The Health & Wellness Marketing Show

What if the key to freedom and creativity wasn’t doing more – but building systems that let you do less? In this episode of the Health and Wellness Marketing Show, Uli Iserloh sits down with systems and operations strategist Chelsea Brinkley to explore how entrepreneurs can build simple, effective systems to create more balance, reduce overwhelm, and scale sustainably. From project management to e...

What if the secret to a thriving functional medicine practice wasn’t selling more appointments – but designing a care model that supports long-term healing and financial stability? In this episode of the Health and Wellness Marketing Show, Uli Iserloh welcomes back functional medicine membership innovator Dr. Lara Salyer to dive deep into one of the most impactful shifts a practitioner can make: t...

What if the key to getting more done wasn't more discipline – but better dopamine? In this episode of the Health and Wellness Marketing Show, Uli Iserloh talks with functional medicine pioneer and Perfect Practice founder Sachin Patel about the surprising biology behind productivity and sustained motivation. Based on his book The Motivation Molecule, Sachin reveals how dopamine – the “motivation m...

What if better patient outcomes weren’t about giving more advice – but about asking better questions? In this episode of the Health and Wellness Marketing Show, Uli Iserloh sits down with Dr. Sandra Scheinbaum, founder and CEO of the Functional Medicine Coaching Academy (FMCA), to explore the often-underestimated power of health coaching. As a trailblazer in training coaches to support functional...

What if the fastest way to grow your authority and audience didn’t require social media ads – or even your own podcast? In this episode of the Health and Wellness Marketing Show, Uli Iserloh sits down with Jeremy Ryan Slate, founder of Command Your Brand and host of the the Jeremy Ryan Slate Show, to talk about the power of podcast guesting. With over 1,000 podcast interviews under his belt and ye...

What do NASCAR pit crews and high-performing health teams have in common? A lot more than you think. In this episode of the Health and Wellness Marketing Show, Uli Iserloh sat down with championship-winning NASCAR coach Matt Clark to explore what it takes to achieve high performance – whether you’re on the track or running a practice. Drawing from his experience with elite pit crews for legends li...

What if the secret to better enrollment and patient engagement wasn’t in your credentials – but in the stories you tell? In this episode of the Health and Wellness Marketing Show, Uli Iserloh sits down with storytelling strategist and author Kyle Gray to explore how practitioners can use storytelling to overcome objections, build trust, and ethically increase conversions. Kyle unpacks why even the...

Is email marketing still worth it in 2025? Short answer: absolutely – and it might be the single most valuable asset your practice owns. In this episode of the Health and Wellness Marketing Show, Uli Iserloh is joined once again by launch strategist Robby Fowler for a deep dive into building and nurturing your email list. Robby shares the mindset, strategy, and practical tools behind consistently...

What if the secret to patient transformation wasn’t more information – but more connection? In this inspiring episode of the Health and Wellness Marketing Show, Uli Iserloh chats with naturopathic doctor and community health pioneer Dr. Michelle Peris. As the founder of the Wild Collective, Michelle shares how group-based care and community medicine can radically improve outcomes, boost motivation...

What if launching your idea didn’t require a fancy funnel, perfect course, or massive audience? In this episode of the Health and Wellness Marketing Show, Uli Iserloh talks with launch strategist Robby Fowler about how to bring your ideas to life with confidence, simplicity, and strategic precision. Robby breaks down the process of seed launching – validating your offer before building it – and ho...

What if the true transformation in healthcare starts with reimagining what’s possible beyond “fine”? In this powerful episode of the Health and Wellness Marketing Show, Uli Iserloh speaks with Dr. Meghan Walker – naturopathic doctor, entrepreneur, and author of the book Impact Medicine – about how the future of medicine lies not in treating sickness, but in empowering potential. Together, we explo...

What if your practice culture helped you avoid burnout – and brought more joy to medicine? In this episode of the Health and Wellness Marketing Show, Uli Iserloh sat down with Dr. Lara Salyer to explore how practitioners can design a “flow-channeled culture” that supports well-being, creativity, and sustainable success. Drawing from neuroscience, flow research, and her own experience in functional...

Are you struggling to create videos that truly connect with your audience? In this episode of the Health and Wellness Marketing Show, Uli Iserloh sat down with Ryan Koral, a seasoned video strategist and founder of Tell Studios, to discuss how healthcare professionals can leverage video marketing effectively. Ryan shares expert insights on storytelling, content creation, and how to make engaging v...

What if success wasn’t just about what you do, but who you become? In this episode of the Health and Wellness Marketing Show, Uli Iserloh sat down with Billy Sticker, founder of Chirocandy and host of The Blessed Entrepreneur podcast. Billy shares his DEA Framework – a powerful three-step formula for achieving success in business, relationships, and personal growth. He also reveals why most people...

What’s holding you back from living a truly fulfilled life? In this episode of the Health and Wellness Marketing Show, Uli Iserloh sat down with Tony Grebmeier, serial entrepreneur, mentor, and creator of the Be Fulfilled Journal, to discuss the hidden drivers and drainers that shape long-term success. Tony shares his powerful personal journey—from hitting rock bottom to finding deep personal and...

Are you tired of the feast-or-famine cycle in your practice? One month, you have plenty of new patients... and you focus all your time on patient care instead of marketing your practice. Next month? It's crickets, and you focus all your time on enrolling new patients. In this episode of the Health and Wellness Marketing Show, Uli Iserloh sat down with Dr. Linda Matteoli, founder of Origins Functio...

Are you leaving referrals on the table? In this episode of the Health and Wellness Marketing Show, Uli Iserloh sits down with Stacey Brown Randall, author of Generating Business Referrals Without Asking and host of The Roadmap to Grow Your Business podcast. Stacey shares a game-changing approach to referrals—one that doesn’t rely on awkward asks, gimmicky incentives, or nonstop networking. Instead...

Is it possible to thrive in a world that seems designed to keep us unhealthy? In this episode of the Health and Wellness Marketing Show, Uli Iserloh sits down with Pilar Gerasimo, author of The Healthy Deviant and founding editor of Experience Life Magazine. Pilar argues that in today’s society, making healthy choices requires a level of social deviance. She shares a powerful framework for breakin...

Ever thought about starting a podcast but weren’t sure if it’s worth it? In this episode of the Health and Wellness Marketing Show, Uli Iserloh sat down with Danny Ozment, founder of Emerald City Productions and a podcast consultant for top brands like Salesforce, LinkedIn, and The John Maxwell Team. Danny shares why podcasting is one of the best long-term investments for service professionals, he...

Why do some personal brands stand out while others struggle to gain traction? In this episode of the Health and Wellness Marketing Show, Uli Iserloh sits down with branding strategist Robby Fowler to explore what it really takes to move your personal brand from backstage to center stage. Robby shares powerful insights on brand positioning, storytelling, and differentiation—so your ideal audience i...

How do you stand out in a world where AI-generated content is everywhere? In this episode of the Health and Wellness Marketing Show, Uli Iserloh and Mike Kim explore why AI tools like ChatGPT are making human connection and trust more important than ever—and how personal brands can differentiate themselves by embracing video, storytelling, and authenticity. Mike, a personal branding expert and aut...

How can the right words transform your influence, confidence, and business success? In this episode of the Health and Wellness Marketing Show, Uli Iserloh sits down with expert speaker coach Majeed Mogharreban to explore the power of “magic words” in public speaking, sales, and everyday communication. As the founder of the Expert Speaker Institute and a TEDx speaker, Majeed shares how simple word...

What if you had to free up 20+ hours a week—how would you do it? In this solo episode of the Health and Wellness Marketing Show, Uli Iserloh introduces the ADDD Productivity Framework—an essential system for streamlining your workflow and maximizing efficiency. Inspired by last week’s discussion on preparing for life’s unexpected challenges, this framework will help you automate, delegate, defer,...

Are you prepared for life’s inevitable disruptions to your business? In this episode of the Health and Wellness Marketing Show, Uli Iserloh and Mike Kim tackle the often-overlooked “Big 5” challenges every practitioner must prepare for: death, disability, divorce, disagreement, and retirement. These scenarios can profoundly impact your practice if you’re unprepared. Learn how to create systems, bu...

In this episode of the Health and Wellness Marketing Show, Uli dives into the art of conversational selling with sales expert Tom Jackobs. With decades of experience and a proven track record in fitness and the health & wellness industries, Tom shares how to build authentic connections with potential clients, overcome objections, and enroll patients – all without high-pressure tactics. If you’...