The Maeve Ferguson Podcast

Hey, it's Maeve   So many try to create the 'perfect offer' at their first attempt. But trust me when I say, your offer will evolve over time.    As I mentioned in today's podcast episode, I look back at my first few offers and shudder! How clunky they were, how unpolished. But guess what, they got me started and got me the momentum that I needed to get to where I am.    As we grow and as we becom...

Today we dive into our new Offer Mini-Series! As you listen to this series unfold, you'll start to realise that having an Offer that leads simply have to say YES to, is critical to success.  How do we know if our offer is structured in the right way?  How do we change our offers over time to reflect what the market wants?  How do you make that offer a must-have?  We will be diving deep into each o...

Time for the final episode in our new Niche series! As you listen to these series unfold, you'll start to realise that being in a niche where you have alignment, is critical to success.  Episode Highlights: 4:40- The feeling of getting sucked back to the life you wanted to leave behind 8:11- What happens when we are in alignment with our niche   ________________________________________________ Hea...

Time for another episode in our new Niche series! As you listen to these series unfold, you'll start to realise that identifying a gap in your industry guru's offers is critical to having leads say yes to your offer over and over again.  We dive into what to watch out for and how to cross-match the gaps with your raw talent. Questions to ask yourself: Where can you strive to be above the competiti...

This is the episode for you if you haven't been getting clients queuing up to work with you if you aren't 110% sure what they want, or if you don't know what your competition is offering.  Key takeaways: 3:07- Look at the marketplace and list the 5 big names in your industry 7:35- Who are you making your offer to 11:24- Four biggest mistakes entrepreneurs do when they create an offer. 17:06- Recor...

This is the episode for you if you haven't yet been able to pinpoint your zone of expertise, or if you haven't been getting the clients into your business that you want.  In this episode, we dive into you and your brilliance, your raw talent, what you love and how these combine to create one factor in your niche choice.  Questions to ponder:   9:31 What are you brilliant at? 12:24 Where do you not...

This is the episode for you if you want Freedom in your life but your job or business is not giving you that. You crave being able to set your own schedule, you dream of the days where you aren't trading time for money. In this episode, we dive into what you want 2022 to look like and how to ensure that you have a business model that gets you there.  Episode Highlights: 2:34 What is freedom look l...

This is the episode for you if you haven't been speaking your truth, or find that no one is engaging with what you have to say. Maybe you have been hiding for fear of backlash/ online trolls…  In this episode, we dive into speaking your truth and standing up for what you believe in.  Episode Highlights: 3:06 Reflect back on 2021 and notice what went well and what don't. 4:37 Are you hiding and onl...

This is the episode for you if you find yourself looking for an external reason as to why things aren't going the way you want. In this episode, we dive into where in life you take personal responsibility and where you don't and what to do instead.  Episode Highlights: 4:20 Look on the inside and ask yourself where in life are you being responsible 9:12 Ask yourself, "Where are you placing externa...

This is the episode for you if you have not been getting as many coaching clients as you desire. You know you can help transform so many lives, but each week feels like a 'spray and pray,' hoping for your posts to get a like or a love, hoping for someone to say yes to you.   In this episode, we dive into what trial and error look like and what to do instead.  Episode Highlights: 2:22 No clear and...

This is the episode for you if you think group coaching couldn't work for you, or if you are just getting started with your own group coaching programmes.   In this episode we dive into the power of group coaching, both for you as the entrepreneur and for your clients experiencing the power of your group coaching. Go to maeveferguson.com for shownotes and resources! 

This is the episode for you if you want to know how to get your ideal clients coming to you using your social profile.  In this episode, we will dive into how important is organic lead generation is the most important thing in your business. Episode Highlights: 3:18 Positioning yourself as an expert 11:58 Put a lead magnet in front of your ideal clients 13:55 Follow and reverse engineer the indust...

In today's episode, we unpack your FIRE goals and how to create them - what matters and what to focus on! We dive deep into Freedom, Impact, Revenue & Empowerment and how these FIRE goals fit into The Expert Accelerator Effect. Episode Highlights: 5:16  Why you must define your vision. 9:15  What is freedom for you 11: 43  How do you make that freedom actually happen Go to https://maeveferguson.co...

This is the episode for you if you are charging low ticket but bring incredible value to your clients. It is the episode for you if you want to know how to command a premium.   In this episode we dive into all the mistakes that people make, and how pricing is simply positioning. We unpack the differences in a ROI and non ROI market and how you must articulate the outcome you get for your ideal cli...

This is the episode for you if you are charging low ticket but bring incredible value to your clients. It is the episode for you if you want to know how to command a premium.   In this episode we dive into all the mistakes that people make, and how pricing is simply positioning. We unpack the differences in a ROI and non ROI market and how you must articulate the outcome you get for your ideal cli...

This is the episode for you if you are just starting to build and scale your online business, or if you are the person who is not yet getting the results in your online business that you want.  In this episode we dive into all the pitfalls that you simply must watch out for as you build and scale online.  We dive deep into why fear of judgement is a fatal mistake, how not adding enough of the RIGH...

If you are the person who hasn't been converting more than 25% of your sales conversations over the last 3 months, then this is the episode for you.  We dive into my RDE sales process and how building rapport, doing diagnosis correctly and then empowering the decision of your ideal client is the best way to convert leads to clients on demand.  Gone are the days of pressure tactics.. Gone are the d...

I have learned to fall in love with fear. Why?  Because it tells me EXACTLY where I need to go in business. I see so many get stuck in their fear - it makes me sad.  That's why this week's podcast and YouTube episode dives into fear - what it looks like, what it is telling you to do and what to do about it. Episode Highlights: 1:45 Think back of the times of your life that you felt fear 4:16 Fear...

Is Coaching 1:1 the best way? Having witnessed the transformation possible in a group coaching environment, for me it is a resounding no.  "If everyone is moving forward together then success takes care of itself". This quote from Henry Ford really makes me stop and think about being part of a collective in coaching. It is so true.  You may think you need to coach 1:1 to get the greatest results f...

You heard me all the time talking about the 3 Keys Accelerator Effect. And you probably have asked, what is it? What is a 3 Key? What are they?  In today's episode, we are going to be going deep on the step by step of the expert accelerator effect. We are going to outline why we need these 3 Keys to be able to create and fill our online programmes with ease. This episode is for you if want to go f...

In this episode we are going to be talking about steps in creating an Ascension Model for your Online Course.   Episode Highlights: 0:55 Serving clients one-to-one 1:43 What is an ascension model 3:27 Identify who you serve 3:36 Outline your client's problem

Growing and scaling an online business is not for everybody, but those who are truly committed are the ones who are truly committed to their cause. So what truly is a commitment in business? What does it look like? Listen in as we discuss that in this episode. Episode Highlight: 2:18 Prioritizing. What are your short-term sacrifices for long-term gains? 2:50 Trusting the Universe 3:39 Going to a p...

What's the difference between those who scale quickly than those who struggle, trading their time for money?   Today, we are going to be talking about delegation to scale your business. What are the ways to effectively evaluate and manage your time? Episode Highlight: 0:52 Life without delegation 2:05 Effective ways to audit your time    

What's the difference between those who scale quickly than those who struggle, trading their time for money?   Today, we are going to be talking about delegation to scale your business. What are the ways to effectively evaluate and manage your time? Episode Highlight: 0:52 Life without delegation 2:05 Effective ways to audit your time