The GenXpert Show

Get on the Priority List for The Client Engine Ever wanted to create a GPT for your business that improves your profits and saves you real time? Most people use AI like a shortcut machine—asking it to spit out posts, emails, or project plans—but that approach rarely delivers real ROI. In this episode of The GenXpert Show, I’ll show you why the magic of AI isn’t in random prompts or generic tools—i...

👉 Grab the free ⁠Hot Take Brand Booster™⁠ tool here Increase Linkedin engagement with this simple strategy. We all want to increase visibility, but being agreeable doesn't get you noticed. Clients hire consultants they want new and fresh opinions. Not the same recycled BS.If you spent your entire corporate career censoring yourself for every comment and every email. This stops NOW!In this epi...

Join the priority list for early access to The Client Engine. Most people only share their wins, This isn’t that. I'm showcasing my Client Engine strategy in public. Here's the video where I explain all that . So in this update, I'm sharing the numbers from the first 3 weeks and let’s just say they don’t look so hot. So see if these reflect your own benchmarks (or help you level set ex...

Get on the Priority List for The Client Engine How do you get AI models like ChatGPT or Perplexity to recommend YOU when someone asks, Who are the top 3 people in [your niche]? In this episode of The GenXpert Show, I break down: How AI search actually works (and why no one has the full playbook yet) The two authority signals you need to send if you want AI—and humans—to trust you Why consistency +...

Sign up for the Client Engine Priority List. I’m doing something a little crazy — I’m building my next product live on YouTube with no safety net. Over the next 8–12 weeks, you’ll get a front-row seat as I test my Client Engine system in real time to see if it can actually grow my audience and deliver inbound leads. This isn’t a polished case study or a behind-closed-doors beta. You’ll see everyth...

Join the Client Engine Priority List I had four scripts ready, a launch plan mapped out, and months of prep behind me… but I couldn’t hit record. This wasn’t the video I planned to make. But it IS one I needed to make. Because as I sat there second-guessing myself, I realized something huge:Getting off the revenue roller coaster is still about consistency. But if you want to be relevant 12 months...

The AI Model Cheat Sheet Are you still using just ONE AI tool—probably ChatGPT—for everything in your business? That’s like trying to run a consulting firm with one spreadsheet. It’s not going to cut it anymore. In this episode of The GenXpert Show, I break down the best AI model for the real work you do every day—like content creation, research, analysis, and strategic planning. Because the truth...

Stop getting ghosted on your proposals. Lead with a Client Magnet Offer instead of a custom plan. If you’re still scoping and guessing at pricing before you’ve had a real look inside the business—you’re making it harder for clients to say yes. In this episode, I share a smarter approach: turning your discovery process into a structured, low-risk engagement that builds trust and momentum. One that...

I asked Gemini 1 simple question: How do I grow my YouTube channel? Since it’s owned by Google — and so is YouTube — I figured I might be unlocking some secret sauce. What followed was… illuminating, frustrating, and honestly kind of hilarious. In this episode of The Gen Expert Show , I share: What Gemini got completely wrong about my content How to avoid wasting hours on AI rabbit holes The smart...

Want more ideal clients? Let’s be honest - we all have our favorite clients. And then there are the ones who are…shall we say not as cherished. Often what happens is that we say yes to a certain client type when work is slow or we get a client referral. And the next thing you know your client compass gets thrown off. So here’s how we’re going to get realigned with our true north perfect client. We...

RESOURCE: The Thought Leadership Content Generator (with secret Vibe Post prompt section!) Tired of feeling like social media is like shouting into the void? Maybe you’re sick of not having any engagement on your posts? And worse - no leads? It turns out there’s one kind of social media post that doesn’t get used very often. But it’s the one that creates real connection and is the most likely to g...

If social media feels like a full-time job you didn’t sign up for, this episode is for you. In today’s episode of The GenXpert Show , I’m sharing how coaches and consultants can use social media more strategically—without letting it hijack your schedule or sanity. You’ll learn why follower counts and likes don't actually get you clients by themselves, BUT there IS something you can do to make...

Do you have a irresistible offer for your online business or are you still customizing what you do for every single client? Here's why I think having a standardized offer is absolutely critical for anyone providing expert services: Coaches - this is your secret for scale. Consultants - this is how you land and expand. RESOURCE: ⁠⁠The Signature Offer Starter Kit In this episode, I’ll show you h...

In 2025 your personal brand needs to be built on trust. And the fastest way to build online trust for coaches and consultants? It's Thought Leadership content. So in today's episode we're going to talk about why using a content strategy based on Thought-Leadership is the best and fastest way to make that happen. We're going to talk about what it takes to be a thought leader, how using thought lead...

Know, Like, Trust. You’ve heard it before. For coaches, consultants and experts this is the whole point of social media. To make a connection and start forming a relationship that will lead to new clients. But what does know, like, trust actually look like in 2025? Because people who buy coaching and consulting have gotten a lot more sophisticated. So how can we communicate that we’re authentic an...

Most of the GenX coaches and consultants I know are dabbling with AI—but too many are either overwhelmed by the tech or worried it’ll make them sound like a robot. Here’s what I know: you don’t need to be a tech whiz or sacrifice authenticity to use AI in your business. In this episode, I walk you through 5 practical, non-cringey ways to leverage AI tools like ChatGPT, Gemini, and Fathom—not to wr...

Creating an online course might NOT be the best way to get results for your clients OR your business. Before you dive into course platforms, slide decks, and video lessons — watch this. Because there's a dirty little secret in the industry - most online courses don’t sell OR scale the way you think they will. Why? Because people aren’t completing them. In this video, you’ll learn: - The BEST s...

If client getting feels slooooooow, you might be trying to up your marketing game. But what if that's not the real problem? What if the problem actually lives in another part of your business? Then all the work you're doing is really just digging in the wrong place. (WARNING: A few Indiana Jones references in this one - Harrison Ford was my first movie crush!)In this video we're talkin...

Still using the classic marketing funnel to guide your client getting strategy? You’re not alone—but it might be holding you back. In this episode of The GenXpert Show, I break down why the traditional marketing funnel is misleading and what you should be doing instead. We’ll talk about: Why the funnel model doesn’t reflect real buying behavior for your perspective clients A more effective framewo...

What does it take to make your content unforgettable? Most of the gurus will tell you your content strategy should educate or entertain. But unless you're creating content that shifts the beliefs of you audience, people might like you, but they won't buy from you. In this video, learn the 4 types of content you need to be creating to win know/like/trust, stand out from the crowd, and shift buyer b...

“I have too many ideas - I don’t know what business to start!” Do you have a notebook filled with business ideas? Do they wake you up at night swirling around in your head? If you’re struggling to prioritize and focus on just one business idea - the perfect business idea - that’s the path to analysis paralysis and staying stuck. In this video, we'll explore practical strategies like mind mapping a...

Are you tired of feeling weird about your hourly coaching or consulting rate? Do you feel like your undercharging? Or wondering what you should be charging in the first place? In this episode of The GenXpert Show, we'll talk about how to set hourly rates for your coaching business or consulting business that will set you up for success. I’ll explain why if you used an online calculator to set...

Want to stand out as a successful coach or consultant in today's competitive market? Your brand can make a huge difference - but maybe not the way you think. In this episode, I’m spilling the tea on my powerful approach to getting noticed and getting hired that has nothing to do with your logo, fonts or color scheme. LINKS & DOWNLOADS Here's the link to my free Thought Leadership Conte...

If you’re staring down the website thing and thinking, “This is where it all goes off the rails”… take a breath. Your online coaching or consulting business *does* need a website—but it doesn’t need to be complicated. In today’s episode, I’ll walk you through the big three website builders, the tradeoffs, and the one I’d choose if I were starting from scratch today.00:00 Choosing the right website...

To get started coaching or consulting you need 3 things - a client, a way to serve that client, and a way to get PAID! In this efficient episode, I'll cover the online tools you need (and what you don't) to get up and running for the least amount of $$$. Whenever you're ready, here are 3 ways I can help you build your business: 1. 📥 Download ⁠ The GenX Escape Plan ⁠ → Your 3-step road...