The Good News Podcast

Most companies are overthinking content — and it’s costing them attention.ç In this episode, we break down why documenting instead of creating completely changed our marketing strategy, how consistent content wins in traditional industries, and why founder-led storytelling builds trust faster than ads ever could. If you’re a founder, marketer, or creator struggling to get traction online, this con...

The Good News Podcast is officially back. After taking a break due to life, career shifts, and major changes in the business landscape, Carlo Navarro and Jonathan Darling reunite to relaunch The Good News Podcast — bigger, sharper, and more relevant than ever. In this comeback episode, we break down: -Why growth today isn’t just about the product — it’s about people-How sales and marketing must wo...

In this episode, I speak with Dave Sanderson who is a nationally recognized leadership speaker, accomplished author and inspirational survivor of what is known as "The Miracle on the Hudson." As the last passenger off US Airways Flight 1549 which had to ditch into the river, he took the lessons he learned from that profound experience in the frigid water and emerged  from the wreckage with a missi...

In this episode of The Good News Podcast, our host Jonathan passionately discusses the current state of the jansan and packaging distribution industry. He reflects on the struggles of young talent, urging for a change in the way they are led, trained and supported. JD credits the positive impact of industry leaders like Carla Thorne, Paragon Films, for her mentorship and commitment to building las...

This conversation might have been one of my favorites. Nick is more than just a Fractional CMO who helps companies scale using his head and his heart, he’s a Hope Dealer.

What does being a Chef teach you about social media? According to Zachary Walker, VP of Social at The Motion Agency, a lot! This was such an incredible episode! We cover so many topics about social media including how to gain a better understanding of your audience, the move B2B companies are making with Nano and Micro-Influencers, Employee Advocacy and the type of content that is more likely to c...

“Our business is not packaging, our business is building relationships.” Tim Wilson, President of Ernest Packaging is changing the world of packaging. In this episode, Tim shares his insight on culture, leadership and how relationships are the foundation of everything that makes Ernest Packaging Solutions one of the best companies in the industry. How can you tell? In 2022, they had over 30,000 pe...

Jonathan sits down with Ernest Packaging VP of Client Relations, Brian Porter Live from the Library at the 2023 AFFLINK Summit in Palm Desert, California. Brian has spent almost 28 years in the packaging industry and has been a pioneer in sales and marketing. Getting his start as a product manager, after spending his time managing a band and traveling the U.S. Brian put those skills of hustle and...

Welcome back to the Good News Podcast! In this episode, we are joined by Emily Kohler, DailyVest partner, who focuses on lead generation and business development in Higher Education, working with universities and colleges to recruit their ideal candidates. Emily discusses the similarities between B2B lead generation and recruiting professionals to graduate level programs and certifications. She ex...

What an honor it was to interview my best friend of 26 years, Justin Clark. Justin has worked in distribution sales for almost 20 years, spending his first 15 moving from a territory manager trainee, to VP of sales growing 40MM in just 3 years. Justin shares his insights with us on the distribution industry and how sales and marketing play a crucial role in finding their ideal customers and findin...

Welcome to the 2nd episode of The Good News Podcast!! In this episode, we flip the script. Carlo interviews Jonathan about his life in sales, the world of distribution sales and how janitorial and packaging products changed his life. Jonathan discusses the past two decades of working in distribution, starting as a territory sales manager, moving into business development, being recruited to the in...

Welcome to The Good News Podcast. I'm your host Jonathan Darling, alongside Carlo Navarro, and we are here to bridge the gap between sales and marketing through building a community of sales and marketing leaders and helping them share the good news with those they serve. This episode gives you a little background into what this show is all about and who it's for. We talk about some of the...