The Fully Booked Therapist Podcast w/Heather Hammell. Business coaching for hands-on therapists who are done underearning.

I found Myofascial (MFR) about 10 years ago. It was an accidental encounter that has changed my life for the better. I’ve always wanted to help people get relief from pain and MFR is the best modality to do that. Myofascial is way more powerful than you may think. It is subtle yet it really moves things in your body. Once I was introduced to this practice I immediately jumped in and learned everyt...

I am a strong believer that online booking is a must in your MFR practice. Online booking systems are not just for large businesses. One of the main benefits of online booking systems is that they allow clients to place their booking at a time that is most convenient for them. Using an online booking system, they can make their booking at any time of day or night, without having to worry if it’s w...

When it’s time to send out emails, I found that most of the MFR therapists that I work with feel a range of emotions. They are proud of the work we’ve done to build their email list and are excited about the possibilities of helping more people live pain-free lives. However, once they hit “send,” the email is out of our hands and fear takes over because they think that the recipient will view them...

There are a lot of messages on how to start and grow a successful business out there. There are a lot of good tips, a lot of bad ones, and plenty of conflicting ones. So how do you sort through them and decide what you actually need to do in order to launch and grow a business that makes an impact, brings in cash, and doesn’t burn you out? In this episode, I share with you how my private coaching...

Myofascial release can be a powerful adjunct therapy for cancer, reducing the side effects of traditional therapy and improving quality of life! In fact, MFR practitioners have seen the positive effects of this work in cancer patients for decades.  Our guest today is Heather Cullen, PT, MFR Therapist and owner of Harmony Physical Therapy. She is also a very good friend of mine and on this episode,...

Entrepreneurship can be a lonely journey. Initially, you spend every waking hour working on your business. And it can feel like you’re stuck on a desert island. So who do you turn to for guidance and accountability? Of course, there are millions of online articles, videos, and other resources on how to build and grow a business. But if your business is unique like MFR therapy is then a one-size-fi...

Our guest on this episode is my amazing business coach, Simone Seol.  Simone is creating a revolution in how life coaches market online. She teaches coaches how to become profitable by putting love first, leaning into their messy genius, and not being afraid to get a little weird. In the past 2 years, Simone has created millions of dollars in her own business and helped countless life coaches scal...

A healing crisis is a temporary worsening of symptoms that occurs when the body is going through the process of healing itself. This often causes fear, stress, and worry for MFR patients as they begin to think something has gone wrong. As an MFR therapist, it is important for you to hold space for your patient as they experience a crisis and reassure them that this is in fact something to be celeb...

We can all instantly recognize the feeling of being let down, the anger we might feel when something we thought we deserved didn’t happen, the grief we experience when we miss out on an opportunity, or the fear we feel when you set out goals but don't think that we will reach them. This feeling is known as disappointment.   We all face moments when we don't achieve our goals despite our best effor...

Today I am bringing another awesome episode with my friend and colleague, Life and Business Coach, Meg Gluckman. We talk about connection and belonging. The world of an MFR Therapist and entrepreneur can be lonely at times. A remedy for this loneliness can be found in a collaborative community. Collaborating with other therapists and entrepreneurs can ease the sense of isolation and help your busi...

In this episode, I am being interviewed by a good friend and fellow coach, Alison Mclean who is also the host of the Ignite Ur Wellness Biz Podcast. Listen in as I share my journey of closing my brick and mortar Myofascial Release Practice to now coaching MFR practitioners to grow their own businesses. We cover everything from the fear of being seen and visible as an entrepreneur, to making invest...

Today we are talking about business and money. The way you run your business should be determined by the type of lifestyle you want to lead. To make that happen you must master your money mindset for ultimate business success. Our guest today is Money Coach, Serena Hicks. Serena Hicks believes that making and having #BIGHappyMoney is a social justice issue. As a biracial businesswoman, who went fr...

Our guest today is Jennifer Streeter, Owner of Restoration Harmony Myofascial Release in North Carolina. Jennifer has such an interesting story of her transition from massage therapy to deciding not to go to physical therapy (PT) school and making the decision to go all-in on her Myofascial Release Business.  Fueled by the desire to increase her income so that she can one day retire while still en...

We all want what is best for our clients. We all want them to get out of pain and return to active and meaningful lifestyles as quickly as possible. What if “quickly” also looks like treatment taking a year or longer to achieve? What if that long stretch actually serves clients better and more fully, more permanently. What if more issues are resolved because of the longer length of treatment? I po...

There is a huge difference between looking busy and being actually busy (with clients, with our lives). We often do busy work or tell ourselves and others we are busy to avoid feeling like a failure or to feel like our business growth is more in our own control when we are feeling out of control of it. We spend time worrying and running ads and feeling graspiness towards the clients we have. But w...

One of the best ways to build and grow your MFR business is you MUST tell people what you do. By taking every opportunity to tell people what you do and how you can help them, you are essentially building up a pipeline for your business. After all, if no one knows what you do and how you can help them or someone they know, how can your business grow and thrive? In this episode, my guest, Meenakshi...

If you are a “new” therapist or an “old” one I want to say something that might be against everything you’ve thought about talking about MFR. It isn’t hard to talk about MFR. If you adopt this thought, you will be able to have access to the creative parts of your brain that can help you to clearly explain to and interact with people in a way that creates connection and relays the messages of how M...

If you are feeling overwhelmed, and you're just not sure what to post on Social Media, I want to reassure you that there is no real right or wrong way to develop your social media presence. The goal is to get a potential client to book an appointment with you. So the simple act of you showing up and posting something relatable, telling people that you're an MFR Therapist, how you can help them, an...

Stress is one of those things that we work with all the time, likely our patients are stressed out from their pain or their lives or both. And we're stressed out by all the things too. Our businesses, our clients, our families, our own pain, our schedules, all the things. I want to talk to you about how you experience stress, what your thoughts are about stress, and offer that it doesn't have to b...

I can’t believe that this is episode 30!  This is so fun. Thank you all for your continued support. I appreciate you listening to the podcast and taking the time to leave a comment and a review. Thank you. I can still clearly remember my process of making the decision to start this podcast. I had so many thoughts about it but I am so grateful I decided to do this and that is what I want to talk to...

Do you buy the services that your company is selling for your own personal use? The answer should always be yes, because if you don’t believe in what you are doing then no one else will either. I mean, think about it, how can you be honest and true with your clients if you’re not buying in yourself?  When you are sold on your offer this is a perfect scenario for creating a level of excitement that...

Have you ever had an encounter with a client that left you feeling incompetent and rethinking your entire decision to be an MFR Therapist or a business owner? This happens to all of us and our guest today Jennifer Ryalls is no different.  Responding the wrong way can derail the client's progress and yours as well. We don't want the client giving up on the best treatment option that they have avail...

No matter the industry, every organization needs policies and procedures to operate effectively and successfully. This is also the case for your MFR practice. Without adequate and well-developed policies and procedures, there are no rules. And without defined rules, people create their own. I find that oftentimes we have policies in place because we should, without any real consideration for why t...

In this episode, I want to discuss whether you should give discounts or sell packages. A lot of people would argue that you should only charge your value and should not offer discounts because that actually discounts yourself somehow. Some would argue that offering a package makes it possible for a client to drag out or start and stop their sessions. Still, others would argue that it is hard to tr...

Starting a business is not a decision that will affect you only. In fact, that’s why most of us become entrepreneurs, we want to give more to the people around us.  This is true for my guest today, Valerie Cizek. Valerie had a strong desire to serve more people who wanted MFR treatments but was limited in her capacity to do so by her full-time job. And so she made a decision to quit her day job an...