Stephen Fogg

The Healthcare AI Marketing Podcast

Business EN ↓ 6 episodes

The Healthcare AI Marketing Podcast is your go-to resource for navigating the fast-changing world of the intersection of artificial intelligence and marketing in healthcare. In each episode, host Stephen Fogg brings insights from industry leaders, innovators, and marketing experts, bridging the gap between cutting-edge AI technologies and the healthcare organizations that need them most. From predictive analytics and personalized content strategies to regulatory considerations and patient trust, we’ll uncover the tools, trends, and tactics redefining how healthcare brands connect with their...

Author

Stephen Fogg

Episodes

The Acronym Wars: Why AIO Wins in Healthcare Marketing 16.02.2026 18:10

Are you overwhelmed by the sudden proliferation of marketing acronyms such as SGE, AEO, and GEO? You aren't alone. Over the last 18 months, the marketing industry has created more confusion than clarity for healthcare executives. In this episode, we unpack the "Acronym Wars" and explain why search is no longer just about ranking pages—it’s about being the answer. As platforms like G...

Navigating AI in Healthcare SEO: The Thrive Carolinas Story 19.02.2025 18:02

In this episode, we dive into the evolving world of healthcare SEO and explore how Artificial Intelligence (AI) is reshaping the online search landscape . We'll uncover practical strategies to ensure your healthcare organization remains visible and accessible in this changing environment. Key Discussion Points: The Impact of AI Overviews: Understand how AI-driven search results are transformi...

Generative AI's Impact on Healthcare Marketing & SEO 19.02.2025 10:47

Episode Description: Is your healthcare practice ready for the AI revolution? In this episode, we explore how generative AI is transforming healthcare marketing and SEO. Discover how AI-powered search engines prioritize intent and personalization, and how this shift impacts traditional SEO strategies. Learn actionable steps to optimize your content for AI Overviews and maintain visibility in a ra...

OpenAI's Operator Model: How It Could Revolutionize Healthcare Marketing 29.01.2025 13:24

In this episode, we dive into the transformative potential of Artificial Intelligence (AI) in healthcare marketing, focusing on a cutting-edge AI agent called Operator . Unlike traditional AI models, Operator is a Computer-Using Agent (CUA) that uses advanced reasoning and vision to interact with websites like a human. This innovative technology, developed by OpenAI, can autonomously perform web-b...

AI Optimization vs. SEO: A Must-Know for Healthcare Marketing 23.01.2025 34:47

In this episode, we delve into the evolving digital landscape and explore the critical differences between traditional Search Engine Optimization (SEO) and the emerging field of Artificial Intelligence Optimization (AIO). We'll discuss why healthcare organizations must understand and integrate AIO to remain competitive and effectively engage with patients. Here's a breakdown of what we&a...

HealthcareAIO: AI for Healthcare Marketing 18.12.2024 22:13

In a world rapidly being transformed by Artificial Intelligence, healthcare companies face a crucial choice: adapt and thrive or become obsolete. HealthcareAIO founder Stephen Fogg joins us to discuss how AI is revolutionizing the healthcare industry and why companies need to embrace this technology to stay ahead of the curve. Drawing on his extensive experience in healthcare marketing, Fogg expla...