The Marketing Book Podcast

"Momentum: How to Propel Your Marketing and Transform Your Brand in the Digital Age" by Shama Hyder   Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/Momentum-Shama-Hyder

"Does it Work?: 10 Principles for Delivering True Business Value in Digital Marketing" by Shane Atchison and Jason Burby   Click here to view show notes! https://www.salesartillery.com/marketing-book-podcast/Does-It-Work-Jason-Burby

"UnMarketing: Everything Has Changed and Nothing is Different" by Scott and Alison Stratten   Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/UnMarketing-Scott-Stratten

"Marketing 4.0 : Moving from Traditional to Digital"  by Philip Kotler, Hermawan Kartajaya, and Iwan Setiawan Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/marketing-4.0-philip-kotler

"More Sales, Less Time: Surprisingly Simple Strategies for Today's Crazy-Busy Sellers" by Jill Konrath Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/more-sales-less-time-jill-konrath

" Malcolm McDonald on Marketing Planning: Understanding Marketing Plans and Strategy" by Professor Malcolm McDonald Click here to read the show notes! https://www.salesartillery.com/marketing-book-podcast/malcolm-mcdonald-marketing-planning  

"The Science of Selling: Proven Strategies to Make Your Pitch, Influence Decisions, and Close the Deal" by David Hoffeld Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/the-science-of-selling-david-hoffeld

"No B.S. Guide to Direct Response Social Media Marketing: The Ultimate No Holds Barred Guide to Producing Measurable, Monetizable Results with Social Media Marketing" by Dan S. Kennedy and Kim Walsh-Phillips Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/no-bs-guide-to-direct-response-social-media-marketing-kim-walsh-phillips

"The Brain Audit: Why Customers Buy (and Why They Don't)" by Sean D'Souza Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/the-brain-audit-sean-dsouza

"Getting Better with Age: Improving Marketing in the Age of Aging" by Peter Hubbell Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/getting-better-with-age-peter-hubbell

"Aligned to Achieve: How to Unite Your Sales and Marketing Teams into a Single Force for Growth" by Tracy Eiler and Andrea Austin Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/aligned-to-achieve-tracy-eiler

"What Customers Crave: How to Create Relevant and Memorable Experiences at Every Touchpoint" by Nicholas Webb Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/what-customers-crave-nicholas-webb

"The Only Sales Guide You'll Ever Need" by Anthony Iannarino Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/the-only-sales-guide-youll-ever-need-anthony-iannarino

"Pre-Suasion: A Revolutionary Way to Influence and Persuade" by Robert Cialdini Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/pre-suasion-robert-cialdini

"High-Profit Prospecting: Powerful Strategies to Find the Best Leads and Drive Breakthrough Sales Results" by Mark Hunter Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/high-profit-prospecting-mark-hunter

"SEO for Growth: The Ultimate SEO Guide For Marketers, Web Designers & Entrepreneurs" by John Jantsch and Phil Singleton Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/seo-for-growth-john-jantsch

"Sell with a Story: How to Capture Attention, Build Trust, and Close the Sale" by Paul Smith Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/sell-with-a-story-paul-smith

"Chief Marketing Officers at Work" by Josh Steimle Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/chief-marketing-officers-at-work-josh-steimle

"Content Chemistry: An Illustrated Handbook for Content Marketing" by Andy Crestodina Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/content-chemistry-andy-crestodina

"Duct Tape Selling: Think Like a Marketer-Sell Like a Superstar" by John Jantsch Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/duct-tape-selling-john-jantsch

"Disruptive Marketing: What Growth Hackers, Data Punks, and Other Hybrid Thinkers Can Teach Us About Navigating the New Normal" by Geoffrey Colon Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/disruptive-marketing-geoffrey-colon

"How to Get a Meeting with Anyone: The Untapped Selling Power of Contact Marketing" by Stu Heinecke Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/how-to-get-a-meeting-with-anyone-stu-heinecke

"Chief Customer Officer : Getting Past Lip Service to Passionate Action" by Jeanne Bliss Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/chief-customer-office-2.0-jeanne-bliss

"The Business of Choice: Marketing to Consumers' Instincts" by Matthew Willcox Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/the-business-of-choice-mathew-willcox

"The Sales Development Playbook: Build Repeatable Pipeline and Accelerate Growth with Inside Sales" by Trish Bertuzzi Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/sales-development-playbook-trish-bertuzzi