The Inside Story Podcast with April Adams Pertuis

There are seasons in life that change you. And sometimes they change the way you want to do everything. Over the past several months, I've been asking some really hard questions about my business, my purpose, and what success actually means to me. The answers surprised me. In this episode, I'm sharing the journey that led me to rethink everything from marketing to community, and why I believe the...

When we think about health, we often focus on the obvious things: eating better, exercising more, and getting enough sleep. But what about the things we're exposed to every single day without even realizing it? The products we use, the air inside our homes, the ingredients hiding in our beauty routines, and the choices we make in our kitchens can all contribute to our overall well-being. The good...

Grief is one of the most universal human experiences, yet it can often feel incredibly isolating. Whether it's the loss of a loved one, a relationship, a dream, or a chapter of life, grief has a way of reshaping us and challenging everything we thought we knew. While grief never truly disappears, many people discover that healing, purpose, and even joy can coexist alongside loss. The journey isn't...

Visibility isn’t just about being seen—it’s about being heard, understood, and remembered for the impact you’re here to make. And one of the most powerful (and often overlooked) ways to do that is through media—whether that’s social media, local news, podcasts, or beyond. But for so many people, the idea of putting themselves out there still feels intimidating, overwhelming, or just out of reach....

Communication has the power to shape our relationships. When we know how to listen well, express ourselves clearly, and move through conflict in a healthy way, we create stronger connections at home, at work, and in our communities. Better communication doesn’t mean avoiding hard conversations. It means learning how to navigate them with more grace, understanding, and intention. And in today’s wor...

Mastery isn’t built overnight—it’s built through repetition, consistency, and a willingness to be a beginner. In a world that often glorifies quick results and polished perfection, it’s easy to forget that real growth happens in the messy middle. Whether it’s storytelling, speaking, or simply learning to express yourself more confidently, every skill requires practice. And not just practice—but sh...

What does it really mean to be seen—and why does it feel so uncomfortable, even when we want it? Visibility isn’t just a strategy; it’s an emotional and physiological experience that can bring up fear, resistance, and self-doubt. For many entrepreneurs and storytellers, the desire to share their message is often in direct tension with the body’s instinct to stay safe. Understanding that dynamic is...

Leadership isn’t always loud, polished, or found in boardrooms—it’s often shaped in the quiet, everyday moments that go unnoticed. The most impactful leaders aren’t just skilled strategists; they’re deeply connected, intentional, and human in how they show up. From handwritten notes to unwavering resilience, true leadership is built through actions that create lasting emotional impact. This episod...

What happens when you’re the first in your family to navigate a world no one has prepared you for? First-generation professionals often find themselves balancing unspoken rules, hidden expectations, and a deep sense of responsibility—all while trying to succeed in environments that weren’t built with them in mind. This experience goes far beyond being a first-generation college student; it’s about...

Storytelling is one of the most powerful tools we have to connect, inspire, and create change. Long before social media and digital platforms existed, stories were how ideas spread, communities formed, and movements gained momentum. They allow us to share not just information, but lived experiences that others can see themselves in. When we tell our stories, we give people permission to reflect on...

Podcasting has quickly become one of the most powerful visibility platforms available to entrepreneurs, thought leaders, and experts today. Whether you're hosting your own show or appearing as a guest, podcasts create a stage where your voice, message, and story can reach audiences all over the world. But simply showing up on podcasts isn’t enough — there’s a strategy behind turning those conversa...

So many of the women I work with are brilliant, heart-led, and deeply called to do meaningful work — and yet they find themselves hesitating, overthinking, or holding back from being fully seen. Not because they aren’t ready, but because they’ve been conditioned to be “good.” The good girl keeps the peace, follows the rules, doesn’t take up too much space, and definitely doesn’t risk getting it wr...

There is nothing that lights me up more than watching someone step into their voice—especially when it’s the next generation. Because when a young person learns that their story matters, that they are seen, and that they are not alone, everything changes. This conversation is about what it looks like to intentionally create those spaces, to raise leaders who are grounded in faith and identity, and...

Living with a chronic illness can impact every area of life—physically, emotionally, and mentally—but it doesn’t have to define who you are or limit what’s possible. For many, the journey involves navigating pain, medical systems, unanswered questions, and the challenge of advocating for yourself when symptoms aren’t always visible. This conversation explores what it really means to reclaim agency...

There comes a moment in every business and creative journey when you realize that the strategies, habits, and choices that helped you grow may no longer be the ones that will carry you forward. Growth requires reassessment, honesty, and sometimes a willingness to let go of what once worked. This episode explores that pivotal idea — the space between where you’ve been successful and where you’re be...

Sales doesn’t have to feel pushy, awkward, or manipulative—but for many entrepreneurs, it still does. At its core, sales is really about problem-solving, building relationships, and helping people make confident decisions. When done with integrity and intention, sales becomes less about pressure and more about service. This conversation explores how systems, mindset, and human connection can trans...

There comes a point in every woman’s journey when she feels that pull to use her voice in a more meaningful, more expansive way. It’s the moment when sharing information becomes sharing transformation — when your story becomes the very thing that opens doors for others. In this episode, I’m exploring what it truly means to step into that calling, honor the message in your heart, and navigate the r...

Visibility is a word that tends to stir up big feelings—sometimes excitement, but often fear and resistance. I know firsthand how intimidating it can feel to put yourself out there, to be seen, and to let others witness your work and your story. But I also believe visibility is the doorway to deeper impact, aligned opportunities, and powerful connection. In this episode, I want to explore what vis...

Have you ever felt like your body was trying to tell you something—but you just weren’t sure how to listen? In this powerful conversation, we explore what it truly means to heal from the inside out. This episode dives deep into the connection between gut health, self-trust, and the stories we tell ourselves about wellness and worth. It’s a reminder that transformation doesn’t just happen in the bo...

We all love the idea of writing a book, don’t we? That dream of holding your words in your hands, of sharing your story with the world, of finally saying “I did it.” But the truth is — writing a book is not all coffee shop moments and creative bursts. It’s a journey filled with resistance, discipline, emotion, and deep personal reflection. And sometimes, the hardest part isn’t putting words on the...

There comes a moment when life as we know it starts to fall apart — not to destroy us, but to guide us back to who we’re meant to be. Burnout, loss, and uncertainty can become the very things that wake us up to a deeper sense of purpose and peace. This episode is about what happens when we stop running from the unraveling and start trusting the transformation waiting on the other side. In this hea...

Have you ever wondered what might happen if you really pushed the limits of your visibility online? Most people struggle to post once a day—so the idea of posting ten times a day sounds a little wild. But I decided to put that theory to the test, and what unfolded was both surprising and game-changing.   In this episode of The Inside Story Podcast, I’m sharing all about my 10 Posts a Day Challenge...

One of the things I’ve learned in all my years of sharing stories is that our greatest challenges often carry the seeds of our greatest impact. When life hands us trials we never asked for, we can choose to let them break us—or we can use them as fuel to shine a light for others. This episode is about resilience, hope, and how two remarkable people turned their hardest seasons into purpose. I’m ho...

Ten years ago, I followed a little nudge on my heart to start sharing my stories. I didn’t know exactly what LIGHTbeamers was or what it would become — but I knew I wanted to help women find their voices and shine their light. What began as me posting on Facebook turned into a private group, which then grew into this global community, a platform for storytelling, and a movement that has touched so...

What would your life look like if you could intentionally design it from the ground up? Many of us drift through seasons without pausing to define what we truly want—only to find ourselves feeling unfulfilled or misaligned. Creating your ideal life begins with clarity around your values, an honest look at your past experiences, and a willingness to imagine new possibilities. This conversation expl...