The Marketer's Blueprint Podcast

Your website might be the #1 reason you’re losing customers… and it’s probably NOT what you think. In this episode of The Marketers Blueprint Podcast , Gabe and Nathan break down the 7 most common website killers that destroy conversions—and how to fix them FAST. You’ll learn:  ✅ The 3-Click Navigation Rule that keeps visitors from bouncing  ✅ How to use pop-ups without annoying your audience  ...

If your marketing content isn’t driving qualified leads—or aligning to real business goals—the problem isn’t style. It’s a strategy gap. In this episode, Gabe Arnold and Nathan Gibson break down actionable frameworks for writing content that doesn’t just attract attention, but systematically leads prospects through every stage of high-value growth: Know → Like → Trust → Try → Buy → Repeat → Refer....

If you’re running or moving toward running a $10M+ business, most marketing tips you see online will not work for you. In this episode, Nathan Gibson and Gabe Arnold break down how strategy-first significantly narrows the difference between marketing efforts that cost money and marketing efforts that actively make money for businesses like yours. Plus—we’ll be sharing a real-world example that you...

With over 2.5 billion active users and the highest engagement rate of any other video platform, YouTube is one of the most powerful channels to grow your business.  In this episode, Nathan Gibson and Gabe Arnold break down how Gabe built multiple podcasting channels from the ground up—-grossing over six figures of revenue with way less than 100,000 subscribers, no influencers, and no advertisement...

This month, we tried 3 sales strategies that boosted our sales calls and show up rates like never before.  In this episode, Nathan Gibson and Gabe Arnold break down what those 3 strategies are and how you can implement them to book more sales calls and actually keep them on your calendar. 🎥  Watch More Podcasts Here: https://www.youtube.com/@businessmarketingengine/videos 📌 Chat With Nathan Here...

What if you could dramatically increase your sales without spending another dime on ads or lead generation?  In this episode, Nathan Gibson and Gabe Arnold reveal how to successfully convert those unsold leads into consistent revenue, no new lead gen required. 🎥  Watch More Podcasts Here: https://www.youtube.com/@businessmarketingengine/videos 📌 Chat With Nathan Here: https://businessmarketingen...

Content marketing is one of the most powerful tools at your disposal if you want to grow your business—but it’s also all too easy to make mistakes that hinder your success.  If your content isn’t getting the results you want, chances are you’re falling into at least one of these common traps.  In this episode, Nathan Gibson and Gabe Arnold are sharing why content marketing is important, how conten...

If you’ve heard terms like—Generative AI, Performance Marketing, Influencer Marketing, Conversion Rate Optimization (CRO)—from your marketing team and you don’t feel empowered with market-driven truth, then there is a HUGE gap that needs to be addressed.  In this episode, Nathan Gibson and sales expert Monika Alvarez break down 3 simple marketing principles consumers respond to in every industry....

You don’t need to be flashy, pushy, or manipulative to get people excited about what you’re offering. There’s a better way to sell —one that feels good and gets results. In this episode, Nathan Gibson and Gabe Arnold break down sales horror stories and share their proven process for handling sales objections and closing deals with integrity. 🎥  Watch More Podcasts Here: https://www.youtube.com/@b...

Is it possible to create original content in 2025? In this deep dive on content marketing, Nathan Gibson and Gabe Arnold share their proven process for developing authentic, engaging, and unique content without constantly chasing fleeting trends or relying solely on AI.  Plus—how to create authentic content without a huge time commitment. 🎥  Watch More Podcasts Here: https://www.youtube.com/@busi...

What is authority really ? And how is it actually built? This week, Nathan Gibson and Gabe Arnold explore 6 easy-to-implement authority-building strategies that make prospects turn their heads (in a good way).  🎥  Watch More Podcasts Here: https://www.youtube.com/@businessmarketingengine/videos 📌 Chat With Nathan Here: https://businessmarketingengine.com/contact-us/ 00:00 Building Brand Trust 03...

We’ve all felt it—when something is so good that we have to act fast before we miss out.  That feeling is FOMO, and this week, Nathan Gibson and Gabe Arnold discuss whether or not it actually works in content marketing. 🎥  Watch More Podcasts Here: https://www.youtube.com/@businessmarketingengine/videos 📌 Chat With Nathan Here: https://businessmarketingengine.com/contact-us/ 00:00 The Power of S...

Your marketing team can make or break the success of your business.  This week, Nathan Gibson and Gabe Arnold breaks down the red flags and green flags in marketing agencies and marketing teams that you should be aware of when looking to hire. 🎥  Watch More Podcasts Here: https://www.youtube.com/@businessmarketingengine/videos 📌 Chat With Nathan Here: https://businessmarketingengine.com/contact-...

If you’ve noticed your numbers taking a dip, it’s time for a marketing audit. This week, Nathan Gibson and Gabe Arnold break down how to conduct a digital marketing audit to avoid missed opportunities, wasted budgets, and stagnation in your growth.  🎥  Watch More Podcasts Here: https://www.youtube.com/@businessmarketingengine/videos 📌 Chat With Nathan Here: https://businessmarketingengine.com/co...

There’s no ignoring AI anymore. It’s in the search results we Google, the social media platforms we use, and the ads we see every day.  This week, Nathan Gibson and Gabe Arnold dig into how top businesses are using AI to boost their productivity, save time and money, and increase profits in the long run. Plus- Gabe’s experience with building a custom GPT for his own business and how it changed the...

Ever wonder how content marketing drives sales? Spoiler: it’s not about the size of your marketing budget or the amount of traffic you can drive. This week, Nathan Gibson and Gabe Arnold dig into the power of belief in marketing and how you can use it to make your audience believe in you and your business. 🎥  Watch More Podcasts Here: https://www.youtube.com/@businessmarketingengine/videos 📌 Cha...

How effective is social media marketing for businesses? In our opinion, it depends on how you approach it. This week, Nathan Gibson and Gabe Arnold dig into the metrics that don’t matter, the ones that do, and how start authentic, high-value conversations on social media. 🎥  Watch More Podcasts Here: https://www.youtube.com/@businessmarketingengine/videos 📌 Chat With Nathan Here: https://busines...

Sales Objections Suck - Here’s Our 6-Step Checklist For Creating Offers That Sell Themselves (With Less Pushback). 🎥  Watch More Podcasts Here: https://www.youtube.com/@businessmarketingengine/videos 📌 Chat With Nathan About Your Offer Here: https://businessmarketingengine.com/contact-us Help support the show by visiting: https://businessmarketingengine.com/ Follow our Facebook: https://www.face...

💡 Not all leads are ready to buy right away. Are you warming them up properly? In this episode of The Marketer’s Blueprint Podcast, Nathan Gibson and Gabe Arnold dive deep into the often-overlooked stages of the customer journey and reveal how you can guide prospects from curiosity to conversion. 👉 You know your ideal customer is out there, but they’re not going to hand over their wallet on the...

Is your marketing stuck in the past? You could be wasting thousands on strategies that no longer work — and you might not even know it. If you’re feeling frustrated with your results, you’re not alone.  In today’s episode of The Marketer’s Blueprint Podcast, Nathan Gibson and Gabe Arnold share the 5 biggest marketing mistakes businesses are STILL making in 2025 — and how to fix them fast. What You...

Ever wonder why some leaders are followed and trusted — and others fade away? In this episode of The Marketer’s Blueprint Podcast, Nathan Gibson and Gabe Arnold pull back the curtain on what real thought leadership looks like in 2025.  Spoiler alert: It’s not vanity metrics, viral videos, or pretending to know it all. It’s about substance, consistency, and helping others grow. 👉 If you’ve been st...

💡 Did you know that 60-70% of your business revenue should come from repeat customers?  Yet, too many businesses lose valuable clients simply because they don’t have a strong re-engagement strategy. In this episode of The Marketer’s Blueprint Podcast, Nathan Gibson and Gabe Arnold reveal strategies to re-engage dormant customers and turn them into loyal brand advocates. What You’ll Learn in This...

"Why isn’t anyone reading my ads?” “Why are my emails getting ignored?” “Why do my social media posts get no engagement?” The truth is—your copy could be the problem. If your content isn’t getting clicks, your emails aren’t converting, or your ads are being completely ignored, you’re in the right place. In this episode of The Marketer’s Blueprint Podcast , Nathan Gibson and Gabe Arnold expose...

💰 Are you throwing money at Google Ads without seeing results? You’re not alone. Too many businesses waste their ad budgets on ineffective campaigns, unclear targeting, and poor keyword strategies—leading to disappointing conversions and lost revenue. In this episode of The Marketer’s Blueprint Podcast , hosts Nathan Gibson and Gabe Arnold break down essential Google Ads strategies that will help...

🔴 Your website is breaking down—and you might not even know it. Most business owners assume their website is a permanent asset , but in reality, BitRot is silently degrading its performance, breaking key features, and making it vulnerable to hackers.  If left unchecked, this invisible threat can cost you thousands in lost business —without you realizing it. In this episode of The Marketer’s Bluep...