Douglas Burdett

The Marketing Book Podcast

Business EN ↓ 579 episodes

Weekly interviews with authors of new marketing and sales books. Named by LinkedIn and Forbes as one of the top marketing and sales podcasts. Hosted by Douglas Burdett, a marketing strategist, former artillery officer, Madison Avenue ad man, and stand-up comedian.

Author

Douglas Burdett

Category

Business

Podcast website

www.salesartillery.com

Latest episode

Aug 23, 2024

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Episodes

Tara-Nicholle Nelson: Authors in Quarantine Getting Cocktails 06.05.2020

Author Tara-Nicholle Nelson returns to The Marketing Book Podcast for a special episode of "Authors in Quarantine Getting Cocktails." Previously on The Marketing Book Podcast to discuss her book, The Transformational Consumer: Fuel a Lifelong Love Affair with Your Customers by Helping Them Get Healthier, Wealthier, and Wiser , marketing and transformation visionary, keynote speaker and bestselling...

Rohit Bhargava: Authors in Quarantine Getting Cocktails 05.05.2020

Author Rohit Bhargava returns to The Marketing Book Podcast for a special episode of "Authors in Quarantine Getting Cocktails." Last on The Marketing Book Podcast to discuss his book, Non-Obvious Megatrends: How to See What Others Miss and Predict the Future , innovation and marketing expert, bestselling author and international keynote speaker Rohit Bhargava joins the (hopefully) limited time ser...

Adele Revella: Authors in Quarantine Getting Cocktails 04.05.2020

Last on The Marketing Book Podcast to discuss her book, Buyer Personas: How to Gain Insight into Your Customer's Expectations, Align Your Marketing Strategies, and Win More Business , marketing, sales and consumer behavior expert and bestselling author Adele Revella joins the (hopefully) limited time series, Authors in Quarantine Getting Cocktails to talk about being quarantined on an island in th...

David C. Baker: Authors in Quarantine Getting Cocktails 03.05.2020

Last on The Marketing Book Podcast to discuss his book, The Business of Expertise: How Entrepreneurial Experts Convert Insight to Impact + Wealth , expertise visionary, international keynote speaker and bestselling author David C. Baker joins the (hopefully) limited time series, Authors in Quarantine Getting Cocktails to talk about being quarantined on his farm in east Tennessee, the impact of the...

Allen Gannett: Authors in Quarantine Getting Cocktails 02.05.2020

Recently on The Marketing Book Podcast to discuss his book, The Creative Curve: How to Develop the Right Idea, at the Right Time , creativity expert, entrepreneur, keynote speaker and bestselling author Allen Gannett joins the (hopefully) limited time series, Authors in Quarantine Getting Cocktails to talk about being quarantined in Washington, DC, moving to New York City, his externally-imposed w...

277 The Forever Transaction by Robbie Kellman Baxter 01.05.2020

The Forever Transaction: How to Build a Subscription Model So Compelling, Your Customers Will Never Want to Leave  Click here for the show notes https://www.salesartillery.com/marketing-book-podcast/forever-transaction-robbie-baxter Develop and cultivate the kind of robust, long-term customer relationships that power companies like Nike, Spotify, LinkedIn, and Target More and more companies are co...

Mark Schaefer: Authors in Quarantine Getting Cocktails 30.04.2020

Recently on The Marketing Book Podcast to discuss his book, Marketing Rebellion: The Most Human Company Wins , marketing visionary, international keynote speaker and bestselling author Mark Schaefer joins the (hopefully) limited time series, Authors in Quarantine Getting Cocktails to talk about catching the Coronavirus from his wife, sheltering in place at the "Schateau" in Tennessee and how the p...

Carla Johnson: Authors in Quarantine Getting Cocktails 29.04.2020

Originally featured on The Marketing Book Podcast, the co-author of Experiences: The 7th Era of Marketing , marketing innovator, author and international keynote speaker, Carla Johnson, joins the (hopefully) limited time series, Authors in Quarantine Getting Cocktails to talk about being quarantined in Denver, Colorado, living with her family in Spain last year, life as an outsourced CMO and her n...

Anne Janzer: Authors in Quarantine Getting Cocktails 28.04.2020

Originally on The Marketing Book Podcast to discuss her book, Subscription Marketing: Strategies for Nurturing Customers in a World of Churn , subscription marketing expert and non-fiction writing muse, Anne Janzer joins the (hopefully) limited time series, Authors in Quarantine Getting Cocktails to talk about being quarantined in her new home in San Luis Obispo, California to talk about subscript...

Joe Calloway: Authors in Quarantine Getting Cocktails 27.04.2020

Most recently on The Marketing Book Podcast to discuss his book, Magnetic: The Art of Attracting Business , leadership, strategy and marketing visionary, international keynote speaker and bestselling author Joe Calloway joins the (hopefully) limited time series, Authors in Quarantine Getting Cocktails to talk about being quarantined in Nashville, Tennessee with his wife and daughters, what compani...

Joey Coleman: Authors in Quarantine Getting Cocktails 26.04.2020

Most recently on The Marketing Book Podcast to discuss his book, Never Lose a Customer Again: Turn Any Sale into Lifelong Loyalty in 100 Days , customer experience visionary, international keynote speaker and bestselling author Joey Coleman joins the (hopefully) limited time series, Authors in Quarantine Getting Cocktails to talk about being quarantined in Boulder, Colorado, what some companies ar...

Engelina Jaspers: Authors in Quarantine Getting Cocktails 25.04.2020

Most recently on The Marketing Book Podcast to discuss her book, Marketing Flexology: How to Outsmart Change and Future-Proof Your Career , veteran marketer and bestselling author Engelina Jaspers joins the (hopefully) limited time series, Authors in Quarantine Getting Cocktails to talk about being quarantined in Los Gatos, California, the traits that successful marketers have always had and what'...

276 Restoring the Soul of Business by Rishad Tobbacowala 24.04.2020

"Restoring the Soul of Business: Staying Human in the Age of Data" by Rishad Tobbacowala Click here for the show notes https://www.salesartillery.com/marketing-book-podcast/restoring-soul-business-rishad-tobbacowala The hidden key to successful transformation in any organization lies between human intuition and data-driven insights. Named by  Time  as a top five marketing innovator, Rishad Tobacco...

Anthony Iannarino: Authors in Quarantine Getting Cocktails 23.04.2020

Most recently on The Marketing Book Podcast to discuss his book, Eat Their Lunch: Winning Customers Away from Your Competition , sales strategist, keynote speaker and bestselling author Anthony Iannarino joins the (hopefully) limited time series, Authors in Quarantine Getting Cocktails to talk about being quarantined in Columbus, Ohio, his former life as as a lead singer for an LA hair metal band...

Robert Rose: Authors in Quarantine Getting Cocktails 22.04.2020

Most recently on The Marketing Book Podcast to discuss his book, Experiences: The 7th Era of Marketing , content marketing strategist, keynote speaker and bestselling author Robert Rose joins the (hopefully) limited time series, Authors in Quarantine Getting Cocktails to talk about being quarantined in southern California, the challenges and opportunities for content marketers in light of the pand...

Jay Baer: Authors in Quarantine Getting Cocktails 21.04.2020

Most recently on The Marketing Book Podcast to discuss his book, Talk Triggers: The Complete Guide to Creating Customers with Word of Mouth , digital marketing, social media and customer service visionary, keynote speaker and bestselling author Jay Baer joins the (hopefully) limited time series, Authors in Quarantine Getting Cocktails to talk about being quarantined in Bloomington, Indiana, what m...

Marcus Sheridan: Authors in Quarantine Getting Cocktails 20.04.2020

Most recently on The Marketing Book Podcast to discuss his book, They Ask, You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer, Revised & Updated 2nd Edition , marketing and sales visionary, keynote speaker and bestselling author Marcus Sheridan joins the (hopefully) limited time series, Authors in Quarantine Getting Cocktails to talk about being...

Jeanne Bliss: Authors in Quarantine Getting Cocktails 19.04.2020

Most recently on The Marketing Book Podcast to discuss her book, Would You Do That to Your Mother?: The "Make Mom Proud" Standard for How to Treat Your Customers ,   customer experience pioneer, keynote speaker and bestselling author Jeanne Bliss joins the (hopefully) limited time series, Authors in Quarantine Getting Cocktails to talk about being quarantined in Seattle, Washington, the powerful i...

Rand Fishkin: Authors in Quarantine Getting Cocktails 18.04.2020

Most recently on The Marketing Book Podcast to discuss his book, Lost and Founder: A Painfully Honest Field Guide to the Startup World ,   serial tech entrepreneur, search engine optimization pioneer, keynote speaker and bestselling author Rand Fishkin joins the (hopefully) limited time series, Authors in Quarantine Getting Cocktails to talk about being quarantined in Seattle, Washington, the impo...

275 Owning Game-Changing Subcategories by David Aaker 17.04.2020

"Owning Game-Changing Subcategories: Uncommon Growth in the Digital Age" by David Aaker Click here for the show notes https://www.salesartillery.com/marketing-book-podcast/owning-game-changing-subcategories-david-aaker Owning Game-Changing Subcategories  is about creating organizational growth in the digital age by creating and owning game-changing subcategories fueled by digital. Owning Game-Chan...

Mitch Joel: Authors in Quarantine Getting Cocktails 16.04.2020

Most recently on The Marketing Book Podcast to discuss his book, Ctrl Alt Delete: Reboot Your Business. Reboot Your Life. Your Future Depends On It. , marketing and technology visionary, keynote speaker and bestselling author Mitch Joel joins the (hopefully) limited time series, Authors in Quarantine Getting Cocktails to talk about being quarantined in Montreal with his wife and three small childr...

Alexandra Watkins: Authors in Quarantine Getting Cocktails 15.04.2020

Most recently on The Marketing Book Podcast to discuss the 2nd edition of her book, Hello, My Name Is Awesome: How to Create Brand Names That Stick , naming expert, keynote speaker and bestselling author Alexandra Watkins joins the (hopefully) limited time series, Authors in Quarantine Getting Cocktails to talk about being quarantined in her San Diego pool house, her backyard tiki bar, surfboard f...

Stu Heinecke: Authors in Quarantine Getting Cocktails 14.04.2020

Most recently on The Marketing Book Podcast to discuss his book, Get the Meeting! An Illustrative Contact Marketing Playbook , international keynote speaker and bestselling author Stu Heinecke joins the (hopefully) limited time series, Authors in Quarantine Getting Cocktails to talk about being quarantined on an island in the pristine Pacific Northwest, and his first book, How to Get a Meeting wit...

Paul Smith: Authors in Quarantine Getting Cocktails 13.04.2020

Most recently on  The Marketing Book Podcast  to discuss his book,  The 10 Stories Great Leaders Tell , international keynote speaker and bestselling author Paul Smith joins the (hopefully) limited time series,  Authors in Quarantine Getting Cocktails to talk about being quarantined in Cincinnati, Ohio with his family, his most recent book  Four Days With Kenny Tedford: Life Through the Eyes of a...

Bob Hoffman: Authors in Quarantine Getting Cocktails 12.04.2020

Bob Hoffman: Authors in Quarantine Getting Cocktails   (Ahopefully short-lived series that will be airing in addition to the weekly Marketing Book Podcast interviews)   Click here for show notes !   https://www.salesartillery. com/authors-quarantine- cocktails/bob-hoffman

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