Alexa Cawley

The Friday Society

Business EN ↓ 131 episodes

Welcome to The Friday Society, the podcast for anyone and everyone in the health & fitness industry. In this podcast, we'll talk to industry leaders and experts about everything you need to know to scale and authentically grow your health & wellness brand. We'll hear from operational experts, email marketing gurus, accountants, and more to get you set up for success. You can always submit questions and topic requests via @alexagrowmybusiness on Instagram, and I hope you enjoy!

Author

Alexa Cawley

Episodes

6. What Makes an Instructor Magnetic? ft. The Sweat Society 05.02.2021 47:18

This is an episode you do NOT want to miss. Angie and Alisha have been hard at work building The Sweat Society , a training and development platform for instructors and fitness studios. They talk to us about starting over, how to give great feedback, what makes a great class, and so much more. Resources! To keep up with me on Instagram or shoot me a DM, click here ! To catch my masterclass on co...

5. Turning a Profit During Lockdown ft. Katie Attebery 28.01.2021 46:20

In this episode, we hear from Katie Atterbery , studio owner of Rush Cycle Encinitas . Katie came from a finance background, and talks to us about how she divides her profit as a business owner, the spreadsheets she looks at to understand her business, and what she thinks studio owners are wasting their money on. This is one of my favorites so far, so I hope you enjoy it! Resources! To keep up wit...

4. Alex Joy Pucci: How Just One Client Can Uplevel Your Entire Career 17.01.2021 49:47

In this episode, we (virtually) sit down with Alex Joy Pucci , international fitness instructor. Alex started her career in NYC, has gone on to teach in Asia, and has worked with pretty much every big name boutique gym out there. She talks about what makes a great studio, and teaching to one person in the room. Enjoy! Resources! To keep up with me on Instagram or shoot me a DM, click here ! To ca...

3. Rumble Trainer Noah Floods on the Toxic Positivity of the Boutique Fitness Industry 07.01.2021 48:40

In this episode, we chat with (our personal favorite) Rumble Trainer, Noah 'Floods' Breymeier , on the challenges of being a fitness instructor, the benefits of having a niche training style, and why instructors need to stop acting like celebrities. Resources! To keep up with me on Instagram or shoot me a DM, click here ! To catch my masterclass on community building, click here ! &amp...

2. Bianca Vesco On Building A Community That Sticks 03.01.2021 28:33

Welcome to The Friday Society , the podcast to accompany the one stop shop for fitness professionals. If you've ever wondered how to keep your community close, this is a talk you won't want to miss. Bianca started her training journey in New York City, has moved neighborhoods, gyms, and even states, but her community is stronger and more loyal than ever. We'll talk about what makes...

1. Ariel Dobshinsky on Pricing Digital Fitness Classes 31.12.2020 54:10

Hey everyone! Welcome to The Friday Society , the podcast to accompany the one stop shop for fitness professionals. In this inaugural episode, we sit down with Ariel Dobshinksy , VP of Operations at Body by Simone . We chat about how to find the sweet spot of pricing your classes, why another workout is NOT your competition, and more! Enjoy! Resources! To keep up with me on Instagram or shoot me a...