Shaping tomorrow by understanding today
The Future of Hospitality
In this podcast we journey beyond today’s industry standards to imagine what’s next. We speak with hospitality experts across operations, sales, technology and more - diving deep into the trends shaping tomorrow. While technology plays a role, the podcast also explores topics like guest experience, operational insights, and more, with each episode offering practical takeaways and a fresh perspective on what the industry’s future might look like. If you’re ready to stay ahead in hospitality, tune in for ideas, inspiration, and insights from the leaders shaping the industry."
Author
Shaping tomorrow by understanding today
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Podcast website
Latest episode
Jun 29, 2026
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Episodes
The Underrated Power of Great Receptionists 12.01.2026 40:34
Front desk mistakes are costing you revenue and repeat guests. Learn practical fixes in one conversation. Emma Wunderink reveals how to train receptionists, boost upsells, and turn every lobby into a competitive advantage. Guest: Emma Wunderink, hospitality consultant at Cohesive Consultancy, with leadership experience at Sofitel Legend de Grand Amsterdam and Waldorf Astoria Amsterdam. - Build fro...
The Pricing Mindset Shift Holding Hotels Back 01.01.2026 48:38
Stop leaving revenue on the table: learn when to raise prices with confidence. Practical steps for owner-operators to replace gut feeling with data-driven pricing. Guest: Tim Boersma, Revenue Manager, RoomPriceGenie. Tim helps independent hoteliers shift from static pricing to timed, data-led decisions across Benelux owner-operated properties. - Capture higher night rates for events and peak deman...
Life, Travel, and the Human Connection with Sarah Dandashy 23.12.2025 53:07
Life, travel, and human connection shape us long before we put words to them. In this episode, Cesar Wurm sits down with Sarah Dandashy for an open, unscripted conversation about the moments, cultures, and experiences that influence how we connect with others, in hospitality and in life. From growing up between worlds to creating unforgettable guest experiences, this conversation explores presence...
Regenerative Hospitality & Wellbeing (Roundtable) 07.12.2025 59:13
Luxury hospitality runs on performance, but at what human cost? This roundtable explores how regenerative hospitality and wellbeing can reshape the future of hotel work, leadership, and culture from the inside out. Guests: Fenna Hofmeester and Emma Müller , students at Hotelschool The Hague, Anemoon Schepel , Senior Lecturer at Hotelschool The Hague, and Cesar Wurm , SVP at ALHI, share real experi...
Intent Over Attention: Direct Bookings For Hotels via TikTok 06.12.2025 37:22
TikTok is stealing attention and AI is rewriting search. Learn practical steps to protect direct bookings and turn intent into revenue. Guest: Serge Berezhnoy, founder of InsightArc and AI-driven guest intent expert, explains how hotels can reclaim distribution. Host Alon Shkuri guides a focused discussion on TikTok, AI agents, and real-time personalization. - Identify guest intent in real time to...
Hiring isn’t your only problem 02.12.2025 44:45
Hear how to fix staffing, training, and revenue gaps in hotels in one candid conversation. Heather Dwyer shares practical, fast actions you can apply this week. Guest: Heather Dwyer, founder of Dwyer Consulting and Consiére, hospitality consultant and staffing specialist with deep hands-on hotel operations experience from MGM to boutique luxury. Hosted by Cesar Wurm. - Turn staffing churn into rel...
How Beaumier Redefines Luxury Hotels 18.11.2025 29:40
Want guests who feel at home without scripted service? Learn how Beaumier's CEO Billy Skelli Cohen builds simple luxury that empowers staff and elevates stays. Guest: Billy Skelli-Cohen, CEO of Beaumier, leads a collection of characterful hotels across the Alps, Provence, and the Mediterranean and explains how guest-led design and people-first culture drive measurable guest satisfaction and op...
Smith Travel Research: Unlocking Hotel Data Power 13.11.2025 38:15
Stop guessing on pricing and comp sets. Learn how to turn STR data into decisions that protect GOP and growth. Host Cesar Wurm speaks with Isaac J. Collazo, analytics leader at Smith Travel Research, who brings 25+ years across Marriott and IHG and a proven talent for making hotel data actionable. - Create on-the-fly comp sets to validate development pro formas and test market assumptions. - Combi...
Wellness Is The New Luxury Playbook 27.10.2025 35:14
Discover how wellness becomes the defining advantage in luxury hospitality. Guest: Patrick Fernandes, CEO of Alchemy Wellness Resorts and Executive Managing Director at Carillon Miami Wellness Resort, joins Host Armando Cerda to unpack 25+ years of luxury leadership and the tactics that turn wellbeing into measurable guest value. - Embed wellness as an operational philosophy to increase guest loya...
Designing trust into the travel journey 23.10.2025 44:19
The Fly Fairly team unpacks how Gen Z is reshaping travel with new expectations around transparency and flexible payments. From buy now, pay later to the rise of discovery-first planning, this episode explores what OTAs must change to keep up with the next generation of travelers.
Lead hospitality with empathy and generosity 23.10.2025 1:02:41
Recenter hospitality around generosity and memory. Learn how to shift from scarcity to service and lead teams that thrive. Steve Fortunato is a leadership expert, entrepreneur, and founder of the event venues, the Harper and the Fig House, and roomforty a catering company that served the Los Angeles area for 20 years, and has now relocated to Santa Cruz to do intimate, immersive gatherings that c...
Using hospitality to transform train travel 23.10.2025 37:50
Stop treating transportation like a commodity. Learn how hospitality wins riders, loyalty, and revenue. Patrick Goddard turned hotel service into a thriving intercity rail experience that customers love. Guest: Patrick Goddard, CEO of Brightline Trains Florida, leads the $6B project that relaunched private intercity rail in the US, delivering 300,000 monthly riders, a 75 NPS, and 95% on-time perfo...
From snackbar to smart hotel chain (Dutch) 16.10.2025 33:05
Turn underused property into a profitable, tech-forward hotel. Learn how Jordi De kort scaled five hotels and opened a new resort in Curaçao using mobile key, receptionless check-in, and sustainable systems. Guest: Jordi De kort, founder and hotel developer at Steinmetz | De Kort, operator of five hotels and the Nova Curaçao resort, shares hands-on lessons from fast-growth hotel development. - Cut...
Make Your Hostel Irresistible On OTAs 16.10.2025 30:23
Maximize bookings without competing on price. Optimize your OTA shop window to attract the right guests. Guest Khalifa Saqer, CEO of HostelHop and hospitality consultant with 13 years' experience, joins Host Gabriella Gomes Branco to share tactical growth strategies for hostels. - Make your OTA listing the shop window: better photos and traveler-focused descriptions that raise conversions. - T...
Sustainability isn’t the end goal 14.10.2025 36:39
Can a safari lodge teach hotels how to give back more than they take? Emma Müller shares practical, scalable steps to move hospitality from sustainable to regenerative. Guest: Emma Müller, student at Hotel School the Hague with experience in South African luxury safari lodges, an internship in Frankfurt, and co-creator of a minor in regenerative society. - Reframe success beyond RevPAR so your pro...
Make a Better Guest Experience with the Right Music (Dutch) 13.10.2025 36:05
Make music work for your guests: small playlist changes that boost dwell time and revenue. Discover how branded soundscapes shape guest perception across hotels, restaurants and retail. Guest: Danny Bas, Sales Director at Xenox Music Media. With 13 years at Xenox and a 35-year track record supplying background music to hotels, retail and venues worldwide, he shares practical music, licensing and t...
Empowerment Beats Authority In Modern Hotels 12.10.2025 45:31
Managing humanity under pressure: practical leadership that turns complaints into loyalty. Short, low-cost tactics you can use this week to boost guest satisfaction and team morale. Jordy Smit, General Manager at Courtyard by Marriott, brings over 16 years with Marriott, pre-opening experience at Moxie Utrecht, and hands-on leadership running hotels in Berlin through COVID. In conversation with ho...
Quality Over Quantity: Rethinking Hospitality Beyond Cities 12.10.2025 37:47
Can Amsterdam grow tourism without sacrificing livability? Hear how one policy shift and targeted real estate can move visitors out of the crowded center. Guest: René van Schie, Director Accommodations and Leisure, Metropool Regio Amsterdam. Host: Arjan Eikelenboom. René moved from managing the Vondelpark youth hostel to coordinating hotel and leisure development across 30 municipalities, giving h...
Rethinking Short Stays: Revenue to Reconnection 28.09.2025 31:27
Want 10 to 30% more revenue without adding listings? Learn the daily habit and design choices that turn operations into a growth engine. Guest Eric Moeller, CEO of Freewyld, a founder who turned operational excellence into a growth engine and a leading voice in short-term rentals. Hosted by Gabriella Gomes Branco. - Capture 10 to 30% more revenue by owning your pricing tool and checking market pac...
Skip Cleaning, Plant Trees: Hospitality's Win-Win 28.09.2025 38:01
Skip a daily clean, plant a tree, and turn guest choice into measurable sustainability impact. Hear how one hotelier made this idea global and planted close to 700,000 trees. Guest: Floris Licht, hotelier, entrepreneur and founder of Company: Hotels for Trees, and General Manager at DoubleTree by Hilton Amsterdam Central Station. Host: Arjan Eikelenboom. - Save housekeeping costs while funding ver...
Beyond Bookings: Human Touch Meets Tech (German) 24.09.2025 39:09
Stop losing bookings to complexity and outdated systems. Make technology work for guests, staff, and your bottom line. Susanne Frankenhauser, hospitality sales and distribution consultant at TH-Experts, draws on hotel apprenticeship roots and hands-on experience with reception, sales, PMS, channel managers and website integrations to help independent properties modernize. - Fix revenue leaks by id...
Is Your UVP Costing You Guests? 21.09.2025 27:50
Stop guessing what guests want. Learn a practical process to turn customer conversations into a clear, revenue-driving proposition. Market clarity, a single source of truth, and AI-ready operations that protect margin and service. Anu Ala-Outinen, co-founder of Moder and former competition lawyer turned travel tech entrepreneur, explains how to validate your market and make your UVP operational. -...
From Doorman To Director: Servant Leadership Secrets 19.09.2025 51:20
Make your hotel team indispensable and your guest experience unforgettable. A career from doorman to Managing Director with repeatable tactics for leaders. Guest: Ramon Reyes, Managing Director at Omni Atlanta Hotel. A servant leader who led multiple pre-openings and won General Manager of the Year while running one of Omni's largest nearly 1,100-room properties. - Retain and grow talent by bu...
Make Payments Your Competitive Advantage 18.09.2025 25:04
Stop losing cash and time to clunky payment processes. Hear how payments data can unlock liquidity, cut risk, and speed bookings. Will Bicknell, who leads Felloh and brings experience as a tour operator and former FinTech chief innovation officer, joins host Gabriella Gomes Branco to explain how payments, data, and compliance transform travel operations. He shows practical steps operators can use...
Boutique Hotels: Soul, Staff, And Smart Tech 18.09.2025 42:36
Want to know about boutique hotels that feel alive and profitable? Tune in. How one director rebuilds tired properties by prioritizing people, design, and local partnerships. Guest Nicoline Montanus, director of Arq Hotels, shares her experience leading iconic properties and building boutique hotels with soul. - Increase guest satisfaction by making staff the core of every stay, improving warmth a...
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