOURCES https://www.ama.org/the-definition-of-marketing-what-is-marketing/ https://www.ama.org/pages/commonly-asked-marketing-questions/ https://www.scribd.com/document/104712307/Am...
Why Grocery Stores Are Struggling Right now (Episode 174 - The Marketing Gateway Podcast) 16.09.2026 13:25
Add this episode to your shopping list! This month, we are plugging the American Red Cross! Even if you can't give blood, there are many other ways to help out. Visit https://www.redcross.org/ to find out how! SOURCES https://www.creativebloq.com/design/branding/this-bakerys-clever-branding-was-inspired-by-the-irregular-air-pockets-formed-in-dough https://www.thestreet.com/retail/kroger-loses-...
Wendy's Is Struggling Because It Lacks Brand Identity! (Episode 173 - The Marketing Gateway Podcast) 12.09.2026 13:15
A night time bite of an episode for you! This month, we are plugging the American Red Cross! Even if you can't give blood, there are many other ways to help out. Visit https://www.redcross.org/ to find out how! SOURCES https://www.marketingdive.com/news/wendys-hires-ex-mcdonalds-cmo-as-chief-marketing-customer-growth-officer/828580/ https://www.delish.com/food-news/a73653798/wendys-frosty-frig...
Can Lululemon Turn Things Around? (Episode 172 - The Marketing Gateway Podcast) 10.09.2026 9:57
When work out gear is around every corner, why chose one brand over another? This month, we are plugging the American Red Cross! Even if you can't give blood, there are many other ways to help out. Visit https://www.redcross.org/ to find out how! SOURCES https://docs.google.com/document/d/1XDOx7yo94qcfJT74geDqQuT-sFGhE2JuAefD9KwMMeU/edit?usp=sharing The Marketing Gateway is a weekly podcast hosted...
Can Campbell's Make A Comeback? (Episode 171 - The MArketing Gateway Podcast) 09.09.2026 8:08
Chicken noodle possibilities! This month, we are plugging the American Red Cross! Even if you can't give blood, there are many other ways to help out. Visit https://www.redcross.org/ to find out how! SOURCES https://en.wikipedia.org/wiki/Campbell%27s https://www.marketingdive.com/news/goldfish-blends-nostalgia-with-better-for-you-messaging-in-new-ads/826760/ https://www.marketingdive.com/new...
Can You Make Good Decisions From Bad AI-Enhanced Data? (Episode 170 - The Marketing Gateway Podcast) 04.09.2026 14:24
You can't build a house on a bad foundation! This month, we are plugging the American Red Cross! Even if you can't give blood, there are many other ways to help out. Visit https://www.redcross.org/ to find out how! SOURCES https://www.validity.com/resource-center/state-of-crm-data-report-2026/ https://www.marketingweek.com/inflation-in-game-advertising-performance-tracking-5-interesting-stats-...
Would You Give Your Business Away To A Flat Earther? (Episode 169 - The Marketing Gateway Podcast) 02.09.2026 11:40
Would you be willing to even take that risk? This month, we are plugging the American Red Cross! Even if you can't give blood, there are many other ways to help out. Visit https://www.redcross.org/ to find out how! SOURCES https://simpleflying.com/how-quick-fly-around-world/ https://www.columbia.com/expedition-impossible.html https://www.creativereview.co.uk/columbia-flat-earthers-campaign/ https:...
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