The Lora Shipman Show - Social Media Transformation Strategies for Busy Entrepreneurs and Business Owners

Episode 72 Today, The Technically Smart Blonde is back on the show!  This time she is armed with the top digital tools you need to run an online business!  You're not going to want to miss a single second! Gift From Angie:   http://angiestpierre.com/tools Important Links: Lora's Yeti Blue Mic click HERE For Lora's Dragon Pad pop filter click HERE For Lora's Sound Shield click HERE   Learn Instagra...

Episode 71 Sometimes feeding the "content beast" can be overwhelming and a lot of work!  In today's episode, I interview Susan Rose of Rosebud Communications where she takes us through the steps and the tools she uses to create lots of content. Important Links: Free Gift From Susan:  Text: CONTENTEDIT to 44222 Keywords Everywhere:  https://keywordseverywhere.com Grammarly:   http://www.kqzyfj.com/...

Episode 70 As entrepreneurs, it seems like there are never enough hours in a day!  My friend Avani Miriyala is back and she is going to give us some tips and tricks to help us gain control over our schedules, become more productive and learn how we can save hours in our workweek! Important Links: Avani's Cheatsheet can be found HERE :   https://miriyala.lpages.co/systems-cheatsheet-optin/ Calendly...

Instagram is a great social media platform to use in order to attract your ideal audience.  There are days that my account grows and then there are other days when it just plateaus.  No growth at all.  I have identified 6 things you can take immediate action on in order to get your account growing right way!  Listen in now and start taking action! Important Links: Lora's Yeti Blue Mic click HERE F...

Episode 68:   Funnels - it tends to be a popular word these days in the digital marketing space.  If you are confused by them or you want to know more, this is the episode for you!  You will hear from my good friend "The Technically Smart Blonde," Angie St. Pierre as she takes us through how funnels work and how you can start implementing them in your business right away! Important Show Links: Fre...

Is one of your dreams to have a 6-figure business and beyond?  Today Avani  Miriyala is going to take us behind the curtain and give us what we need to know in order to set up a strong foundation for a 6-figure business.  Get the free roadmap by clicking HERE Important Links: Lora's Yeti Blue Mic click HERE For Lora's Dragon Pad pop filter click HERE For Lora's Sound Shield click HERE   Learn Inst...

Episode 66: Don't you wish there was a guidebook, blueprint, or shortcut you could take to propel your business to the next level?  While there may not be a definitive shortcut you can take, you can listen and learn from those who have gone before you.  In this episode, I share with you 7 things I wish I would have done in my business sooner. Important Links: Lora's Yeti Blue Mic click HERE For Lo...

Episode 65:  Instagram is ON FIRE!  Make sure you are getting the most out of your efforts.  This week I interview Allison Scholes, Boss Lady In Sweatpants and she takes us through 5 strategies you can use to implement a total Instagram makeover! Important Show Links:  http://bossladyinsweatpants.com/boss-lady-insider  (use coupon code PODCAST during checkout Follow Allison on Instagram:   https:/...

Have you ever wanted to write a book but wasn't sure if it was possible and if it would be worth your while?  In this episode, I interview Fabi Preslar of Spark Publications where she shows us how powerful a book can be by taking us through captivating 3 case studies and the opportunities that opened as a result of publishing a book. Fabi is offering our listeners a powerful video to help you take...

Episode 63:   This episode is download-worthy!  Have you ever felt uncomfortable trying to close a high-ticket sale?  Great news!  My friend Leland Jones is back for a 3rd episode and he definitely doesn't disappoint!  In this podcast, he takes us through the 3 steps needed to confidently and successfully close high-ticket sales.  Tune in now to get the goods! Get Leland's Free Book Here:   www.ra...

Episode #62 Do you ever wonder how social media managers do it all?  How do they stay on top of what to post when and how do they never seem to run out of content?!?  If those questions have ever crossed your mind, this podcast is FOR YOU!  Today I sit down with my friend, social media coach, and social media manager Sierra Zehring.  She is going to let us in on all the behind the scenes deets tha...

Episode 61:  Do you worry about how many followers you have?  Focusing on followers and likes aren't serving your business.  In this episode, I explore 6 things you need to focus on to get your ideal client talking to you on social media. Podcast Show Links: Important Links: Learn Instagram and Canva easily and affordably, visit:   https://lorashipman.com/courses/   Check out Lora's Blog:   https:...

Welcome to Episode #60! Has this ever happened to you?  Monday rolls around and suddenly you have NOTHING to post on social media.  Your creative flow has dried up and it's coming close to 4pm and you haven't made an appearance…anywhere.  Enter the one social media tool I couldn't live without… my content calendar! It is the one tool that helps work me ahead and stay ahead so I am not feeling over...

As a content creator for social media, there is one thing we are always trying to accomplish…Winning the algorithm.  Am I right? When we win the algorithm, it puts us in front of more eyeballs. But, the "algorithm" is shrouded in mystery.  No one really knows what it measures, when it measures it, and how the results are calculated. All we really know is that the algorithm can be our nemesis in th...

I am a firm believer that we should take the time to audit our social media profiles and channels on a regular basis.  Frankly, an audit now and once a quarter for the rest of the year should be on your calendar.   Auditing your accounts is a great way to make sure you are not missing pertinent information, missing out on new features, etc. Listen now for a list of things you should look for when...

Today's episode is one you won't want to miss!  Especially if you are serious about getting your social media efforts to take off!  Liz Coffman of Riotly Social Media talks spills the beans on everything Instagram.  We talk algorithms, engagement strategies and social media growth services.  Check it out now! Important Show Links: https://riotlysocialmedia.com/blog/instagram-growth-service/ https:...

Leland Jones is BACK!!!  Join me today as my good friend author, international speaker, and entrepreneur Leland Jones takes us through the steps needed to achieve the BIG goals we set for ourselves each year. Not only does he drop a TON of great value on us today, but he also is giving us access to his book Raw Sales.  Check it out here:   https://rawsalesacademy.com/freebook  

Public relations...just how important is it to your business?  Do you really need to be worried about it?  Tune into this week's podcast featuring my guest Jennifer McGinley of  JLM Strategic Communications, LLC .  Jennifer is going to tell us everything we need to know when it comes to public relations and our business.  

Yep!  We said it.  We want you to integrate more "F-Words" into your business on a regular basis.  Listen in now to find out why! Important Links:   https://sparkpublications.com/books.html  

This episode is marketing genius at work!  Join me as I interview Sheila Neisler of Catalyst - A Marketing Company.  Sheila gives an outline of what your 2019 marketing plan should include.  Sheila also includes a checklist for you to download when you visit her site:  www. CatalystGetsResults.com  

Social media engagement is said to be marketing gold.  Tune in this week as I share with you simple ways you can encourage engagement from your social media audience.

Do you ever wish you had a crystal ball to enlighten you?  I know I have!  This week, I am going to share my insight and "inner crystal ball" with you.  I have been watching some social media trends and I think I am on to something!  Check out what my predictions are for 2019 and how you can get on the right track with your social media efforts.  Tune in now :)

Has this ever happened to you?  You get stuck, stuck in your business.  No matter what you do, you sit still, unable to move – forward or backward.  Since there is no movement in your business, it's hard, really hard to stay motivated or even creative.  Your business' life depends on you getting unstuck. The more you stay stuck, the more traction your business loses.  But, how do you do it, how do...

It happens.  As small business owners and entrepreneurs, the opportunity for overwhelm is…well, overwhelming!  There are so many demands on our time which makes it easy for us to fall into the pit of overwhelm. As the holiday's fast approach, it can be even easier for overwhelm to strike.  There are some things you can do to combat overwhelm when you feel it begin to bubble up. Get ready to dive i...

Social media can be a blessing and a curse, am I right?  When everything is going well on your social media accounts, social media can be a FUN place to be.  But, when it seems like you just can't move that needle, social media can be a horrible place to hang out.  When the needle won't move, it may be the result of how your social media accounts are being tackled. This week, I will share with you...