Spotlight Marketing + Branding
The Law Firm Marketing Minute
The best podcast for law firm owners looking to grow their firms. We specialize in any topics surrounding content marketing, but we also have expertise to share in other areas that could impact your firm. If you get any value out of today's episode, we simply ask that you share it with a friend! Thanks for listening!
Author
Spotlight Marketing + Branding
Category
Podcast website
Latest episode
Jul 10, 2026
Where to listen?
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Episodes
Blogging About Current Events - LFMM 606 13.12.2023 2:21
Did you like this episode? Dislike it? Should your blog be based on current events? Many law firms do it, but it could cause issues in the long run. Spotlight Branding copywriter Eddie Dzialo weighs in with his thoughts.
How Sophisticated Should Your Blog Be? - LFMM 605 12.12.2023 3:41
Did you like this episode? Dislike it? Many lawyers want their blogs to sound smart and sophisticated, but does that help or hurt its effectiveness with your audience? Spotlight Branding copywriter Eddie Dzialo weighs in.
Assessing Your Blog's Value - LFMM 604 11.12.2023 3:04
Did you like this episode? Dislike it? This week we're getting tips from Eddie Dzialo, a copywriter her at Spotlight Branding. Today, he talks about the value your blogs should provide and what that looks like.
Best of LFMM - How People Can Find You Online Without SEO 08.12.2023 8:31
Did you like this episode? Dislike it? This week, we show you three ways people can find you online without spending thousands of dollars on SEO!
Tips for 2024 Success - LFMM 603 07.12.2023 5:28
Did you like this episode? Dislike it? This time of year is slower for many firms, so it's a great time to look at how your firm operates and make potential changes for the New Year! We discuss a few areas to look at on today's episode.
Don't Forget Your Past Clients! - LFMM 602 06.12.2023 4:12
Did you like this episode? Dislike it? Did you know that your past clients can be just as good of a referral source as the other attorneys who send you business? Today we're discussing how you can keep those past clients around.
The Power of Personality Assessments - LFMM 601 05.12.2023 5:47
Did you like this episode? Dislike it? On today's episode, we're sharing 3 different personality assessments that have helped us better understand our team and the needs of the roles in our business.
The LFMM 500th Episode Special! - LFMM 600 04.12.2023 4:09
Did you like this episode? Dislike it? What a milestone! 500 episodes! (Yes, we know it says 600, but our numbering started at 100) To celebrate, we're giving LFMM listeners an exclusive, INSANE offer. Go to www.spotlightbranding.com/500 to get entered. THANK YOU SO MUCH for listening!
Best of LFMM - 3 Ways to Grow Your Email List 01.12.2023 7:40
Did you like this episode? Dislike it? If you’re not consistently adding contacts to your email list, you’re definitely missing a big opportunity to generate more referrals and work with people who already know and trust you! We highlight a few easy ways to grow that list in this week’s episode.
Easy Productivity Hacks You Can Start Today - LFMM 599 30.11.2023 7:15
Did you like this episode? Dislike it? Want to take back some time and mental energy? Try some of the methods we share in today's episode! Please visit www.spotlightbranding.com/survey to take our Legal Marketing Trends survey!
Start Your TikTok Strategy in 2024! - LFMM 598 29.11.2023 5:56
Did you like this episode? Dislike it? TikTok clearly isn't going anywhere, but it's absolutely where your firm should be! We provide some easy tips for getting started on today's episode. Please visit www.spotlightbranding.com/survey to take our Legal Marketing Trends survey!
How to Ask for Referrals - LFMM 597 28.11.2023 5:44
Did you like this episode? Dislike it? Asking for a referral can be hard. That's why we're sharing a few easy ways to make that conversation easier on today's episode. Please visit www.spotlightbranding.com/survey to take our Legal Marketing Trends survey!
How to Nurture Your Referral Sources - LFMM 596 27.11.2023 5:44
Did you like this episode? Dislike it? Hope you had a great Thanksgiving! On today's episode, we give a few easy tips on how you can improve the nurturing relationship with your referral sources. Please visit www.spotlightbranding.com/survey to take our Legal Marketing Trends survey!
Some Metrics Are Overrated - LFMM 595 21.11.2023 6:57
Did you like this episode? Dislike it? Marketing companies love throwing all kinds of big numbers at you, but many of them don't tell the full story. We share what those numbers are and what the *real* valuable metrics actually are. Please visit www.spotlightbranding.com/survey to take our Legal Marketing Trends survey!
The Power of Evergreen Content - LFMM 594 20.11.2023 5:06
Did you like this episode? Dislike it? On today's episode, we explain the long-lasting value of evergreen content. Please visit www.spotlightbranding.com/survey to take our Legal Marketing Trends survey!
Best of LFMM - Market to Your Existing Clients 17.11.2023 4:51
Did you like this episode? Dislike it? Getting referrals from people you already know is cheaper than other forms of marketing and they’re typically the best clients.
How Much to Invest in Your Marketing - LFMM 593 16.11.2023 2:06
Did you like this episode? Dislike it? This week we're sharing highlights from Marc's presentation at the Wisconsin Solo & Small Firm Conference. In this episode, he answers an audience question about how much revenue should be invested back into a firm's marketing.
Lead Gen vs. Lead Nurture - LFMM 592 15.11.2023 2:22
Did you like this episode? Dislike it? This week we're sharing highlights from Marc's presentation at the Wisconsin Solo & Small Firm Conference. In this episode, he explains the difference between generating leads and nurturing them.
How Your Firm Should Look at Social Media - LFMM 591 14.11.2023 2:21
Did you like this episode? Dislike it? This week we're sharing highlights from Marc's presentation at the Wisconsin Solo & Small Firm Conference. In this episode, he explains how your firm should be viewing social media success.
The Truth About Email Data - LFMM 590 13.11.2023 2:27
Did you like this episode? Dislike it? This week we're sharing highlights from Marc's presentation at the Wisconsin Solo & Small Firm Conference. In this episode, he shares the truth about email data.
Best of LFMM - The Real Truth About Building a Law Firm Website 10.11.2023 12:35
Did you like this episode? Dislike it? How long does it take to build a great law firm website? How much should it cost? There are a lot of misconceptions and misguided expectations out there. This episode of The Law Firm Marketing Minute aims to set the record straight.
You Should Be Giving Away the Farm - LFMM 589 09.11.2023 5:53
Did you like this episode? Dislike it? Give away your knowledge for FREE! It isn't as detrimental as you think, and we explain why (plus the benefits) on today's episode. Please visit www.spotlightbranding.com/survey to take our Legal Marketing Trends survey!
The Trends Report Survey Is Live! - LFMM 588 08.11.2023 3:01
Did you like this episode? Dislike it? It's here! Please take a few minutes to complete our Legal Marketing Trends Report survey! 5 participants will be selected to receive an Amazon gift card as a show of thanks. The survey should take less than 15 minutes to complete. Head to https://www.spotlightbranding.com/survey today!
You Don't Need More Lead Generation - LFMM 587 07.11.2023 5:12
Did you like this episode? Dislike it? Many lawyers are concerned about the lead for constantly generating more leads. But what if we told you that wasn't truly the case? We explain what we mean on today's episode.
The Benefits of Finding Your Niche - LFMM 586 06.11.2023 4:45
Did you like this episode? Dislike it? Are you a door lawyer or a niched-down expert? On today's episode, we share the power and benefits of having a singular focus for your law practice.
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