The Lisa Bean Podcast

In order to grow your business as an entrepreneur, you must have a clear answer for these three questions: What are you doing to reach into new markets? How are you build a strong reputation for providing value in those new markets? How are you inviting people to buy? Finding the answer to these questions is a lot about experimentation in the beginning. You begin with a hypothesis, which says: "I...

A few weeks ago I did something I've never done before. I put on my first ever theatre-style business show: Laugh or You'll Cry . A full script. Lighting cues. Sound cues. Slide timing. Jokes I had to actually write and rehearse. For someone whose speaking style is usually "a few bullet points and make the rest up as you go along" , this pushed me right to the edge of my ability. But what surprise...

Being in business is hard. It's full on. It's busy. This is especially true when you're winning clients and working hard to deliver behind the scenes. For all those reasons, the balance of creating content and delivering what you've promised to clients is a hard one to maintain. Personally, I've found producing content daily impossible. It's a different energy, and it takes a while to get things s...

"If it feels harder than it should… you're probably on the right track in the beginning." In this episode, let's tackle the questions business owners are typing into Google. From doing everything yourself, to charging your worth, burning out, fearing failure and feeling like an "imposter", let's look at what it really takes to make money in business - and why most people quit just before it starts...

Everyone's talking about AI — but most business owners are using it all wrong. In this episode, Lisa Bean breaks down the three AI tools that have had the biggest practical impact on growing her businesses. From generating publish-ready content in minutes to multiplying your visibility across platforms, these tools will save you time, boost engagement, and help you make more money. Lisa shares her...

[WATCH THIS if you want to make more money in 2026] There are hundreds of books about money… but today, we're not talking about any of the usual ones. In this episode, I'm sharing three lesser-known but life-changing money books that completely transformed how I think, earn, keep, and relate to money...and I want you to read them. If you're building a business, changing your money story, or changi...

Let's have a bit of fun! Answering the most Googled questions! Including: Am I A Millionaire? Does Money Really Buy Happiness? & How YOU Can make money fast in 2026 and beyond!   In this brand new YouTube and podcast episode, UK Business Coach Lisa Bean sits down to answer Google's most searched questions about business, marketing, sales, and success. Expect honesty, straight lines, and zero fluff...

Competence is the result you get when you something hard, over and over, until (a) you learn how to get the hard result; and / or, (b) it becomes part of who you are. Competence isn't an empty sales promise. It's an unshakable skill no-one can take from you and people want to buy from you! Here's the truth: No one's coming to your door to stop you making sales. No one's blocking your progress. Bus...

You're not struggling with sales - you're struggling to have an impact at a big enough scale to make sales. In this week's video, I'm breaking down what's really going on when you're not making enough money in your business — and how to fix it. This is not another "sales hack" video. It's about learning to have a real impact on people, before they ever pay you. That's marketing! If people can feel...

Business can be awful! Let's be honest. Some days, it feels like it's never going to work; like you're never going to make it. You're going to want to quit. You'll get tired of waiting for the 'lucky break'. You'll wonder if you should have stuck in that earlier career. If you're feeling like this today, this episode is for you. In this raw conversation, I want to share the "terrible advice" that...

If you were to ask me how to make more sales in your business I'd say: stop trying to cheat the process and just market better. Marketing is the simple act of adding value to someone's life before you ask them for anything in return. Examples of marketing done well: You're a guest on a podcast of someone your future clients listen to. You're talking about your journey, you're sharing your wisdom,...

In 18 months, you won't know if that image, video or news clip is real or AI so be smart: start finding ways to show your clients just how real you are, and you'll win more business. ↓     Before we came to Italy, I showed Lucy's daughter a photo of Lake Como. She said "No, that's AI", and I laughed. "Wait till you see it in real life", I said, "and then you'll know - that's real." I think it's ha...

Most people are still writing SEO optimised content for Google… but the way we search is changing. Five key take aways for ranking in ChatGPT: ➔ AI responds to real prompts,  rather than vague keywords and search terms. Think about full questions your clients would be asking ChatGPT and write questions to answer those more human prompts. ➔ Consistency builds authority  — ChatGPT "reads" your homep...

"Stop playing small" is terrible advice because no-one really knows what it means to play big, or how to approach it! When people talk about playing small, they usually mention things like: Not charging their worth Self-sabotaging Avoiding key projects and actions Not being visible Not going for their dreams!   Does that mean that playing big is the opposite of this: Charging your worth Letting yo...

I wish I could convey this one thing about marketing. MARKETING = IMPACT MARKETING = IMPACT MARKETING = IMPACT Posting isn't marketing if it doesn't open someone's thinking, influence a new behaviour, or challenge an old behaviour. Marketing is marketing when it has an impact on someone's life, and you become associated with that impact.  If we can get someone's attention, get them to pay attentio...

I felt sick the day after I offered Chris, my new videographer, a role. You might be surprised to read this today and worried that Chris might find out. Don't worry - he knows! I told him and we filmed a video about it. The feelings surprised me. I've hired before. I've had teams before. I've made leaps before. But this time it felt different. I felt resourced. I felt certain. I felt ready. So why...

"If they're not buying from you, they're still buying — they're just buying from someone else." In today's video, I'm sharing the three things I keep telling all my clients right now about what it truly takes to grow your business in a noisy, saturated market. This isn't (just) about "hustling harder" or simply posting more reels. It's about making strategic moves, trusting yourself more deeply on...

Brand new keynote talk from Lisa Bean on how to grow your online coaching / education business, and make more sales as a purpose-driven entrepreneur. This talk walks through how to warm up cold leads, build trust before a sales call, and create marketing content that leads to real clients. Whether you're a coach, service provider, or creative entrepreneur, this is a straight-talking session on mar...

If you hired a sales person and found out they were doing what you're doing now to sell, how happy would you be?! For a lot of people, the true answer is NOT VERY. We'd want a sales person: Reaching out to new prospective buyers Pitching weekly or daily either face to face, at events or on webinars Using content to build a brand / reach new audiences and retarget them with offers Building a databa...

"Who am I to do this?" is one of the most common forms of self-doubt we hear, often translated into: Who am I to do this? In today's episode we're going to get into the detail of this self-doubt and imposter syndrome, and look at very practical ways you can overcome the feeling of 'who am I to do this'?  We'll look at: - How normal imposter syndrome is and how successful people confront the doubt...

How to Get Your Coaching Business Off the Ground! Okay, in part 1 of today's episode, we're going to look at how to structure and price your coaching programme. In part 2, I'm going to give you a very specific strategy for getting your coaching business off the ground and win your first five clients. Here's what's covered: 0:00 – Intro: Lisa's advice for new coaches 00:36 – Who this video is for a...

Change is a physical act. Once you catch a glimpse of the person you want to become and the life you want to live, there are key steps you can take to expand that feeling, take meaningful action, and hold the intention until your new reality unfolds in front of you. In today's video, I'm breaking down the 3-5 essential actions you can take to step into the next level of your life and business. - I...

"We don't want your sales page promise, we want to follow a true 'person of substance.'" Is it fair to say the illusion of social media is over in the sense that we don't want another well-hooked promise... we want insight, we want inspiration, we want connection? More than any big sales page offer, testimonial proof or clever marketing hook, don't we want to feel like we're on the journey with so...

[I'm telling clients to use this sales + marketing approach - Sept 2024] If you're in my world, a client, a future client, someone who wants to work with me to make more sales in their business please watch this. It's the actual answer! Do these three things if you want to make sales online. I know that marketing has changed. I can feel it. But this - this is how you respond to it. This is what yo...

I've just come back from a massive summer of selling, and it was helped by two things:   (1) I got married and took a week off, so I had to do more in less time to be fully present at my wedding; and,   (2) everyone was reporting 'sales are down, sales are down' but people were looking to me for how to make sales.   It's a topic no one wants to get into publicly but behind the scenes, soooo many o...