The Game with Alex Hormozi

"You've been asking for permission when you really need support." Today, join Alex (@AlexHormozi) as he guest speaks during Day 3 of GymCon to talk about his tips and tactics for closing sales, covering topics such as overcoming objections, understanding the customer's needs, and being resourceful. He discusses the importance of realizing that the customer is in control and that they need support,...

“But the difference between somebody who's loyal or not is whether they cheat, right? And so I think that it's the same thing with patience. It's the same thing with honesty.” Today, join Alex (@AlexHormozi) as he guests on Erika Taught Me to share his insights on the importance of accepting that success is the result of many small things, not just one big thing. He also discusses his journey from...

“Most people think that they're selling it to their competition. I disagree.” Today, Alex (@AlexHormozi) shares an equation for creating valuable products and services that sell for lots of money, emphasizing the importance of decreasing customer effort and sacrifice while increasing the perceived likelihood of achievement and time to value. He also discusses the role of guarantees in reversing ri...

"If a lead magnet is not good enough that people then tell other people about it, in my opinion, you have failed." Today, Alex (@AlexHormozi) discusses the importance of offering valuable lead magnets to attract potential customers and increase sales. He also provides seven steps to creating effective lead magnets for any business. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founde...

"The person who cares the most about the prospect wins the deal." Today, join Alex as he guest speaks during Day 3 of GymCon to talk about the importance of ethical sales persuasion and the art of closing sales. He emphasizes the role of belief and trust in the sales process and how it can impact long-term outcomes for clients. Alex also provides tips on handling objections and obstacles, and stre...

“You have to gain leverage over other people because of how much better you are at the thing.” Today, join Alex (@AlexHormozi) as he guests on Andy Frisella’s Podcast REAL AF to talk about how to succeed in business by becoming so good that people can't ignore you, gaining leverage over others through superior skills, and accepting critical feedback as a means for personal and professional growth....

“Make it as short as possible, but no shorter." Today, Alex (@AlexHormozi) shares with us his MAGIC Offer headline formula, an acronym to help businesses create irresistible offers that convert in local markets. He breaks down the meaning behind each letter in the magic acronym and explains how to use it to create punchy headlines that get around banner blindness. Welcome to The Game w/Alex Hormoz...

"If it's not going to grow on its own over time, it's not worth doing." Today, Alex (@AlexHormozi) talks about the importance of creating a product or service that is valuable enough to generate word-of-mouth referrals and compound growth over time. He suggests three questions to ask oneself when evaluating a product or service in order to improve its value, profitability, and customer experience....

"Every time you do get f*cked over, you actually end up being the person that won." Today, join Alex (@AlexHormozi) as he guests on Andy Frisella’s Podcast REAL AF to share his theory on doing the right thing and how it can lead to long-term success, despite the pain that may come with it. He also discusses the importance of understanding user needs in research and the practicality of giving to mo...

"The easiest way to appeal to the rich is just do the same thing in half the time." Today, Alex (@AlexHormozi) shares with us how Bernard Arnault became the richest man in the world by understanding the psychology of the rich and creating luxury products that specifically serve them. He also shares tips on increasing the quality of customers and delivering a better experience. Welcome to The Game...

"The reason something affects you is because you have deemed it meaningful. You've said it matters." Today, Alex (@AlexHormozi) talks about managing stress and mindset in business and life by changing the meaning we ascribe to circumstances and using tools like time and volume to recalibrate our perspectives. He also shares personal examples of how these techniques have helped him decrease anxiety...

"If it doesn't map to that, forget about it. Just cut it." Today, join Alex (@AlexHormozi) as he guest speaks during Day 1 of GymCon to talk about the importance of focusing on the highest leverage activities in a business and how to prioritize tasks based on impact and ease. He emphasizes the need to solve the root issues in a business, rather than relying on new marketing tricks or hacks. This i...

"If it has stayed the same and you are spending all your time working on it, you're not gonna get more hours." Today, join Alex (@AlexHormozi) as he guest speaks during Day 1 of GymCon to talk about strategies for maximizing profits in a gym business and emphasizes the importance of identifying the constraint of the business to properly allocate resources. He also touches on the topic of branding...

"If you truly want to be an effective leader and salesperson, the best thing that you can do (…) is to make them understand how it's in their best interest to do those things." Today, join Alex (@AlexHormozi) as he guests on Andy Frisella’s Podcast REAL AF to share his journey from a 22-year-old gym owner to a successful entrepreneur. He discusses his innovative approach to sales and marketing tha...

"If you wanna be financially disciplined, just f*cking be disciplined." Today, Alex (@AlexHormozi) shares his tips on how to live cheap, save money, and invest in the skills and experiences that will make you money. He emphasizes the importance of maximizing both sides of the income-to-spending ratio in order to achieve financial success. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur,...

"I'm not good at this yet, and that's okay. I'm going to learn." Today, Alex (@AlexHormozi) talks about the seven disciplines he believes every entrepreneur should master to fill the "hole in their soul". These disciplines include foundational education, physical health, professional skills, emotional management, relational skills, financial literacy, and philosophical values. Welcome to The Game...

"The best way to stay poor is to listen to poor people about how to get rich." Today, Alex (@AlexHormozi) shares advice for a young man struggling to make ends meet. He emphasizes the importance of cutting costs, increasing income, and learning new skills to become a more valuable asset in the workforce. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public...

"Have a big tiger behind you and stay on the path." Today, join Alex (@AlexHormozi) as he guests on Modern Wisdom with Chris Williamson to discuss turning philosophical insights into actionable steps toward success. He stresses defining the input-output equation, overcoming mental clutter, taking action, and discusses the relationship between success and happiness, traits of successful people, and...

"There's tons of things that you have to do and be willing to do that you do not enjoy." Today, Alex (@AlexHormozi) discusses the importance of using negative emotions and experiences as motivation to achieve success, rather than relying on the pursuit of happiness and passion. He shares his personal experience and the lessons he has learned along the way to reaching $100M in sales. Welcome to The...

It’s all about changing the way you think. Today, Alex (@AlexHormozi) shares his thinking frameworks for problem-solving in business. He emphasizes the importance of distinguishing between problems to be solved and dichotomies to be managed, and of thinking in continuums rather than binaries, to achieve more accurate decision-making. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, foun...

"The amount of work required to build something amazing and huge just takes time." Today, Alex (@AlexHormozi) reflects on his experience at a YouTube meetup and how it reminded him of the importance of putting in great effort to create exceptional work. He shares examples and lessons learned to inspire listeners to rethink their approach to work and strive for excellence. Welcome to The Game w/Ale...

“If you continue to disprove your imposter syndrome in the real world and it persists, you have to admit to yourself that it's got nothing to do with your capabilities…” Today, join Alex (@AlexHormozi) as he guests on Modern Wisdom with Chris Williamson to discuss various topics including changing your environment to improve your life, the importance of gamifying content creation, and the benefits...

Which money hack will you take note of? Today, Alex (@AlexHormozi) shares with us the 42 beliefs he has around money that have helped him along his entrepreneurial journey and advise us on the things we shouldn’t be doing if we want to become successful. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this...

Advanced people never don't do the basics. Today, Alex (@AlexHormozi) talks about how two life experiences changed his view on business. Listen in to find out what they are and the mindset that you need for your business. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get mo...

"It's much easier to change your conditions than it is to change yourself." Today, Alex (@AlexHormozi) shares his personal productivity hacks that helped him go from zero to a hundred million in net worth at age 31, emphasizing the importance of reducing decision-making fatigue and increasing leverage to maximize output. His tips include optimizing sleep, minimizing distractions, and cycling stimu...