Cera Byer

The Inner Game Of Entrepreneurship With Cera Byer

Business EN ↓ 133 episodes

A show about the challenging, rewarding, and complex inner terrain of building a business that’s part of your spiritual assignment — creative, service-driven, and inseparable from who you are. We explore the emotional patterns, nervous system responses, identity shifts, and shadow work that surface when your livelihood is also your calling. Hosted by veteran life and business coach Cera Byer, with unpolished, nuanced conversations — solo and with guests — about self-concept, capacity, visibility, boundaries, spiritual growth, and the inner edges of heart-centered entrepreneurship in late-stage...

Author

Cera Byer

Category

Business

Latest episode

Jul 6, 2026

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Episodes

Using AI As A Coach May Be Costing You 6 Figures (Or More) 06.07.2026

A lot of people are using Claude & ChatGPT to coach them through doubts, insecurites, and strategic business coaching questions. Whether you're doing this because you want to save money and not hire a coach, or to supplement the coaching you're getting — today I'm making a case for why you should NOT use AI this way, and why taking the coaching advice and strategic suggestions you get from AI...

Mid-Year Revenue Rescue Part 5: Take The Next Right Action (And Then Keep Doing It) 29.06.2026

This is the FINAL episode in the Mid-Year Revenue Rescue series, and I hope you've loved every episode! In the first 4 episodes we were very strategic about what to do. Now, we're getting into the Inner Game. The plan I've given you is simple. It's strategic. And it WILL get you results...IF you implement it. Here's how to make sure you don't implement for 2 weeks and then give up and start overco...

Mid-Year Revenue Rescue Part 4 - Plan A Fire Q4 Push 22.06.2026

We're back with episode four of our 5-part Mid-Year Revenue Rescue Series! If you've been in my world for a while you know that I'm always talking about Black Friday planning in the summer — and while some people may think that's way too early, there's a method to my madness! Winter is NOT slow and it's NOT hard to make sales in Q4. In this episode I break down why planning a FIRE Q4 sales push is...

Cancer Season, Solstice & Mercury Retrograde Reading For Creative Entrepreneurs 21.06.2026

This reading was so potent and so clear - you're holding yourself back. It's time for your hyperindividualism to die. It's time to accept that the reason your vision feels so big that there's no way you could do it alone is because you're not meant to do it alone... Which means you have to heal your relationship with being helped, with being loved, with being supported, with allowing others to sho...

Mid-Year Revenue Rescue Part 3: Pump Up The Volume 15.06.2026

This episode is part 3 in a 5-part series breaking down exactly what to do if you're wrapping up Q2 and you're nowhere NEAR the revenue goal you set back in January. If you haven't listened to the first 2 parts yet, go do that first, then hop back here and dive in! Last week we got ruthless on cutting out activities that DON'T MAKE MONEY... This week is all about increasing the volume of activitie...

Mid-Year Revenue Rescue Part 2: Time To Get Ruthless 08.06.2026

This episode is part 2 in what I'm calling "The Mid-Year Revenue Rescue" series. If you haven't listend to part 1 yet, go back and listen to last weeks episode. Last week we diagnosed exactly how you may have gotten yourself to the end of Q2 so far from your revenue goal. This week we get ruthless on exactly what we need to do about it. If you want the journal prompts from the episode make sure yo...

Part 1: It's June & You're Nowhere Near This Years' Revenue Goal. What Happened!?! 01.06.2026

If you set a thrilling, scary, stretchy, inspiring revenue goal for 2026 back in January.... and now it's June and you're not even close... come HERE, baddie! All this month I'm doing a series about just this situation. Each week I'm going to tell you exactly what you need to do this month to turn things around in Q3. But we start here, with acknowledging that this is what's happening, before we d...

How You Can Have a 6-Figure Biz & Still Be Broke & Stressed (And How To Fix It) 23.05.2026

If you're trying to grow an audience on hella platforms, have a million lead magnets leading to nowhere, hella offers (half of which were only launched 1x), vibe-based launches, delivery that's overly dependent on your body, you're ghosting your marketing every time client work gets busy - that's exactly why you're making money but feeling overwhelmed, stressed, and like there's NO WAY you can gro...

Gemini Season Reading For Creative Entrepreneurs 21.05.2026

The Gemini Season reading is here and the message was so consistent and so clear — you've gotta move with trust, from moment to moment, leaning into what feels right to you, especially when your mind starts giving you a million reasons why things may not work. It's time to surrender, and to accept that your next level is going to be amazing — but it's ALSO going to be challenging. It's going to ha...

When Your Business Starts Working...And You're Drowning 18.05.2026

Today we're talking about what happens when you actually call in the business of your dreams... and suddenly you have more clients, more demand, more deliverables... And you realize your business worked at your last level of success, when you had less demand, but it DOESN’T work at this level, and you're DROWNING. In this moment, you have 2 options: You can keep operating from your last level of l...

Maybe It's Not "Fear Of Visibility", Maybe It's Codependence 11.05.2026

So many people think they're struggling with "fear of visibility" and "people pleasing", but no matter how much they work on those issues, they're still afraid to share their real mission, vision, and values online. In this episode I suggest an alternate possibility...maybe it's codependency and enabling. And if that's the case, the work to be done is on BOUNDARIES. If this is the type of work you...

Are You Focused On The Wrong Things? There Are Only 2 Metrics That Actually Grow Your Business 04.05.2026

So many business owners come to me saying they're trying to grow their following, engagement, and visibility on social media — because they think that growing on social media is the same thing as growing your business. This is a myth that keeps business owners focused on trying to be content creators, instead of focusing on the metrics that truly matter. In this episode, I break down this disconne...

Taurus Season Reading For Creative Entrepreneurs 22.04.2026

Our Taurus reading is here and it's CLEAR AS DAY: it's time and you know it. After the initiation energy of Aries season, the sudden momentum and energy you're feeling is in motion, and it's time to act on it. When you do, you're going to start seeing results fast...don't contract back into your old level! This reading is going to tell you what to do instead. ______________________________________...

Can You Have A Billion Dollar Business & Still Be Anti-Capitalist? (Hint: Yes.) 20.04.2026

In this episode I'm breaking down the difference between commerce & capitalism, money & capitalism, and how you can have a million (or even billion) dollar business that's still Anti-Capitalist in structure. Understanding this is so important, because so many healers, helpers, artists, and spiritual practitioners are rejecting of MONEY because they're afraid that money inherently causes ha...

Inside My Most Unplanned Offer (And Why It’s Converting) 13.04.2026

A very unplanned offer turned into one of the most interesting sales experiences I’ve had in a long time. In this episode, I’m sharing a situation I'm in the middle of right now: what happened when I followed an intuitive ping over the weekend, opened a brand new program with no sales page, and started enrolling brand new people through direct DM conversations. I share why I think it’s working, wh...

Is Anyone Doing the Job of CEO in Your Business? (This May Be Why Your Business Isn't Growing.) 06.04.2026

You are automatically the founder of your company. No one can take that from you. But CEO? That's an actual job title — and most entrepreneurs I work with have never actually looked at the job description for CEO, let alone officially "hired"themselves for that job. Today we're breaking down the actual job description of CEO — what it really means to perform that role in a company — and then askin...

Why Self Trust May Be The Missing Ingredient To Scaling 27.03.2026

I used to be the person who would NEVER drop the ball on a commitment for other people...but when it came to commitments to myself? Things where only I would benefit, and only I faced consequences if I didn't follow through? Those things I would drop the second something else came up, or if I just "didn't feel like it." I thought I didn't have a self-trust problem, or a self-leadership problem, be...

Equinox & Aries Season Reading For Creative Entrepreneurs 20.03.2026

The theme of the season is YOU HAVE TO TRUST YOURSELF. Your next level of leadership is going to require a radical new level of self trust. It's going to require you to heal your hyperindependence, trying to perfect everything in private, telling yourself you don't deserve to be compensated supported loved YET, trying to earn and prove and convince. It's going to require you trusting that you're r...

Unsubscribe: Why Letting Go Is the Secret to Getting Ahead with Ginny Priem 16.03.2026

We live in a culture that glorifies hustle and over-functioning, and it's destroying us — our bodies, our boundaries, our relationships. In this conversation I sit down with Ginny Priem — keynote speaker, TEDx presenter, and bestselling author of Unsubscribe: Why Letting Go is the Secret to Getting Ahead — for a conversation about what it actually costs to over-function, over-give, and override ev...

Telling A Client Failure Story (It May Be More Valuable Than Any Client Success Story I Could Tell) 09.03.2026

Today I'm telling a client failure story. I've never shared one before, and honestly? I think this is more valuable than any client success story you could listen to. If you've ever wondered why some people scale and some people don't, even when they have everything it takes, this one's for you. (Hint: It's not about the business strategy.) ________________________________________________________...

Wanna Be A Thought Leader? Stop Letting AI Think For You. 02.03.2026

This may feel spicy, or it may feel like a cool glass of water. AI generated copywriting has the girlies in a chokehold, and I think nothing kills your chances of getting new clients faster than outsourcing your thought leadership. How can someone trust you to serve them if they can't trust that you know your own shit? Tell me what you think of this one, I wanna know! _____________________________...

The Cost Of Playing It Safe (May Be Staying Still) 23.02.2026

You have a clear vision of where you want your business to go—the revenue, the team, the dream clients, the impact. But no matter what strategies you try, you're not getting there. What if you're doing something that seems strategic and wise for your business, but it's actually keeping you stuck exactly where you are? In this episode, I reveal what might be blocking you from reaching your next-lev...

Pisces Season Oracle Card Reading For Entrepreneurs 19.02.2026

It's the first day of Pisces season, the day after the ring-of-fire solar eclipse, the new moon, the lunar new year, we're in the shadow period of mercury retrograde...WHEW. The energy is big, it's dense, it's transformative. The cards have a LOT to say about what's going on right now...and essentially whatever it is you've been weighing, deliberating, holding yourself in trying to plan and perfec...

Why High-Achieving CEO's Struggle In Love - With Riana Malia 16.02.2026

If you're a high-achieving woman who crushes it in business but you feel like you keep playing out the same frustrating patterns in your love life...this one's for you. In this episode, Riana Malia breaks down why the same drive that makes you successful in your career might be sabotaging your love life. We explore the difference between wanting to be chosen versus wanting to be loved, why therapy...

Are You Solving Problems Or Chasing Outcomes? (The CEO Skill School Doesn't Teach Us) 09.02.2026

If you keep buying courses, programs, and strategies that promise you the results you want, but nothing is getting you to your goal... It may be because you're buying solutions to the wrong problem. Yesterday I asked on Instagram: "If you could wave a magic wand and solve one problem in your business, what would it be?"  Every single answer was an outcome people wanted—not the actual problem stand...

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