The Get More Website Traffic Podcast

If you're feeling stuck on what goal to set for your website, don't just aim for "better SEO." Use this rule instead. Enjoy the episode! 👉 For all the links and resources mentioned in this episode, check out the supporting blog post here . Stop second-guessing your to-do list and grab the Marketing Energy Matrix to focus on the tasks that actually get you results. 👉 https://com...

Wanna get a coffee with me? Depending on your location, we can meet in person or do a virtual. I'm gonna be all over the US this year so there's a good chance I'll show up in your area. The reason I'm offering is because sometimes it's helpful to meet who we will work with. I pride myself and my business on having integrity and being true. And I had an experience lately that wa...

Do you ever find yourself moving "crap" from your desk to your kitchen counter just to feel like you have a "clean" workspace, only to move it back again when you need to cook dinner? If your home feels like a constant shuffle of clutter, it's possible your home’s layout might be sabotaging your focus. In this conversation with Julie Corcoran, owner of JC Renovators, we got...

It's quite possibly I'm taking everyone's story telling advice a little too far in this episode. LOL But you know what? It's ok. What I'm about to share is how it happened. I'm going to share about my trying to get drunk from non-aholic beer and then relate that to our avoidance in business. I identify four key areas where business owners often avoid tasks (visibility, fina...

SEO related questions I've been asked or have seen a lot in discussions on various platforms. Enjoy the episode! 👉 For all the links and resources mentioned in this episode, check out the supporting blog post here . Stop second-guessing your to-do list and grab the Marketing Energy Matrix to focus on the tasks that actually get you results. 👉 https://compassdigitalstrategies.com/digital-mark...

A lot of businesses that come to me have a "skeleton website". Bare bones pages that fall short of informing, building trust, and definitely not ranking in search engines. I have 4 questions you can ask to see if your website is a skeleton website. Enjoy the episode! 👉 For all the links and resources mentioned in this episode, check out the supporting blog post here . Stop second-guessi...

This episode was inspired by a friend's IG post on consistency. I feel like I've struggled with it so I decided to ask myself, what does consistency mean to me. How do I stay consistent? The answer turned out to be through resiliency. In this episode, I explore the idea of resiliency as I see it and I’ve also brought in four fellow business owners to weigh in with their stories. Plus I sha...

What a fun convo with fellow marketer Sarah Gemmell! She helps small business owners and solopreneurs who don't have a dedicated marketing team. Sarah has amazing advice around following up, whether to invest time and energy into free or paid networking and shares how we have gotten so scared of being salesy that we've flipped our possible business opportunities to the friend zone. Enjoy t...

In this episode, I’m walking through six clues that help you figure out which marketing channels are actually working for your business and how they can help you decide what to keep, cut, or bring in. Enjoy the episode! 👉 For all the links and resources mentioned in this episode, check out the supporting blog post here . Stop second-guessing your to-do list and grab the Marketing Energy Matrix to...

In this episode, I’m joined by Jessie Geroux, a serial entrepreneur, travel expert, and passionate advocate for families navigating life with special needs. Jessie shares her journey of pivoting from real estate into the travel industry, how she’s built businesses that align with both purpose and profit, and why she believes travel is one of the most powerful investments we can make in ourselves....

Zero-click searches get tossed around a lot in the search world, usually in alarmist posts that make business owners feel like they’re behind. In this episode, I’m sharing what it actually means and how to factor it into your website marketing strategy. Enjoy the episode! 👉 For all the links and resources mentioned in this episode, check out the supporting blog post here . Stop second-guessing yo...

I was overwhelmed because my all-black, minimalist wardrobe didn't match where I was in my business, and I wanted a strategic, intentional closet. So I brought brand stylist Jackie Wheeler on the show to go through her entire process, starting with the core idea that your personal style is your most powerful nonverbal brand message. You'll hear us go through my color analysis and right int...

 You've probably seen like 47,000 posts about how social media is ruining everything, how the algorithms are trash, and how we should just all delete our accounts and return to carrier pigeons. I even saw a headline from Marketing Brew that said, quote, social media use is plateauing as users face scroll fatigue. Despite that and how I've been feeling personally, I'm not quite ready to...

 I've been noticing more and more of you experimenting with Google ads, which is exciting and a question keeps coming up. Should you send that traffic to your homepage or create a dedicated landing page? It's a great question because it affects your ad spend and your return. So let's talk about it. Enjoy the episode! 👉 For all the links and resources mentioned in this episode, check o...

Strategic Business Coach, Marci Rossi, spills the beans of systems and processes, the benefits of proper onboarding, and the challenges of solo entrepreneurship. She shares her favorite digital tools along with tips for using templates and documenting procedures. She also reveals why she quit social media and how shifting her focus to collaborations and email marketing significantly grew her busin...

I thought nomading was care-free and spontaneous. I envisioned a massive amount of freedom. I didn't realize how much planning was involved nor did I realize the amount of self reflection that got slapped into my face.  This is my story of nomading for 14 months and what I got out of it in the event you have been considering it and want to hear one unstoppable woman's perspective; that&#39...

And as business owners, sometimes we feel like we have to be on all the time or like we have to be there. And sometimes it just doesn't quite work like that.  I am so glad to have Karen Jones on the show. She is a grief, recovery and resilience coach, and we talked about some myths around grief and what to say to people, what not to say to people, and also understanding it a little bit more be...

A lot of business owners skip conversion tracking, assuming their inbox is enough, but without those numbers in your analytics, you can’t really see which marketing efforts are paying off. In this episode, we’ll walk through simple ways to set up tracking so you can make smarter decisions about where to spend your time and energy. Enjoy the episode! 👉 For all the links and resources mentioned in...

This was a great conversation with Kathryn Yarborough because I had questions . We talked about payment or paying for speaking engagements, we talked about whether or not to use slides. We talked about the time involved. We talked about the backgrounds of speaking, and she had a lot of great advice and perspective on how she runs her. Speaking and what she's done and things that we can think a...

It's not just button colors that can improve conversion rates. And for most of us small business owners, changing a button color doesn't produce significant enough difference. But these 3 things inside the episode might. Learn the 3 ways plus a general guideline for what conversion rate percentage you can use as a goal. Enjoy the episode! 14 Examples of Lead Magnets & Why They Work 👉...

If your business growth has slowed or you've found yourself saying "I'll get to that later,” this episode is a gentle nudge to pause and think. Complacency can sneak into your business under the disguise of comfort, hesitation, or routine. Inside this episode are simple, mindful steps to help you shift back into intentional action. Enjoy the episode! 👉 For all the links and resources...

Google ads can be a great supplement to lower lead periods. If you've been considering Google Ads, there are some things that are helpful to know for before the click performance vs after the click performance. Because just getting impressions and ad clicks doesn't equals sales or return on your ad spend. And that's what this episode is about. Enjoy the episode! 👉 For all the links an...

What in the world does journaling have to do with business ownership? For me, it's been a huge helper in the success of my business. I see a lot of people offering journals or the idea of journaling. The other day I saw somebody on Instagram doing a skit about journaling and I can't remember who it was, but they were writing in their journal and then they got really mad and they tore the j...

I’m sharing 6 types of blog posts every service-based business should have on their website. Blog posts aren’t just for filling space. They’re help your site rank higher in search engines and give your visitors a reason to stick around and take action. You’ve only got one shot when someone lands on your site to prove you know your stuff, show you’re the right fit, and answer the questions already...

I think sometimes, it can feel like we are doing all the right things to get more leads in our business. And we think we're doing them correctly. And we're still not seeing leads. Doing all the posts on all our channels. And then checking our email and the inquiries aren’t there. That’s when the guessing starts. This episode tells you how you can stop guessing. Enjoy the episode! 👉 For al...