The HubHeroes Podcast

Demystifying HubSpot Operations Hub + Who Is Responsible for Operations? 29.05.2024 48:07 ↓

Earlier this week, George rolled out probably one of the most epic Why Go HubSpot guides for growing businesses I’ve ever seen. In it, he not only make the business case for HubSpot by discussing the platform’s potential overall, you also provide a thorough overview of the promise and features of each hub — as well as your thoughts on why each Hub is such a powerful driver for sustainable growth f...

Customer Delight Refresh + Killer New HubSpot Service Hub Updates 20.05.2024 1:02:03 ↓

We’ve spent weeks deep-diving into the waters of HubSpot Content Hub from every conceivable angle, so that you understand how you can best harness its multimedia content, AI, brand voice, and CMS superpowers to attract and engage with the humans out there who desperately need your help.  But if you remember, dear HubSpotters, attracting and engaging are only two thirds of the HubSpot Flywheel that...

HubSpot Personalization Strategies That Aren’t Totally Creepy 25.03.2024 55:07 ↓

Personalization in inbound marketing (email, smart content, and more) can be a powerful thing – in fact recent data shows that 80% of buyers prefer brands that use personalization. And 90% of marketers say that personalization significantly contributes to achieving sales and other business objectives. 🔎 Related: HubSpot email marketing strategy best practices we love (HubHeroes Podcast) But the l...

Attracting, Engaging, and Delighting with SMS Marketing + HubSpot 29.01.2024 56:12 ↓

In this episode, we're joined by David Gable, the head of sales at Kixie . (For those who don't know, Kixie offers automated calling and texting solutions for sales teams that using leading CRMs — including HubSpot!) David joined us for an exciting topic that's also pretty controversial, depending on who you ask. What roles should SMS and text messaging play in your inbound strategies to attract,...