The Agile Brand

The Innovation Agility Podcast

Business EN ↓ 48 episodes

Discussing the factors that drive business growth, including how people, processes, platforms, and places work together to create the future of work.

Author

The Agile Brand

Category

Business

Podcast website

sites.libsyn.com

Latest episode

Oct 16, 2025

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Episodes

#48: How to avoid burnout from having too many priorities with Lisa Nirell, EnergizeGrowth 16.10.2025

What's the real cost of juggling too many priorities, and how do you recognize when you—and your team—are reaching a breaking point before it's too late? Agility requires more than speed—it demands clarity in prioritization and the ability to say "no" to distractions that derail long-term growth. Today's executive leaders are under increasing pressure to grow revenues while simultaneously reducing...

#47: Support for small business fuels the local economy with Tara Palacios, Arlington Economic Development 30.09.2025

Tara Palacios from BizLaunch joins the show to talk about the critical role that small businesses play in a local economy. About Tara Palacios Tara Palacios on LinkedIn: https://www.linkedin.com/in/tarapalacios/ Resources Arlington Economic Development: https://www.arlingtoneconomicdevelopment.com

#46: Making Art Your Business, David Amoroso 26.08.2025

What makes Arlington a good place for artists? Host Susan Soroko from Arlington Economic Development talks with David Amoroso from Amorso Art. About David Amoroso Resources Amoroso Art: https://www.instagram.com/amorosoart/

#45: Bringing your "A" game to an event with Tiffany Hamilton, Victor Wear 06.05.2025

It takes a lot of public/private partnerships to bring economic stability and growth to a community. Arlington strives to share these partnerships with small businesses that may not otherwise get access to big opportunities. For the second year, Arlington's BizLaunch team is working with Hyatt Crystal City on a Minority Vendor Showcase that takes a partnership to a new level. I'm Susan Soroko, Dir...

#44: Women's History Month celebration with Mary Wong: 'Moving Forward Together' 26.03.2025

March is the month to celebrate Women's History. In business, 40% of new companies are started by women, employing 10 million workers and generating $1.8 trillion in revenue. That's a lot of economic impact to celebrate. I'm Susan Soroko, Director of Creative Economy at Arlington Economic Development in Arlington Virginia. The role of Economic Development is to retain and attract businesses where...

#43: Celebrating Black Excellence with Chef Rock Harper of Queen Mother's Kitchen 26.02.2025

It's February! It's all about love and the Annual Celebration of Black History Month. I love how the two go hand in hand. This is an extra special podcast because Tara Palacios is filling in this month to host and in addition we are collaborating this month with our partners with the National Landing BID. Black History Month is a vital time to honor the achievements, resilience, and contributions...

#42: Transforming small businesses with Alex Held, Arlington Economic Development 22.01.2025

It's January! It's the month for renewal, resolutions and fresh starts. Whether you're looking for personal or professional changes, now's the time to put plans to work. In Arlington Economic Development, training and support go hand and hand throughout the year, but this January, there's more in store. I'm Susan Soroko, Director of Creative Economy at Arlington Economic Development in Arlington V...

#41: The Art of Business with Cade Martin 10.12.2024

A quick online search of Cade Martin Photography will get you to a showcase of exceptional commercial work, video reels, sought after portraits and much more. But if you're trying to find out his secrets to business success – or even what he looks like! – you'll have to keep looking. I'm Susan Soroko, Director of Creative Economy at Arlington Economic Development in Arlington Virginia. The role of...

#40: The impact of small businesses on the economy and surrounding communities with Larry G. Webb, Small Business Administration 12.11.2024

99.9% of businesses in the US are considered small businesses, employing over 61 million Americans, or nearly half of private sector employees. This makes small businesses a critical part of the business world and the communities they serve. I'm Susan Soroko, Director of Creative Economy at Arlington Economic Development in Arlington Virginia. The role of Economic Development is to retain and attr...

#39: Building Community Through Innovation with Natalia Micheletti of Pryze 08.10.2024

In this episode, host Susan Soroko, Director of Creative Economy at Arlington Economic Development, explores the vital role of innovation in fostering vibrant communities where people want to live and work. Joined by Natalia Micheletti, co-founder of the Pryze app, they discuss the importance of economic development in retaining and attracting businesses, even amid changing work environments. The...

#38: The Role of Arts in the Community and How an Art Walk Helps Artists, Residences and Businesses 24.09.2024

Today we're going to talk about the role of the arts in building a great community that people want to live and work in. Susan Soroko, Director of Creative Economy in BizLaunch at Arlington Economic Development talks with Alissa Maru, Associate Curator at Mason Exhibitions Arlington at George Mason University Also don't miss the 2024 Arlington ArtWalk on October 5. More information here . Resource...

#37 How to Leverage the Power of Unique Online Communities to Stand Out 10.09.2024

In this episode of Brand the Change, Bonnie Habyan has a fireside chat with online community creator Scott MacGregor. Scott is the founder of The Outlier Project, a unique community and model that blends learning, networking, and experiences. Technology, the craving for community and the delivery of engagement at new levels with the likes of CEOs, Olympians, and navy seals are bringing online comm...

#36: Branding in a Rapidly Changing World 27.08.2024

This episode digs into rapid change and shows how branding - both personally and professionally, drives positive results in a world where the only constant is change. In this episode of Brand the Change, Bonnie Habyan chats with two of USA Today's leaders, Kelly Andresen, President, USA Today National Sales, and Jenny Huang, Director, B2B Brand Marketing, to talk about the decades of innovation su...

#35: Using Podcasts to Grow Your Brand with Brandy Whalen, Kitcaster 13.08.2024

In this episode of Brand the Change, Host Bonnie Habyan sits down with podcast expert Brandy Whalen to talk about the explosive podcast industry and to provide listeners tips on how to leverage podcasts to grow their brand. This episode explains the strategy of podcasts in a marketing strategy to help build a brand. Whether you're a CEO of a major brand, a solopreneur, a founder of a start-up, or...

#34 The Process of Innovation 23.07.2024

In this engaging discussion, Maarten Van Kroonenburg discusses his entreprenurial background and how it led him to develop a tried and true process for innovation that companies large and small can adopt. Innovation isn't driven by an epiphany and it is not an unreachable goal, it is the outcome of following a process, as unintuitive as it may seem. Don't miss these insights and more in this compe...

#33: The role of cultural affairs in a thriving community with Michelle Isabelle-Stark, Arlington County Cultural Affairs 09.07.2024

This is a special episode brought to you by Arlington Economic Development in Arlington, Virginia. Since 1996, when Arlington Cultural Affairs 'Arts Incubator' was the first government arts program to win an Innovations in American Government Award from Harvard University's Kennedy School of Government and the Ford Foundation, support for arts organizations set the path for a thriving cultural sec...

#32: Digital-first in SMB with Leigh Hocker Radtke, Visa 25.06.2024

In this episode of Brand the Change we are talking about the importance of automation in in growing the brand of a small and middle-market business. As Generation Z becomes a larger part of the consumer base, the digital first experience has never been more in demand. Leigh Hocker Radtke, Head of North America Product for Visa Commercial Solutions, shares some of the latest automation solution app...

#31: Public-private partnerships and creative expression with Joshua Stoltzfus, Arlington Economic Development 11.06.2024

This is a special episode brought to you by Arlington Economic Development in Arlington, Virginia. Today we're going to talk about Public/Private partnerships and how they are essential to the visibility of creative and cultural expression in Arlington. The uniqueness of these initiatives is key to attracting and retaining businesses of all sizes to an area, and today we're going to talk about thi...

#30: The Growing Pursuit of the TEDx Talk to Supercharge a Personal and Professional Brand 28.05.2024

Today, we're talking about the increasing allure of the TEDx speaking circuit for professionals, entrepreneurs, and those who feel passionate about having an idea worth spreading. Despite its highly competitive environment, many aspire to present on the TEDx stage, hoping to share their stories from the iconic red dot. Resources The Innovation Economy Website:  https://www.innovationeconomy.show S...

#29: Creating great places to work and live with Ryan Touhill, Arlington Economic Development 21.05.2024

Today we're going to talk about the future of commercial office space and how partnering with economic development organizations can help businesses maintain vibrant communities that create great places for people to live and work. This is a special episode brought to you by Arlington Economic Development in Arlington, Virginia. To help me discuss this topic, I'd like to welcome Ryan Touhill, Dire...

#28: The Growing Influence of LinkedIn Content Creators 14.05.2024

In this episode, we're talking about the growth trajectory of content creation and the innovation that is supporting its evolution. Brand the Change is honored to sit down with Authored Up's Founder Ivana Todovoric, who talks about the platform's quick evolution in supporting LinkedIn content creators. She shares her future outlook on the growth of creators and also talks about the various levels...

#27: Why You Must Leverage Storytelling in B2B 30.04.2024

Storytelling has become a powerful differentiator and critical tool in B2B marketing. In order to stand out in a digital world of noise, being able to connect with people is paramout. And the thing is, businesses are made up of people. The Business of Story Founder Park Howell has a very specific story framework structure he encourages businesses and companies to use for B2B marketing to stand out...

#26: The ABC's of Innovation with Robyn Bolton, Founder, MileZero 16.04.2024

Today we talk about the ABC's of Innovation with Robyn Bolton, Founder, MileZero. I don't mean the alphabet, what the ABC's refer to is the architecture, the behavior, and the culture of organizations that successfully drive innovation from within. Robyn is a passionate partner to business looking to take the nest step and this insightful conversation will surely touch on topics that seem familiar...

#25: The Power of Connection in Personal Branding 02.04.2024

In this episode, we delve into the future of personal branding and the data that supports how and why one person can have more influence on trust than an entire organization. Dr. Talaya Waller is an expert on all things personal branding and she breaks down the different layers. Whether you are an influencer, a thought leader, or a subject matter expert - there are a variety of ways to position yo...

#24: Branding and marketing a location to businesses with Kelly Rindfusz, Arlington Economic Development 19.03.2024

Today we're going to talk about some of the unique challenges and opportunities in branding and marketing a location, and in particular, the considerations and implications in reaching a Business to Business audience. To help me discuss this topic, I'd like to welcome Kelly Rindfusz, Communications Director at Arlington Economic Development in Arlington, Virginia. Resources Arlington Economic Deve...

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