The Internet Marketing Podcast

In today’s episode Andy is joined by Tori Cushing, Marketing Strategist at Annielytics, to talk about Google Analytics social reports and the insights they can provide. Tori explains that Google Analytics is a very powerful tool, but that it is useless unless we get campaign tagging right. As such, she shares some of her tips and a clear process to make sure all your campaigns are properly attribu...

In todays episode, Andy is joined by Christiaan Solcer, CMO at startpage.com, ixquick.com (a private search engine) in the Netherlands. Chris talks about how Private Search Engines work and the challenges it gives him as CMO as well as his predictions for the future of search. Like the podcast? Let us know @SiteVisibility Hosted on Acast. See acast.com/privacy for more information.

Today we are joined by Peter Abraham & Ben Salmon, who are two out of the three co- founders of Crank. Extensively discussing the important of customer experience, they give us their unique insights into how they measure customer engagement. Plus, we hear about how the start-up balances their budget, resource and time all whilst keeping customers happy. As a bonus, you’ll learn their secret on how...

In today's episode, Andy introduces Neil Cole, who is an award winning stand-up comedian, actor and producer. Neil talks about how and why using social media as a tool to get work, selling tickets, trying out new jokes etc. is so profitable. They also talk about common practice among comedians when it comes to social media promotion as well as the differences between Facebook and Twitter when it c...

In this week’s episode, Andy speaks to digital marketing and Business Development professional Simon Swan about the importance of knowing and truly understanding your audience. Here Simon covers the creation and use of personas and psychographics, and discusses the kinds of tools that can help you build an understanding of your audience, such as Google Analytics, BuzzSumo and Facebook. To top thin...

Today, Andy is joined by James Loomstein, Managing Partner of Rogue Marketing, to talk about the sales funnel and how it fits into the larger marketing picture. James explains what ‘Micro-Moments of Truth’ are and how to use them to engage with your consumers, understand their intent and improve the conversion rates of your business online. Also, Andy shares some examples of unmissable strategies...

In today’s episode, Kelvin Newman introduces Jake Langwith, who talks about his experience buying and selling on one of the world’s largest retail platforms, Amazon. Jake shares advice on ranking factors for the Amazon Search Engine, such as Descriptions, Titles and Reviews, and also some tips for anyone that wants to get started with Amazon. If you enjoyed this podcast and want to know more about...

In today’s episode Andy is joined by Jon Hibbitt, Technical SEO Analyst, and Scott Colenutt, Product Manager at SiteVisibility to talk about Google Analytics. Google Analytics is the most widely used web analytics service but even professionals can make mistakes when setting it up. Jon and Scott shed some light on the subject, offering some useful tips to avoid any initial error that could damage...

In today’s episode, Andy is joined by SiteVisibility’s own Product Manager, Scott Colenutt to talk about how the latest and upcoming tools and technology are likely to affect the world of digital marketing. Some of the new technologies that Scott addresses include Amazon Echo, Google Allo and VR. So if you are a company that likes to be on the cutting edge of digital marketing and want to know how...

This week, Andy is joined by Graham Constantine, chief creator at digital freelance to talk about lifestyle businesses and some of the ideas that new entrepreneurs could use in terms of marketing. If you are following your passion creating you own business, you will find some useful tips about Social Media, Networking and Content Marketing and some of the most common mistakes that lifestyle busine...

In today’s episode, Andy is joined by Steve Rayson, Director at BuzzSumo, to talk about how to create content that is more likely to be shared online. Hosted on Acast. See acast.com/privacy for more information.

Andy is joined by Dan Rowels, Kelvin Newman, Jason Woodford and Ciaran Rogers for a 10 year celebration. Hosted on Acast. See acast.com/privacy for more information.

Andy talks with Paps Shaikh, Managing Director and Partner at Eggmobi - a Digital Creative agency, specialising in the creation of Ads that get users attention. Hosted on Acast. See acast.com/privacy for more information.

Andy talks to Miranda Birch about extracting the stories that make your content compelling and draw in new clients. Hosted on Acast. See acast.com/privacy for more information.

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Kelvin Newman on executing successful search marketing campaigns Hosted on Acast. See acast.com/privacy for more information.

Today I'm joined by Paul Levy, author, researcher and facilitator. Paul is a senior researcher at the University of Brighton, a facilitator at the Digital and Social Media Leadership Forum and founder of the arts magazine, FringeReview. Hosted on Acast. See acast.com/privacy for more information.

Delivering Digital Growth Hosted on Acast. See acast.com/privacy for more information.

Today Kelvin talks about the upcoming Brighton SEO conference Hosted on Acast. See acast.com/privacy for more information.

Today I'm joined by Elena Terenteva, content strategist at SEMrush. Hosted on Acast. See acast.com/privacy for more information.

Today I'm joined by Michael Gietzen, Managing Director at Identity Group, and Shea Bennett, Head of Digital Marketing at Identity Group Hosted on Acast. See acast.com/privacy for more information.

Today I'm joined by Mike Blom, product owner at Asset Bank. Hosted on Acast. See acast.com/privacy for more information.

Today I'm joined by David Lockie, Founder & Director of Pragmatic. Hosted on Acast. See acast.com/privacy for more information.

Today I'm joined by Andy Halliday who give us some illuminating insights into how we can interpret web server logs. Hosted on Acast. See acast.com/privacy for more information.

Today I'm joined by Erica McGillivray, Senior Community Manager at Moz. Hosted on Acast. See acast.com/privacy for more information.