Erin Thomas Wong, Small Business Mentor For Women in Business
The Life-Friendly Business Podcast - Support for Female Solopreneurs
The Life-Friendly Business Podcast is for women building meaningful businesses around real life. Hosted by small business mentor Erin Thomas Wong, it offers mindset support, visibility tips, and practical strategies for solopreneurs, creatives, and mums in business. Expect honest chats, helpful tools, and encouragement to grow your business without burning out - on your terms.🌟 Subscribe & take your first step toward a life-friendly biz👉 Visit https://www.lifefriendlybusiness.com for more support and resources.
Author
Erin Thomas Wong, Small Business Mentor For Women in Business
Category
Podcast website
Latest episode
Jul 8, 2026
Where to listen?
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Episodes
Ep 23 - How To Make An Impact 10.11.2021 16:30
To have an 'impact' is to have 'a marked effect or influence' on something, and I'm betting this is something we all want, whether it's on our businesses, our bottom line, our lives or even on the world! I honestly believe that in order to do this, we must start from within, but there are also some fundamental steps you need to take to make sure that you are being as effective as possible in what...
Ep 22 - Building A Product Based Business 03.11.2021 24:05
In this episode I speak to Keri Squibb, Founder of The Dog and I and The Soap Coach. A previous Police Constable, Keri started her first business at 44 in her search to follow her passion and create a more flexible lifestyle. The Dog and I are plant based, luxury dog grooming and skincare products with the emphasis particularly on soap for dogs. As interest in her soap grew she started a second bu...
Ep 21 - Signs You Need A Brain Break 20.10.2021 18:52
Are you pushing yourself to keep going, even when you feel exhausted, unwell and mentally overwhelmed? Why do we do this? Are we worried about looking weak? incapable? unhinged? We must stop doing this to ourselves. It's time to put your mental health first. It's time to prioritise your own needs, so that you can be even more resilient and productive in your life and business. I share my journey o...
Ep 20 - Recovering From Relationship Breakdown with Viv Allen 13.10.2021 27:43
Today I'm speaking to Viv Allen, Counsellor, Success & Business Performance Coach and Charity founder, about how going through a divorce was the catalyst for retraining and learning to work in her zone of genius. Viv works with entrepreneurs and business owners to balance their passions and profits to avoid burnout and breakdown. She uses her True Growth Framework and 121 coaching program to h...
Ep 19 - Thinking Big with Rebecca Newenham 06.10.2021 33:42
After a corporate career in buying for retail giants Superdrug and Sainsburys, Rebecca was looking for a flexible work solution that could fit around her lifestyle and three daughters. Having grown up with a successfully self-employed mother, Rebecca knew it was possible to work as well as be there for school drop off and pick-ups. Her mum was a real inspiration and Rebecca grew up knowing that sh...
Ep 18 - Scaling My Business During The Pandemic 29.09.2021 16:19
During the last financial year I have increased my turnover by 31%, which on its own is pretty awesome, but the real milestone has been exceeding my previous full time TV salary on just 25 hours a week (in fact whilst the kids were being home-schooled, my focussed working hours went down to about 10 hours a week) So how did I achieve this growth during the pandemic on limited work time and when th...
Ep 17 - Overcoming Adversity with Maddy Alexander 22.09.2021 30:28
In this episode I speak to Maddy Alexander, the CEO of multi award winning money saving app My VIP Rewards, about her journey of scaling her business despite facing multiple challenges, which include recovering from post partum psychosis and being diagnosed with an autoimmune disease. Not only that, but being faced with a Pandemic, Maddy undertook an epic battle to save her business. My VIP Reward...
Ep 16 - When People See Your Business As A Hobby 15.09.2021 16:26
Do you get frustrated when your nearest and dearest treat your business like a hobby? When they assume you can stop what you're doing at the drop of a hat, because you work at home, and what you're doing can't be that important, right?! What can be especially hard is when you allow what you think other people are thinking about you, to actually effect how you see yourself. We discuss how you can p...
Ep 15 - Ready To Step Up? Don't Do This 08.09.2021 13:45
Have you ever had one of those moments when it feels like now is the time to step up? That everything feels aligned and that you whole heartedly believe that you can make this work? Maybe that moment is now, or maybe you'll have that moment after listening to this episode! It's a hugely exciting place to be, but sometimes the smallest things can knock us off track and make us question whether 'ste...
Ep 14 - Beating The Isolation Of Solo Working 01.09.2021 15:21
When I chat to women about their experiences of running a small business, often as a solopreneur, one of the common challenges they face is how incredibly lonely it can be. Especially if they've come from a corporate background where they worked in a team of people. This is why it is SO important to find your tribe, and to connect with like-minded women who understand the trials and tribulations o...
Ep 13 - You CAN Control This 25.08.2021 11:58
When life throws a curveball at you, how do you react? In this episode we talk about taking back the power when everything feels out of your control. I share this golden nugget of inspiration I learned at the Tony Robbins Unleash The Power Within 4 day immersive coaching event. Knowing this one thing, will change your life. Listen now to this bite-sized episode. DOWNLOAD YOUR FREE LIFE-FRIENDLY BU...
Ep 12 - Taking Back Control 18.08.2021 32:07
This week my guest is Awena, the founder of Motherhood Transitions and The Awoken Woman Journey. She is an Occupational Therapist, Coach, Matrescence expert, co-researcher, and trainer. Her personal experiences with motherhood, and in life, have led her to creating a certified Maternal wellbeing practitioner training program and develop a second business for soul led entrepreneurs. In this i...
Ep 11 - Battling Imposter Syndrome 11.08.2021 9:54
Do you feel like one day you're going to get found out? That people will realise you don't know what you're talking about? That you are no good at what you do? If this resonates with you, you may well be suffering from imposter syndrome. And you're certainly not alone. In this episode we discuss what imposter syndrome is, why we might be feeling it, and how to stop it from paralysing you in your b...
Ep 10 - Keeping It Life-Friendly 04.08.2021 28:18
Carly Rose is an Online Business Manager who has used her 10 years of PA experience in the corporate world to create a business on her own terms. She has now exceeded her previous full time salary working part time around her two young boys. In this interview we discuss the difficult decisions she has made lately in order to keep her business life-friendly, and how she is pivoting her model to hel...
Ep 9 - Is 'Mumpreneur' A Dirty Word? 28.07.2021 11:46
Little did I know over 5 years ago when I launched my business that I would find myself in a storm of controversy around the term 'Mumpreneur'. Further to being invited on the BBC Radio 4's Woman's Hour, in this episode we discuss the ongoing debate about whether highlighting our status as mothers when talking about our businesses is a good or a bad thing. Take a listen and I'd love to hear your v...
Ep 8 - Nailing The Work/Life Balance 21.07.2021 36:23
Louise Brogan is a LinkedIn Consultant, host of The LinkedIn with Louise Podcast and International Speaker. In this episode she shares her story of having 3 children under 5, setting up a bricks and mortar shop whilst also working part time, and how that experience was the catalyst for launching her now much more life-friendly online business. Louise is an advocate of getting the right busine...
Ep 7 - The Truth About Visibility 14.07.2021 14:53
It took me 8 years to finally step up and feel confident about getting visible. I don't want you to wait that long, so in this episode I'm sharing the mindset shifts that I had to get me to that point, so that you can start putting yourself out there today. Pushing yourself out of your comfort zone can be daunting, in fact, sometimes it can feel downright terrifying. But if you want to get your me...
Ep 6 - Keep The Engine Warm 07.07.2021 15:59
When everything feels too much because you're wearing too many hats - caring for kids, caring for relatives, dealing with stress, life admin, it can be tempting to take a step back and press 'pause' in your business. But it's important that you put things in place to keep the engine warm (i.e. your business!) so that you don't lose the momentum you have built. In this episode we talk about p...
Ep 5 - When Employment Is Not An Option 30.06.2021 35:06
This podcast is all about doing it on your own terms, and my guest today, Laura Robinson from Worditude is most certainly carving her own path. Laura is a digital copywriter and conversion specialist with more than 10 years experience helping online businesses make more sales through their website, sales funnels and launches. She speaks candidly on how employment was just not an option, and...
Ep 4 - Are You Missing These? 23.06.2021 11:41
There is a crucial element to running your own life-friendly business....If you're feeling overwhelmed, or resentful towards your business, or even your clients, THIS is what you're missing. As a small business owner, we need to be protecting our energy. We need to be super focused. We need to be extra protective of our time. In this episode I will share the piece of the jigsaw you may well...
Ep 3 - How Do You Measure Your Success? 15.06.2021 14:42
Do you spend way too much time comparing yourself to others? Feeling like you're not achieving enough? Not earning enough? Not progressing enough? Instead of focusing on our own measures of success, and what that looks like to us, we get paralysed by trying to compete with what we 'think' success means to everyone else. I'm going to say something a bit controversial here... for me, 'success'...
Ep 2 - My Story 15.06.2021 16:45
13 years, 5 businesses, 2 children, 1 international move. In this episode I share my story of leaving a successful career in TV production in 2008 to start my own business and create a better work/life balance. I talk about the importance of surrounding yourself with people who 'get it', the challenges of operating a business with little ones around and how my business has actually been my saviour...
Ep 1 - What is a Life-Friendly Business? 15.06.2021 13:49
In this first episode we talk about what this term actually means - which may be different for each of you. When we talk about ‘doing it on our own terms’, what does that look like for you? What are your non-negotiables when it comes to balancing work and family life? I explain how I have designed my own Life-Friendly Business and offer you the opportunity to reflect on how life-friendly your busi...
Life-Friendly Business Podcast Trailer 09.06.2021 0:52
Welcome to the Life-Friendly Business Podcast where we lift the lid on the reality of running a business around family life and shine a light on the mindset gremlins which may well be stopping you from stepping in to your zone of genius. Business Mentor, Erin Thomas Wong, will be digging in to the topics that matter to YOU and sharing the stories of women striving to build life-friendly businesses...
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