The Interior Design Business CEO

Being an interior design entrepreneur is not for the faint of heart. Between managing client relationships, juggling multiple projects, and chasing big goals, self-doubt and insecurity are bound to creep in at times. But even amidst the ups and downs, there are moments when you've felt like you were absolutely nailing it.   I share how to identify and leverage those times when you're at your best...

Leading with your future self is all about focusing on where you're going, rather than where you've been. By setting intentions and taking action in alignment with the version of you that has already created the vision you hold for your business, you can access a well of inner guidance and wisdom. While your future self isn't perfect, they are farther along the journey and can offer valuable insig...

In this episode, I share examples of common blind spots and provide strategies to help you proactively identify what might be getting in your way. By cultivating greater self-awareness and learning to compassionately examine your thoughts, feelings, and behaviors, you can skillfully navigate challenges and achieve the outcomes you desire in your business.   Discover how business blind spots limit...

How are you delaying the daily tasks you just don't want to get to? Where in your life or business are you prone to saying, "I'll do it later?"   If you often procrastinate with the best of intentions but find yourself never actually getting to the task, you're in the right place. Whether you're putting things off in the short term or imagining grandiose plans that you never actually take action o...

If you are currently delaying the results you want to see and the interior design business CEO you want to become, you're not alone. We all engage in someday-ing our biggest dreams. Visualizing the result you want without actually putting in the effort can give you the positive emotional experience you want, but when it becomes your norm, your dreams will stay in the distant future forever.    I e...

Last week , we discussed how feeling stuck between a rock and a hard place in your business is primarily a mental habit. The lens through which you view your life and business is similar. Recognizing your current lenses and considering other options lies at the heart of the mindset work I teach my clients, and I'm guiding you through this process today.   Learn how to name your lenses and identify...

If you know what you want to achieve next but only see two different yet equally undesirable options, you might be stuck in rock-and-a-hard-place thinking. Perhaps you're faced with challenging circumstances or courses of action that feel uncomfortable, and you just can't see beyond the 'bad' options. This is where today's CEO Summer School lesson comes into play.   Hear examples of how designers...

As your business grows, you will continually cycle through periods of comfort and discomfort. Increasing your capacity for discomfort is an ever-evolving skill that is vital if you want to expand your vision of what's possible. It all begins with accepting the fact that discomfort is part of the process, and this week, I'm inviting you to consider how you could be more willing to embrace discomfor...

When you think about where you want your business and life to be one year from now, what do you need to be willing to do and feel to make your vision a reality? This is your prompt for our CEO Summer School episode this week. Being willing is an essential ingredient to your success because it's how you'll create new results and grow with your company. So where do you start?   I invite you to grow...

This week, I'm revisiting the concept of creating Your Life and Business Vision. This is an essential piece of goal-setting and business planning because this is where you'll be creating a roadmap for self-defined success. Everything from what you prioritize to what you absolutely won't do can all be clarified and filtered through your vision, which means you get to streamline how you spend your t...

Welcome to the first episode of our CEO Summer School series! If you could wave a magic wand, what would great look and feel like in your business one year from now? Trading what feels good for what could be great can feel risky. Our brains aren't inclined to search for what could be great when things feel good enough, so it's your job to proactively nudge it in this direction, and I'm here to hel...

Whether it's a client falling through, a key employee leaving, or receiving a health diagnosis, those big life-shaking moments are opportunities to reset. It's moments like these, where you learn that anything can change in an instant, that remind us of the importance of creating space to proactively reset instead of having one forced upon us. That's what I'm helping you do in CEO Summer School.  ...

Summer tends to be an exceptionally busy time for all of us. Your schedule is probably all over the place, you might be taking time off from work, and you probably want to get out and enjoy the sun. However, while you might want to devote less time to your business over the summer, you can't ignore it. You want to be ready for the rest of 2024, and CEO Summer School is the perfect way to set yours...

If you've ever wondered why the mindset aspect of my work is so critical in my sessions with clients, this topic exemplifies exactly why. Your brain is with you 24/7 and has the power to completely transform your life and business. When you start asking high-quality questions, you essentially train your brain to become solution-oriented, and I'm showing you how to start in this episode.   Whether...

The lessons we're taught around productivity often center around being more committed or disciplined to our goals and business vision. However, I'm taking a different approach this week and showing you how being less committed or uncommitting could be the solution to your productivity issues.   Learn the power of uncommitting and when the practice of uncommitting might be called for in your busine...

A love of control is a tendency that is especially prevalent in the interior design industry. But the truth is, we can't control everything . So it's time for a pep talk about what you can and can't control in your interior design business, and every other area of your life.   I share why it's important to have a clear idea of what you can actually control in your interior design business. Learn e...

If you're prone to overthinking, over-planning, over-perfecting, or over-tweaking aspects of your interior design business, this is a must-listen episode. You might be under the illusion that you're ensuring the highest quality outcome by delaying taking action, but this is far from the truth. That's why, this week, I'm flipping this common saying on its head and showing you how your business woul...

Just like the seasons change around us, we experience different seasons of our lives and businesses. Those periods of change must be acknowledged because they will come whether you address them or not. So why not be super intentional about how you want to spend your summer and create a plan for true rest, no matter what that might look like for your unique business?   Listen in this week as I show...

Heather Peterson runs a small boutique interior design firm based in Minneapolis, working with clients across the country. As a self-trained designer, she entered this field when she moved to Minneapolis from New York, decorating her own home and blogging her journey. Whether you're in the early stages of your business or have been in the industry for decades, you're going to gain so much from lis...

This week's topic of competing desires is one that applies to you, regardless of the stage of business you're in. Each year and each season of life will look different, and the goals you have for yourself and your business will continue to evolve. If you're committed to achieving your goals, you must release the resistance of two desires being at odds with each other, and I'm showing you how this...

Molly Schoneveld is a brand strategist, publicist, and the founder of The Storied Group: a luxury PR firm that specializes in representing designers and creative entrepreneurs. She's here to shed light on what PR can look like for interior designers, and how to include it as part of the long game of your business.   Molly and I cover everything from what type of PR is best for your design business...

Do you often find yourself spiraling in worst-case scenarios? The truth is we are wired to consider all the possible worst-case scenarios. This is how our brains attempt to keep us safe. However, you have a choice in how you respond to your thinking when it's presented. So if considering worst-case scenarios not only feels terrible but can actually hinder your growth, why not assume the best until...

Every quarter is an opportunity to make new decisions based on what you've learned during the last quarter, and being strategic about your planning process is the secret to up-leveling your business. However, the reality is that most interior design business CEOs overlook an essential part of achieving bigger goals: regularly checking in by conducting a quarterly review.   Whether you're new to qu...

The acronym ROI (Return on Investment) is typically used in the business world, and the process of examining whether or not your investments are providing the return you hoped for is a wise business practice. We all want to aim to make investments that will compound in future returns, but I believe this concept extends beyond the financial realm. It's about getting a return on your energy (ROE). A...

If you don't currently have a supportive plan that's going to move you in the direction of your goals over the next quarter, there has never been a better time to start using the framework I'm offering you today. A 90-day plan is what I use to plan in my business and my recommendation to all my clients, and in this episode, I'm showing you how 90 days could change everything in your interior desig...