The Liquid Lunch Project

Are some people born naturally creative, while the rest of us are just SOL? Today's podcast guest would argue that's not entirely true.  Meet Robin Landa, a Distinguished Professor at Kean University, named one of the "great Teachers of our Time" by The Carnegie Foundation, and author of 25 books, including her latest work, "The New Art of Ideas: Unlock Your Creative Potential." In this episode, M...

Remember during the pandemic when we started running out of toilet paper? Rolls were flying off the shelves, and stores placed limits on the amount you could buy per family. It was pandemonium, and Americans quickly became acutely aware of supply chain issues (not to mention the importance of this very precious resource).   Our guest on today's show is here to talk about another type of very preci...

Branding is hard work. And it's more than just creating a shiny new logo or building a new website and expecting immediate results. It's about narrative and storytelling and, above all else, staying curious.    On the podcast today is Max Gerson, creator of Brand Wolfe and branding guru. He's taking us on a deep dive into what branding - effective branding - actually is and how his company is help...

"The capital market system is a perfect system…it's very difficult to disrupt it because it's on a tightrope of mathematical balance. Every once in a while, someone comes along with a jockstrap the size of a barrel that says, maybe we can make the system more perfect .'" - Luigi   That someone is our guest on today's episode.    Noah Healy is a mathematician, literal genius , and Founder of Coordi...

Our past will shape us - but it doesn't need to define us.   That's the message today's guest is bringing to the episode. Meet USMC Veteran Alundas Havens: CEO and Founder of Alpha Influence Media and host of the Winner's Paradigm podcast.   The California native shares how his difficult upbringing shaped the person he is today – and how he's using his podcast to help others unpack the tools neede...

Have you thought about starting your own podcast but need help figuring out where to begin? Today's guest is Jason Cercone, founder of Absolute Evolution Branding, and he's spilling all his best advice for aspiring podcasters in this episode.   Podcasting has evolved tremendously over the last several years. According to DemandSage.com, by the end of 2022, there will be around 424 million podcast...

Do you have a killer business idea and have considered approaching an angel investor for financing? Are you interested in becoming an angel investor yourself? No matter which side of the table you're sitting at, today's guest is here to give us an inside look at the process's inner workings.   Jonathan Hung is a successful VC Partner, Entrepreneur, and prolific angel investor with over 90 pre-SEED...

Professional development opportunities: It doesn't matter if you're running a three-person operation or have hundreds of people on the payroll - this is something every business and corporation should offer to their employees.    Don't believe us? In the last year, the number one reason people left their company to pursue another job was a lack of career development. And on the Top 500 Best Places...

Those bitten by the entrepreneurial spirit love dreaming big. Brainstorming, strategizing, and setting ambitious goals - it's what gets them up in the morning. The trouble so many run into, however, is implementing the systems needed for long-term scalability and success. And one of those systems that fall by the wayside is sales.   Jim Padilla, Owner and Founder of Gain the Edge, is on the show t...

"There's nothing more challenging or rewarding than a successful pivot." - Luigi   Today's podcast guest is no stranger to the concept of pivoting. Dr. Angela Mulrooney, aka The Arsonist, went from a successful dentist with a thriving practice in Canada to a personal brand expert living in Nicaragua.   It wasn't an easy journey -- or a journey by choice, for that matter. Life was good. But after s...

Digital marketing. Affiliate programs. Optimization. Lead generation. We're talking about all these topics and more in this 30-minute episode, so we suggest following Luigi's lead and bringing a pen a paper because you're going to want to take notes.   Meet Jon Weberg, a two-time self-published author, speaker, and top 1% business and marketing consultant. With over 11 years of experience helping...

What's the simplest yet most complex problem that small businesses face on a daily basis? One word: Marketing.   You know you need to do it, but where do you start? It's easy to feel overwhelmed with information overload, and how do you know which strategy is the best strategy for your business?  If this is something you're facing, well, you're in luck because today's guest is bringing all the ans...

Inflation is hitting the American consumer on all fronts. It's frustrating to walk into a store or pull up the pump, and the same product now costs 25% more. But if what we told you there was a silver lining and you could actually use inflation to your advantage? Meet Bronson Hill, Founder and President of Bronson Equity; he's on the podcast today to talk about the power of income-producing assets...

In this episode of The Liquid Lunch Project, Matt and Luigi sit down with Brenden from MasterTalk. If you're not already familiar with who he is, we can promise you'll want to know more after these 30 minutes.  Brenden runs a wildly successful YouTube Channel (MasterTalk) and is in the top 1% of communicators in the industry. He teaches tech execs and small business owners how to get ahead through...

There's not much that can't be automated these days. But in our quest for efficiency and cost-saving solutions, we've forgotten a very crucial aspect of business relationships: Human connection.   The days of the liquid lunch are long gone; deals are made through online exchanges -- not over a drink and some conversation downtown. In this episode of The Liquid Lunch Project, Matt and Luigi sit dow...

As a teenager, Darren Paltrowitz started writing for music publications in exchange for free albums and concert tickets. Having been at it for over 20 years, Darren has seen the music industry go through a lot of changes. One of the biggest changes has been how artists get paid. They used to tour in order to promote their album, which was their biggest moneymaker. Now, an album is usually just an...

There's no doubt about it, Airbnb's have disrupted the real estate market. John Bianchi of Point Analytics says this new industry has made homes into a different asset class. John first got into the industry when he rented out an extra room in his house as a short term rental. When he found that he could cover his entire rent and then some, it was obvious to him that there was something to this. A...

Struggling to read in the 5th grade, ST Rappaport went to tutor after tutor but still remained stuck. As a last resort, a cognitive function specialist was brought in. Not only did ST's reading improve, so did her confidence, her productivity, and so much more. She was blown away by the success of rewiring her brain and knew it was something she had to be involved in. At the age of 17 she started...

Everyone knows that real estate is one of the most profitable investment opportunities. The issue is that the barrier to entry is high for the everyday individual. How can you possibly compete with an institution? The answer can be found with Craig Cecilio, the founder and CEO of DiversyFund. His goal is to give everyone an equal opportunity to build wealth through real estate investing.   Individ...

I bet you didn't realize there's a right and wrong way to use your brain. Today's guest, Liam Naden shares how he went from a multimillionaire to homeless by using his brain incorrectly.  Luckily, he was able to bounce back by tapping into the right way to use his brain. Now, he's developed a neuro state rebalancing protocol to help others to do the same.    So many of us live in a state of stress...

Moving from a small town in South Dakota, Paul Halme planned to train in Jiujitsu in Dallas, TX. Instead, he met his wife and felt like he needed to get a corporate job. He ended up in stock brokering, and continued to train on the weekends. He ended up taking the leap into entrepreneurship and started training others on the side.  One year, Paul's wife found a space for rent and encouraged Paul t...

The small business viking, Roy Osing, joins the show today to discuss what business owners can do in order to thrive. His upcoming book, Be Different or Be Dead, shines a light on the biggest challenge companies of all sizes are facing. With a billion businesses to choose from, how does a company differentiate themselves in the market? Roy says it can be done by making one simple statement, he cal...

What does it mean to be count-on-able? Jeff Cohen wrote the book on just that. It's his way of teaching the next generation of freedom fighters how to succeed in business. Whether you're just starting out, or have been running a business for years, many entrepreneurs end up feeling shackled to their business. In their fight for freedom, Jeff teaches entrepreneurs how to create teams and teamwork f...

Mobile apps are all the rage nowadays. Today we're talking to the king of mobile apps, Dan Hafner. With a wife in the medical field, Dan found himself moving about every 3 years, which made it hard to hold down a job. He realized he needed to think outside the box, so he tapped into his entrepreneurial spirit. He came up with the idea for a health and fitness app and got to work building it using...

Retail started out as brick and mortar businesses and has recently moved heavily into e-commerce.  Alvin Narsey is a retail business coach that witnessed this shift first hand.  With his beginnings as a pharmacist, Alvin worked with a coach to branch out into owning and selling pharmacies. He was such a great student that his coach recommended Alvin step into a coaching role himself. Alvin took on...