The Founder Shift Podcast

Alessandra Pollina has run her PR agency for 13 years, long enough to remember a business landscape before Instagram even existed. In this episode we trace what's actually changed in that time (a lot) versus what never did (relationship building, real community, the personal touch), and why the industry spent years pretending those fundamentals didn't matter. Our conversation centers on the founde...

What does it actually look like to build a business that lasts? I talked to Leandra McLaurin, consultant and strategic coach, to dig into the inner shifts every founder faces as they grow.  Growing a business past what you know forces you to face everything you thought you knew about yourself, about meaning and purpose, and about the practices that took you to this point. The best-laid plans will...

Talk about a business turnaround. After leaving a career on Wall Street, Maryana Sky bought three businesses overseas and turned them around from struggling to profitable in three months, taking them from a 15% sales conversion rate to 85%. Now, she mentors beauty and esthetician business owners to do the same. But Maryana’s secret is so much more than just investment into these businesses. For he...

What does it take to build and scale 4 businesses that run without you? For one thing… space. Luisa Alberto, the founder of People First Finance, People First Foundations, and Kindredly, has done it. Her financial services agency runs without her in the day-to-day, and in this episode she’s sharing the strong (unsexy) foundations and skills she had to learn and master in order to scale with ease....

Can we fix the world? I actually think we can. But it's going to take a long time. There's never been a more important time to question what we have been told is "the only way to do things" and to create little corners of positive progress in our worlds, with whatever tools we do have. At heart, this is really what The Founder Shift is all about. So we're kicking off Season 2 by making sense and s...

Erica's been in client service the majority of her career: from helping children and parents in hospital settings, to scaling a VA staffing business, to helping founders design holistic client experiences, she's always been focused on creating proactive, compassionate, and intentional service journeys. Not reacting to things as they come up. This is what we mean by "10x everything" not being enoug...

Most entrepreneurs who aren’t already marketing experts pick social media as their number one thing to get off their plate as quickly as possible. But Kate Gilbert, the social media strategist for people who don’t like social media - sees it differently.  In this episode, we’re exploring how to systematize social before you give it away - and how an audit from someone like Kate can help you maximi...

On Terry Ramsey's Pay Yourself Summit, we're answering all your early-growth-stage hire questions: What's the right time to make your first hire? How to build a scalable process your hire can learn and take over How to use contractors properly and when to make a W-2 hire instead Getting the best ROI on your talent investment: think high yield, not standard savings And SO much more! We're also offe...

Change only derails you when you don’t know what’s coming. In this episode we dive into the rapid business changes you can expect when adding your first 10 employees (and beyond), and how to stay steady and in control of your success with a healthy team. Want to master the art of building a strategic team, right from Hire #1? Jump into my Team LTV Strategy Lab and let's build lifetime value into e...

The old rules of startup growth are dead. They never really worked for us. It's not enough anymore just to "get rich" or to "perform success." We want true scale, strategic abundance, and to have an alternative to the status quo. One we can build ourselves. This is that alternative. In this inaugural episode, you'll learn what I have planned for you in the podcast, what inspired me to create it, a...