The Making Marketing Simple Podcast

Tempted to rebrand because you feel stuck in your business? Pause right there. This episode breaks down why you probably don’t need a new logo — and what you actually need instead if you want your brand to connect, convert, and feel like YOU. Inside this episode: ✨ The difference between branding vs brand strategy ✨ Why rebranding can be a sexy distraction ✨ How to reconnect to your message + v...

In this episode of Rebel With a Strategy, we’re ditching the “grow fast or fail” myth and talking about the beauty (and power) of slow, intentional growth. If you’ve ever felt like you’re falling behind because you’re not hitting six figures in six months or going viral overnight — this one’s for you. I’m diving into why fast growth isn’t always better, what slow growth really looks like, and how...

If you’re constantly posting but bookings are slow, this episode is for you. We’re talking about the content trap — where you’re doing “all the things” online, but your strategy isn’t actually working. I’ll break down why more content doesn’t always equal more clients — and what to focus on instead. Inside this episode: ✨ The difference between posting + marketing ✨ Why your content might not be...

Stuck on who you’re actually speaking to in your content? This episode flips the “ideal client” rulebook on its head. We’re talking about why old-school IC work often falls flat — and what to do instead if you want messaging that connects, converts, and actually feels like you. Inside this episode: ✨ Why your IC might be holding you back ✨ What to focus on instead of demographics ✨ The 3-part p...

If your content is good but your bookings are low… it’s probably not a visibility problem. It’s an offer problem. In this episode, I’m walking you through the 4 key elements of an offer that actually sells — and sharing the behind-the-scenes of how I built mine. If you’ve been hearing crickets, stuck tweaking your prices, or wondering why people aren’t biting — this one’s for you. Inside this epis...

Building a business while juggling motherhood, mental load, and mid-life shifts? You’re not alone — and you’re not doing it wrong. In this episode, we’re talking about what it really looks like to run a creative business in a full, beautiful, messy season of life. From redefining success and simplifying strategy to letting go of pressure and building something sustainable, this one’s for you if yo...

Let’s throw out the rulebook, shall we? In this episode, I’m sharing 5 rebellious marketing strategies that break the ‘standard’ advice and actually work — especially for creative business owners who want to sell without shouting, post with purpose, and grow in their own damn way. These are the moves I swear by (and teach inside my coaching containers) to help clients go from burnt out and invisib...

Sick of content that feels forced, trends that feel cringe, and visibility advice that seems made for influencers, not creative business owners? Same. In this episode, I’m breaking down what visibility actually means — and how to make it feel more like self-expression than self-promotion. We’ll walk through my 3-part framework to help you clarify your message, connect with your audience, and capti...

Forget hustle culture and rigid routines — this episode is all about building a business that fits you. Your energy. Your season of life. Your version of success. We’re redefining what it really means to be the CEO of your business — not the corporate kind, but the kind that supports your freedom, flow, and big vision. I’ll walk you through my 4-part process for creating a business that works with...

You’ve got the strategy. You’ve got the ideas. But if your energy is running on fumes, your brand will be too. In this episode, we’re diving into the real difference between building your business from rockstar energy — that confident, magnetic, grounded space — versus building from burnout energy — the frantic, stressed, reactive place that leads to resentment, low visibility, and full-on “I want...

You're showing up. You're posting. You're even using the trending audios... But you're still not getting seen the way you should be. If your content feels flat, your engagement’s gone quiet, or you’re just not attracting the right people — this episode is going to hit. I’m breaking down the real reasons your visibility strategy isn’t working — and giving you a powerful, no-fluff framework to help...

After a year away from the mic — and one life-changing entrance into motherhood — I’m back with a brand new vibe, bold new energy, and a podcast that finally matches where I’m at (and where I know you’re going too). Welcome to Rebel with a Strategy — the podcast for creative female founders who are done playing small and ready to be seen, sought after, and sold out. In this first episode of the re...

Grab the snacks & a drink, this is a juicy one! I'm sharing all the details of my birth story, as well as an insight into how I'm navigating working life while raising my son. Instagram: www.instagram.com/rachmcquade Sign up for email newsletter: https://www.rachaelmcquade.co.uk/links Enquire about 1:1 coaching: https://docs.google.com/forms/d/e/1FAIpQLSdnzFPAqaprT4ae_e-NifvRjtbxkwYeWvNOe_Gu1ILSu0...

In this episode I’m talking about how elevating your mindset can have massive positive impact in the growth of your business. Instagram: https://www.instagram.com/rachmcquade/ Enquire about 1:1 coaching: https://forms.gle/rMBtYTrs3UBynnV9A

In this episode I’m talking about how to become known for what you do and in turn become the go-to wedding supplier. Instagram: https://www.instagram.com/rachmcquade/ Ways we can work together: https://www.rachaelmcquade.co.uk/links

In this episode I’m talking about how to propel your business forward by taking your marketing back to basics. Instagram: https://www.instagram.com/rachmcquade/ Enquire about 1:1 coaching: https://forms.gle/rMBtYTrs3UBynnV9A

In this episode I’m talking about how to feel confident when it comes to selling. Instagram: https://www.instagram.com/rachmcquade/ Enquire about 1:1 coaching: https://forms.gle/rMBtYTrs3UBynnV9A

In this episode I’m talking about how to price your offers and how to feel confident when doing so. Instagram: https://www.instagram.com/rachmcquade/ Ways to work together: https://www.rachaelmcquade.co.uk/links

In this episode I’m talking about how to create content that converts and the strategy behind it. Instagram: https://www.instagram.com/rachmcquade/ Ways to work together: https://www.rachaelmcquade.co.uk/links

There's a lot of noise towards the end of a year or season or quarter to 'make it count' and 'end it with a bang' as if things reset to 0 when the clock strikes 12 - not in my world. In this episode, I'm sharing my advice & tips on how you can hit the reset button with intentionality WHENEVER works for you and in whatever way works for you so you can anchor in and make a difference without the pre...

"How can I prepare my business as much as possible ahead of the busy engagement season about to hit?" It's a question I'm hearing a lot as we head into Christmas and New Year (and as someone who got engaged at New Year I can totally see that this is THE time to be shxt-hot on your visibility) In this episode, I'm sharing the key things I feel you should be focusing on ahead of the engagement seaso...

In this episode, I'm talking about how strategy & simplicity SHOULD go hand in hand. Because having a strategy makes things simpler. Instagram: www.instagram.com/rachmcquade Ways to work together: https://www.rachaelmcquade.co.uk/links

In this episode I'm diving into the steps you can take to become more strategic with your visibility strategy. BECOME VISIBLE: https://www.rachaelmcquade.co.uk/visibility Instagram: www.instagram.com/rachmcquade

In this episode, I'm diving into my FAVOURITE marketing channel - email marketing. I'm currently working on something that is designed to stop that feeling of invisibility that can sometimes come from being inside such a busy industry like the wedding industry. We'll be working over 12 weeks to create a blueprint on how to get VISIBLE to your ideal clients & position you and your brand as the no-b...

Inside this episode, I've shared the three-step framework I run my 1:1 clients through when it comes to pricing for better boundaries with themselves and their clients. I'm also sharing some hard-hitting questions you can work through in order to find where the blindspots are in your boundaries so that you can elevate your activity to the premium level you deserve. Instagram: www.instagram.com/rac...