The Maker's Playbook

Send us Fan Mail As makers, many of us feel pressure to choose between our creative passions and a more traditional career - but what if that's a false choice entirely? What if taking your craft seriously doesn't require abandoning a career you are equally passionate about? Melisa's journey from taking her first clay class as a 40th birthday gift to creating what she calls a "s...

Send us Fan Mail Recently there's been a lot of talk around whether or not you can make a full-time living as a studio potter, and most stories you'll hear about those who are seen as "studio potters" involve teaching regularly, running workshops, providing rental space for other artists, or maintaining multiple income streams beyond just making pots. But there are a few potter...

Send us Fan Mail Can you make a viable living from creating a wheelthrown mug that you charge $45 for? According to a video currently racing around the internet, the answer is no. But is that true? According to some of the past potters I've talked to here on the podcast over the last 4 years, that answer would be no, that's not true. In fact, they are making a living for their entire hou...

Send us Fan Mail What happens when we approach our artistic development not as lightning-bolt inspiration but as intentional practice—exploring the minute details that fascinate us while carefully choosing which external voices we allow to influence our work? Throughout her 23-year career, Martha Grover has done just that, and the iconic look of her distinct thrown and altered porcelain vessels re...

Send us Fan Mail As makers, we often believe that stability - often in the form of continuous access to the same studio and materials - is essential for building a creative business, but Eva Champagne's nomadic journey reveals a different path. Throughout our conversation, Eva shares how she's built a ceramics practice while constantly relocating - from Florida to the Virgin Islands, Bal...

Send us Fan Mail As makers, we often envy others' seemingly polished creative lives without seeing the winding path they took to get there. AnnMarie Cooper's journey from gallery employee to pottery gallery owner, cohorts program manager, and shared studio founder reveals how real artistic careers evolve through countless iterations - from taking community college classes and working in...

Send us Fan Mail Missed Part One? Listen here! Having established her community studio through careful listening and intentional growth, Amy Roadman now faces the challenge many creative entrepreneurs encounter: balancing business sustainability with personal fulfillment. What happens when you're finally the boss but struggle with pricing your work, protecting your creative time, and growing...

Send us Fan Mail Transitioning from classroom teaching to entrepreneurship - In some ways it’s a huge shift, in others, it can be all too easy to maintain the old habits of overworking and prioritizing others’ needs over your own. So many of us can struggle with finding the balance between serving our communities or caring for ourselves. Is it possible to start a business and protect your own crea...

Send us Fan Mail Here on the podcast, we often talk about the delicate balancing act between creative fulfillment and business sustainability - a struggle that can feel overwhelming without guidance. What if finding the right mentor could be the pivotal moment that transforms your creative practice and career trajectory? When Lisa Orr sought out Betty Woodman as a mentor, it completely shifted her...

Send us Fan Mail Many of us learn to accept the aches and pains of making as just part of the creative journey, assuming sore wrists and "potter's back" are inevitable companions to our craft. What if the physical discomfort of creating could be significantly reduced through simple awareness and intentional adjustments to how we work? Elizabeth Schlatter, creator of The Aligned Pott...

Send us Fan Mail As an avid podcast listener, long before I ever started this show, I was always curious about what had happened to entrepreneurs and small business owners after the interview was over. was everything still working the way they described during that interview or had things changed? On this "Where Are They Now" series, we answer that very question of some of our past podca...

Send us Fan Mail As makers transitioning from hobby to business, we often forget the most powerful perk of self-employment: you're the boss who makes the rules, not just the employee doing all the work. What if setting clear boundaries, creating a sustainable schedule, and giving yourself permission to evolve creatively are actually your responsibilities as a good boss to yourself? As Amy Bru...

Send us Fan Mail Most of us dream of turning our craft into a thriving business, but what happens when achieving "the dream" — the large following, sold-out shop updates, and steady sales — still doesn't translate into a sustainable living? When former full-time potter Megan Sward faced this reality, she discovered that the gap between making work you love and building a viable busi...

Send us Fan Mail There is an underlying current of anxiety about keeping up with the latest trends and strategies, especially when it comes to running your business online (and even more especially when it comes to social media). But what if the real secret to success isn't about chasing every new thing, but rather embracing the "boring" parts of business? Trying every new trending...

Send us Fan Mail When I last spoke with Sarah Wells Rolland, The Village Potters in Asheville, North Carolina was 13 years into it’s incredible, communal existence. And frankly (at least from my perspective) was a well oiled machine. With a residency program, community classes, a gallery, and 17 kilns it wasn’t on my short list wondering “gee, I wonder where they are now?” That is, until Hurricane...

Send us Fan Mail The ways in which our decisions in life are so interconnected it feels endless. The same is equally true in business, especially a ceramics business. And there's no way you stay in business, as a fully self-employed household with kiddos, while offering a $20 mug without thinking through all of that interconnectedness. My chat with Isaac Shue on this week's episode perfe...

Send us Fan Mail When it comes to the topic of money, for many of us, it stirs up less than happy feelings. But in many ways, money is just data. Yes, it has an outsized effect on our lives and the decisions we do (or can) make, and that’s annoying as stepping on Legos. But, as much as we can feel a variety of emotions around money, finances are actually just neutral data points for us to track, r...

Send us Fan Mail I had thought this solo episode would be some nice big grandiose end of year recap for you. I also, had intended it to actually air in 2024, but alas… here we are, kicking off 2025 with it. The plan was lists of what worked and what didn’t in our ceramics business this year and a nice, reflected wrap-it-all-up and make-it-make-sense so you can apply the lessons we learned to your...

Send us Fan Mail A self-described “failed production potter” Sue McLeod still very much makes her living from ceramics. Yet, she doesn’t make her living from actually making pots… As is true with any industry, we often forget just how many different supporting and tangentially related sub-topics and professions there are available to us. And, at least for me, when we start to see those, a whole my...

Send us Fan Mail Described as the most supportive guy on the internet by numerous people, today’s interview with Bill Schwenzer feels long overdue. Better known as Aliveguy Pottery, we talk about his career transition from corporate quality control to clay, his commitment to thoughtful encouragement online and his unique approach to delayed gratification all while continuing to push himself outsid...

Send us Fan Mail I reached out to chat with Stanley after seeing his “Thoughts and Prayers” series - a powerful body of work creating strong visuals on the actual effects of a bullet striking a form. A series, he actually made more than a year ago. And yet, only recently an d quite suddenly, has gotten quite a lot of recognition. We talk about how the series came about and what’s happened in the y...

Send us Fan Mail If you weren’t learning how to carve intricate designs in sourdough bread in 2020, odds are, you might have been learning how to make pottery. And while this is true for today’s guest, Tim Clark, that wasn’t all. Tim also was learning how to make pottery and navigate the rest of life after a spontaneous tear of the retina left him half blind. There seems to be quite the thru line...

Send us Fan Mail How do you stay okay even when it doesn't feel like your business isn't going well? Because while we might feel pulled to log the long hours and push ourselves to "work harder" to "grind it out," in reality, we can't really come up with new, interesting, creative solutions when we're exhausted or stressed or frankly, freaking out. As foolish...

Send us Fan Mail We're quickly approaching the holiday season and makers around the world are hustling to get their listings online and take advantage of increased sales during this time of year. But what if your sales aren't going as planned? What if you haven't sold as much as you'd hoped? What if you haven't sold ANYTHING? What does it all mean ? On this solo episode of...

Send us Fan Mail Do you ever think about what happened BEFORE the Instagram photos? Or BEFORE your favorite potter hit 25 thousand followers? Off and on, many people will talk about the real-life vs. Instagram life, and there are plenty of hilarious memes floating around the internet about them, but I’d wager a bet that while many of us (myself included) are scrolling through IG, we are never acti...