The Logo Geek Podcast

Can sharing tips and tutorials on YouTube attract logo design clients? Yes. In this weeks podcast Ian Paget  chats with  Will Paterson  who has been able to just that. We learn how Will started his YouTube channel, the tools and software used, and how he’s able to manage his time to create consistent content, whilst also taking on client design projects too. We also deep dive into his logo design...

Have you ever analysed a logo design in detail so that you can really understand why design decisions were made? What if you did that with logo designs from graphic design masters, such as Paul Rand? What could you learn by doing so?. This week Ian Paget chats with Melinda Livsey to find out why she started to study logo designs from the masters and what she’s learned. We also discuss her logo des...

What is branding and why does it matter? What steps do you need to take to build a brand? What makes a great logo, and how can you use social proof to attract clients? We answer these questions and more in this interview with branding guru David Brier. David is an award-winning veteran in branding, rebrands, design and brand strategy, having received over 330 international industry recognitions fo...

Why is strategy important when designing a logo? How can you use strategy as part of your design process? In this episode branding expert and thought leader Marty Neumeier  answers these questions, as well as explaining in detail how to test a trademark design before releasing it to the public. Marty is the Director of Transformation at Liquid Agency, and in the author of some of the very best boo...

What is branding, and how do you go about starting a brand identity design project? In this weeks episode Ian Paget chats with the author of Designing Brand Identity, Alina Wheeler. In this episode we deep dive into the steps that need to be taken to rebrand a business from start to finish. We also discuss her book, which is now on its 5th edition. Show notes for this episode can be found at logog...

Do you spend all your time searching for clients, attending events and cold calling? What if there was a better way to do this, and instead have potential customers simply find you when they need your logo design services? Search Engine Optimisation (SEO) is the solution. In this episode Ian Paget interviews freelance content marketeer, and SEO expert Ryan Robinson who shares actionable informatio...

Have you ever dreamed of creating your own graphic design business but have no idea where to start? In this episode Ian Paget of Logo Geek chats with Kyle Courtright , who in 2013 ditched his 9 to 5 job to start the business of his dreams, Courtright designs. We find out how Kyle kickstarted his logo design business, how he’s attracted clients, and we also talk about an exciting new logo design aw...

Do you want to work for a top brand design agency but not sure what it takes? In this episode Ian Paget chats with Simon Manchipp, one of the founders of the hugely successful branding design agency ' Someone ' to find out. We discuss the best design portfolios, common CV mistakes and much more. Show notes for this episode can be found here:  https://logogeek.uk/podcast/work-for-a-design-agency/

Every font has a personality that influences your interpretation of the words you are Reading. In this weeks podcast Ian chats about this with Sarah Hyndman, the creator of TypeTasting , a range of fun events and experiences around type, which also doubles up as a research platform, so to truly understand how every day people perceive type. In this episode we discuss Type Tasting events, how to se...

In this episode of the Logo Geek Podcast Ian Paget chats with Bill Gardner, the founder of brand identity design agency Gardner Designs, and Logo Lounge , the searchable logo design database. In this episode we discuss Logo Lounge, and the 2017 logo design trend report. Show notes for this episode can be found at https://logogeek.uk/podcast5   

Aaron James Draplin is a popular logo designer, and the man behind Draplin Design Co (DDC). His clients have included Nike, Apple, and even the previous president of the USA, Barack Obama. In this episode Ian Paget of Logo Geek chats with him about Logo Design, and how he's been able to attract big clients by working on fun projects for his own brand, and for his buddies. Show notes for this episo...

Are you a designer searching for your true passion? After 5 years of working in design studios and never feeling satisfied, Dina Rodriguez started to draw again and discovered hand lettering… an area of design that has become her true passion. She then founded LetterShoppe . In this episode Ian Paget from Logo Geek talks with Dina about how she found her passion, and how she’s been able to turn th...

In this podcast Ian Paget from Logo Geek speaks with brand identity designer and writer, David Airey , the man behind the book, and popular blog Logo Design Love . In this episode we talk about how to get logo design clients. Show notes for this episode can be found at logogeek.uk/podcast2

One of the most common questions asked by logo designers is 'How much should I charge?'. In this weeks podcast we'll find out the answer to that in this fantastic interview with Chris Do where he not only explains how much you should be charging, but also how you can start to charge much much more...Chris Do is the founder and CEO of the award winning brand strategy design consultancy Blind . He i...