Isaiah Bollinger

The Hard Truth About B2B eCommerce

This podcast is all about B2B eCommerce with a focus on helping manufacturers and distributors modernize their businesses. B2B is a different breed of eCommerce and it needs a different breed of Podcast. We get into the nitty-gritty of integrations, adoption, platforms, data and so much more regarding what makes B2B difficult to make successful for eCommerce! This podcast is hosted by Isaiah Bollinger SVP of https://zaelab.com and Timothy Peterson who can help you with all things B2B eCommerce.

Author

Isaiah Bollinger

Category

Technology

Podcast website

www.b2becommerce.io

Latest episode

Jan 7, 2026

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Episodes

The Evolution Of B2B eCommerce And Where Were Heading With Justin Finnegan of Conexiom 09.09.2020

Send a text In episode 14, we talk with Justin Finnegan about why B2B eCommerce is now a critical requirement to be competitive and that relationships with customers are no longer enough. Justin Finnegan has built three leading digital agencies including most recently, Gorilla Group, one of the largest B2B eCommerce providers in the world. Justin Finnegan has been in B2B eCommerce since its incept...

Scaling B2B eCommerce International With Mark Sutherland At Transformation Digital 02.09.2020

Send a text In Episode 13, Timothy and Isaiah talk with guest Mark Sutherland who has decades of experience in digital and eCommerce on both the client and agency side. He has been in both B2C and B2B eCommerce for small and large companies that have scaled internationally. We hear first hand how he brought a B2B eCommerce business to 8 figures that were previously struggling before he joined. He...

How Nessim Btesh Automates 100% Of B2B Sales With eCommerce 26.08.2020

Send a text Nessim Btesh is based of Panama and transformed their family B2B business to 100% digital sales in one year! Based out of South America they now went from a showroom to complete digital transformation online taking all orders online due to Coronavirus and ramping their business up during a time when many are struggling. Nessim has some amazing insight into why they developed a custom e...

Billion Dollar B2B eCommerce With Brian Beck of Enceiba 19.08.2020

Send a text Brian Beck and co host Isaiah Bollinger dive into the nitty gritty of B2B eCommerce and why we feel there is so much left on the table. The opportunity is literally billions of dollars, hence the book Brian wrote, Billion Dollar B2B eCommerce. We discuss eCommerce platforms, integrations, and what it takes to scale B2B eCommerce. Brian Beck is a true thought leader in the space that ha...

The Operations Behind Successful B2B eCommerce With Steve Engelbrecht 12.08.2020

Send a text You may think B2B eCommerce is all about the website, but you couldn't be further from the truth. Steve Engelbrecht, CEO of Sitation, a process and operations company for B2B brands, discusses why you need to have great operations and processes to succeed with eCommerce. Co Host Timothy Peterson and Steve dive into why many processes are broken in B2B and how that stops companies...

B2B eCommerce With Slatwall - A Modern Headless eCommerce Platform 05.08.2020

Send a text In Episode 9 we invite guests David Crouch, CEO of Slatwall Commerce and Brad Gustavesen, CMO of Slatwall Commerce to discuss B2B eCommerce. Slatwall is a modern eCommerce platform that combines enterprise features with headless commerce flexibility. Timothy Peterson and Isaiah Bollinger discuss what David and Brad are seeing in the B2B eCommerce space and why they have developed uniqu...

The B2B eCommerce Landscape With Mark Brohan From Digital Commerce 360 29.07.2020

Send a text Mark Brohan is a master of research and is the leading researcher in B2B eCommerce. If you want to know whats going on in B2B eCommerce you need to know Mark Brohan and his research at Digital Commerce 360. We discuss all the latest trends going on in B2B eCommerce, where the market is heading, and what you can do to stay ahead of the curve. Mark believes we are at a similar point in B...

How To Work Successfully With Agencies In B2B eCommerce 22.07.2020

Send a text In episode 7 we bring in Loan Laux CEO and Founder of Outgrow to discuss his work in B2B eCommerce. Loan has been working in eCommerce in the United Arab Emirates and is our first international guest. We discuss the challenges of working as an agency in B2B eCommerce and what companies can do to be more successful with their agency. We also discuss the interesting challenges of interna...

Integrating Systems In B2B eCommerce With Jeremy Rudolph From Celigo 15.07.2020

Send a text Integrations are the backbone of B2B eCommerce for most use cases. We discuss iPaaS (integration platform as a service) and why this is so hard for companies to overcome with Jeremy Rudolph from Celigo. Jeremy has Over 10 years of sales experience, including 5+ years focused on building and selling a disruptive SaaS & PaaS solution to startups, SMB’s and enterprise businesses. We d...

Building A Multisite B2B eCommerce Infrastructure With Nick Seagers 08.07.2020

Send a text In episode 5, we talk with Nick Seagers, Director of Operations at Stran . Stran is a top 40 promotional products distributor that continues to grow and lead the charge in distribution. Stran and Trellis worked together to build a massive multisite B2B eCommerce infrastructure that has been very successful for the growing distributor. We discuss the challenges of getting a technical in...

Managing A B2B eCommerce Business With Michael Powers 01.07.2020

Send a text In episode 4, Co-Hosts, Isaiah Bollinger and Timothy Peterson of Trellis bring on Michael Powers who is implementing B2B eCommerce for Alaska Rubber Group. Michael Powers is a B2B eCommerce strategist with over 15 years of digital marketing and eCommerce experience including re-platforming of a legacy B2B eCommerce platform and implementing customer adoption & acquisition strategie...

Technical Challenges In B2B eCommerce With Aaron Sheehan 24.06.2020

Send a text In Episode three, Co-hosts, Isaiah Bollinger and Timothy Peterson of Trellis speak with Aaron Sheehan from Weidenhammer . We discuss the technical challenges we face with certain project budgets in B2B eCommerce and why it can be so difficult to get non technical organizations over the eCommerce hump. Aaron has been in the e-commerce ecosystem advising merchants and architecting soluti...

Integrating Systems With Brady Berhman - CEO of PunchOut2GO 17.06.2020

Send a text Co hosts, Isaiah Bollinger, CEO of Trellis and Timothy Peterson, client advocate of Trellis speak with Brady Behrman, the CEO and founding partner of PunchOut2Go. As an entrepreneur with experience and proven track record in building technology businesses that focus on client success innovation, Brady and his team help organizations of all sizes around the globe adapt to the ever-evolv...

The Launch Of "The Hard Truth About B2B eCommerce" 10.06.2020

Send a text In this episode (Episode recorded April 2020) our co-hosts Isaiah Bollinger, CEO of Trellis , and Timothy Peterson, Client Advocate of Trellis, we discuss why we started this podcast and what businesses can do to become more successful with B2B eCommerce. We discuss many of the challenges such as platforms & technology, culture, sales, and more. We discuss current B2B eCommerce tre...

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