The Goals.com Podcast

In this episode of the Goals.com podcast, Andrew Rice interviews John Noonan, President of Growth Plan Partners, who shares insights on transforming sales performance for small and medium-sized businesses. John discusses his transition from corporate leadership to consulting, the importance of structured sales processes, and how to build effective sales engines. He emphasizes the need for accounta...

In this episode of the Goals.com podcast, Andrew Rice interviews Joe Muskus, President of Rising Tide Sales Consulting. Joe shares insights on transforming stagnant sales organizations. He discusses common pitfalls that SMBs face, the importance of having a structured sales process, and how to diagnose underlying issues that may not be immediately apparent. Joe emphasizes the need for a sales play...

In this episode of the Goals.com Podcast, Andrew Rice sits down with Jeff Gallop, an experienced sales leader who helps companies build the structure and discipline needed for predictable growth. As an Outsourced VP of Sales, Jeff steps into organizations where sales have stalled and installs the systems that move teams forward. He breaks down the biggest misconceptions business owners have about...

In this episode of the Goals.com podcast, Andrew Rice sits down with Brent Phillips, President of BWP Consulting Group. Brent works with small and mid-sized businesses to build clearer sales strategies and repeatable processes that create consistent growth. He explains why companies hit a performance ceiling, how data and AI reveal patterns leaders often miss, and why shared ownership between sale...

In this episode of the Goals.com podcast, Andrew Rice interviews Tami Adams, Sales and Marketing Specialist at National HealthClaim. They discuss the importance of relationships in sales, the evolving landscape of employee benefits, and how personal experiences shape professional approaches. Tami emphasizes the need for clarity, empathy, and understanding in client interactions, and highlights eme...

In this episode of the Goals.com Podcast, Andrew Rice sits down with Michèle Hecken, entrepreneur, advisor, and bestselling author of The Art of Offboarding, to unpack how leaders can build businesses that run without burning them out. Michèle shares her journey from scaling a global company to exiting with freedom, and explains why traditional delegation falls short. She breaks down the “Art of O...

In this episode of the Goals.com podcast, Andrew Rice interviews Menno Enters, CEO of Nordic Consulting, who shares insights on overcoming sales performance challenges faced by small to medium-sized businesses (SMBs). Menno discusses the common bottlenecks in sales operations, the importance of a solid sales infrastructure, and the role of accountability in leadership. He emphasizes the need for b...

In this episode of the Goals.com podcast, Andrew Rice speaks with Steve Margerin, President of Margerin Associates, about the critical aspects of sales performance and how to regain momentum in struggling sales teams. They discuss identifying early warning signs of sales issues, the importance of mindset shifts for turnarounds, and the key elements of effective sales infrastructure. Steve emphasiz...

In this episode of the Goals.com Podcast, Andrew Rice interviews Phil Gerard, founder of Premier Growth, who shares his insights on sales performance and leadership. He discusses the importance of empathy in sales leadership, the necessity of a structured sales process, and the common pitfalls companies face when scaling their sales engines. Phil emphasizes the need for accountability without micr...

In this episode of the Goals.com Podcast, Andrew Rice interviews Cathy Henry, founder of Prime Time Sellers, who shares her insights on how early-stage healthcare founders can master sales. Cathy discusses the importance of understanding the sales process, the significance of storytelling in sales, and how to effectively navigate trade shows. She emphasizes the need for founders to build confidenc...

In this episode of the Goals.com Podcast, Andrew Rice sits down with Neil Benedict, founder of Sandler Sales Coaching Houston TX- Silver Brick Sales Solutions. Neil shares how strong sales organizations are built on structure, coaching, and accountability—not just talent. He discusses why he calls sales the noblest profession, how to create a culture of consistency and growth, and what modern sale...

In this episode of the Goals.com podcast, Andrew Rice sits down with Lindsay Fine, a seasoned sales leader and growth advisor who’s led teams at Salesforce, Dropbox, Meta, and Amazon. Lindsay shares how rejection, reinvention, and resilience shaped her approach to leadership and selling with clarity and confidence. From her early persistence breaking into Cornell to leading through adversity, she...

In this episode of the Goals.com podcast, Andrew Rice interviews Joe English, a partner at 360 Consulting, who specializes in building effective sales programs. Joe discusses the foundational pillars of a successful sales system, the importance of leadership development, and the need for context in sales training. He emphasizes the significance of consistency and desire in sales performance, the c...

In this episode, Andrew Rice interviews Mark Phinick, a B2B deal coach with over four decades of experience in sales. Mark discusses the unique role of a deal coach, emphasizing the importance of focusing on customer outcomes rather than just product features. He shares insights on common mistakes sales teams make, the effective use of sales frameworks, and strategies for reigniting conversations...

In this conversation, Mark Hoppenjans shares his extensive experience in the packaging industry, discussing his journey from a general manager to VP of Sales. He emphasizes the importance of leadership evolution, building high-performing sales teams, and integrating sustainability into sales strategies. Mark also addresses the challenges of differentiation in a competitive market, managing custome...

In this conversation, Ryan Fogarty, Chief Revenue Officer at Skuvent, shares his insights on the medical device industry, discussing the challenges and opportunities in healthcare sales, the importance of operational efficiency, and the role of technology in modernizing healthcare practices. He emphasizes the need for effective leadership, the significance of understanding market dynamics, and the...

In this insightful conversation, Doris Nwachukwu-Baker shares her experiences and lessons learned from leadership roles at Coca-Cola and PepsiCo, emphasizing the importance of aligning systems and people for sustainable growth. She discusses her transition to fractional sales leadership, the significance of self-evaluation, and the common gaps in sales infrastructure. Doris also highlights the nee...

In this episode of the Goals.com podcast, Andrew Rice interviews Joel Cessna, a seasoned sales leader with over 20 years of experience. Joel shares his philosophy on sales, emphasizing the importance of creating win-win scenarios for both the company and the customer. He discusses the significance of having a structured sales process, the metrics that truly matter, and effective prospecting tactic...

In this episode of the Goals.com podcast, Andrew Rice speaks with Jake Thomas, Vice President of Sales at Penn Tech Industrial Coatings. They discuss Jake's journey through various roles in the company, emphasizing the importance of adapting leadership styles to different teams and individuals. Jake shares valuable lessons learned from early career experiences, highlighting the significance of hum...

In this episode of the Goals.com podcast, Dion Travagliante, Director of Sales at Maccabicus, shares his extensive experience in sales across various industries, including finance and SaaS. He discusses the evolution of his sales approach, emphasizing the importance of consultative selling and discovery in understanding client needs. Dion also highlights the significance of building a high-perform...

In this episode of the Goals.com podcast, Andrew Rice interviews Martin Cody, Executive Vice President of Sales at Data Biologics. With over three decades of experience, Martin shares insights on building meaningful partnerships, the importance of evidence-based insights in healthcare, and his transition into regenerative medicine. He also discusses the parallels between healthcare and the wine in...

In this episode of the Goals.com podcast, Nick Johnson, Director of Business Development at Ryzec Building Group, shares insights on building relationships and trust in the construction industry. He discusses his career journey, the importance of consistency and authenticity in business development, and how to tailor sales approaches for different clients. Nick also addresses the challenges of mee...

In this episode, Andrew Rice interviews Mark Lumpkin, sales director at STR Cribs, about transforming short-term rentals into profitable ventures. They discuss the unique approach of STR Cribs, common renovation mistakes property owners make, the importance of storytelling in sales, and how to overcome objections. Mark shares insights on setting sales targets, finding a niche in the market, and th...

In this episode of the Goals.com podcast, Mark Peck, Vice President of Business Development at Directed Trust Company, shares insights into alternative investments and sales strategies in the financial services sector. He discusses the importance of building trust, the evolving landscape of private markets, and the role of technology in enhancing client relationships. Mark emphasizes the need for...

In this conversation, Ellie Tava, founder and CEO of TTR Executive Coaching, shares her journey from sales to coaching, emphasizing the importance of awareness, accountability, performance, and optimization in sales. She discusses common challenges sales professionals face, the differences between coaching and traditional sales training, and the significance of personal growth in achieving profess...