Peggy Anne Salz

The Groove

Business EN ↓ 153 episodes

The Groove brought to you by author, analyst and content marketing strategist Peggy Anne Salz, founder and owner of MobileGroove. Spotlighting the companies and cool people at the intersection of content, community and commerce. Connecting the dots in the Now to frame the future. MobileGroove: https://mobilegroove.com/

Author

Peggy Anne Salz

Episodes

Diving Into Live Streaming And Community Building With Kumu's Roland Ros 13.08.2020 20:42

Engagement, monetization and moderation are three key challenges for any media platform or social network. Kumu, a livestreaming app that's blowing up with Millennial and Gen-Z Filipinos all around the globe, seems to have figured out all three. In this episode, Peggy Anne Salz talks with Roland Ros, co-founder of the innovative app, which combines elements of YouTube, TikTok, Instagram, WhatsApp...

Future-Proofing Your News Business With CUNY J-School's Anita Zielina 17.06.2020 20:46

The news media has been in a long-term state of transformation since the rise of the internet. Today, change is the only constant. How can leaders at journalistic outlets navigate the present while building sustainable business models for the future? Continuing our series, Peggy Anne Salz talks to Anita Zielina, director of innovation and leadership at the Craig Newmark Graduate School of Journali...

How Harvard Business Review Pivoted During The Pandemic 18.05.2020 21:04

Audience relationships are everything in media, and never was that more true than during the earliest months of the COVID-19 pandemic. To kick off our new series, Peggy Anne Salz talks to Maureen Hoch, editor of HBR.org and managing director of digital content at Harvard Business Publishing, about how the publication quickly adapted to continue serving business leaders with vital journalism, analy...