Bjork Ostrom

The Food Blogger Pro Podcast

Business EN ↓ 586 episodes

Welcome to The Food Blogger Pro Podcast, hosted by Bjork Ostrom from Pinch of Yum! Our goal is to help you create a beautiful, functional, and profitable blog. We interview successful food bloggers and industry experts in an effort to surface strategies that can help you more efficiently grow and monetize your site. You'll learn about recipe SEO, food photography, plugins, monetization, traffic, and more. New episodes every Tuesday! Learn more at foodbloggerpro.com/podcast

Author

Bjork Ostrom

Episodes

283: Looking Forward - How to Make 2021 a TinyBit Better with Bjork Ostrom 15.12.2020 28:47

The value of offering help, utilizing processes to make decisions, and reserving some unstructured time for yourself with Bjork Ostrom. ----- Welcome to episode 283 of The Food Blogger Pro Podcast! This week on the podcast, Bjork talks about five different ways that you can try to make 2021 better than this year. Last week on the podcast, Bjork chatted about some of the positive takeaways he has f...

282: 9 Things - Helpful, Impactful Takeaways from This Year with Bjork Ostrom 08.12.2020 34:42

How to use a framework to accomplish a goal, asking for help, evaluating your needs, and thinking about your legacy with Bjork Ostrom. ----- Welcome to episode 282 of The Food Blogger Pro Podcast! This week on the podcast, Bjork talks about some of the positive takeaways he has from 2020. Helpful, Impactful Takeaways from This Year This year has been a bit of a doozy, hasn't it? Even with it bein...

281: The Business of Food Photography - Building a Food Photography Career with Christina Peters 01.12.2020 54:58

How to build a high-quality food photography business, finding clients, and organizing shoot days with Christina Peters. ----- Welcome to episode 281 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Christina Peters from Food Photography Blog about how she has built a career out of photographing food. The Business of Food Photography When you're building your food photo...

280: A New Recipe Experience - Getting Started with SideChef with Sandie Markle 24.11.2020 55:23

How SideChef works with partners, creating clear step-by-step recipes, and how to use SideChef with Sandie Markle. ----- Welcome to episode 280 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Sandie Markle from SideChef about how their platform helps foodies and creators. Getting Started with SideChef Today on the podcast, you'll hear about SideChef, which is a platform...

279: Financial Independence - How to Be Efficient with Your Money with Anna Rider 17.11.2020 59:07

Trimming unnecessary spending, how to start tracking your spending and budgeting, and working towards financial freedom with Anna Rider. ----- Welcome to episode 279 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Anna Rider from Garlic Delight about financial independence and retiring early. Financial Independence This is a different kind of episode for us, but it's a...

278: Lessons from a Veteran Food Blogger - How to Overcome a 60% Dip in Traffic with Carrie Forrest 10.11.2020 57:46

Deleting content on a blog, noindexing posts, and optimizing blog category pages with Carrie Forrest. ----- Welcome to episode 278 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Carrie Forrest about some of the SEO enhancement she has made to her blog this year. How to Overcome a 60% Dip in Traffic Do you know which of your posts are performing the best? Do you know w...

277: Care For Yourself - Mental Health for Entrepreneurs with Sherry Walling 03.11.2020 45:59

Finding balance in entrepreneurship, engaging with your significant other about your business, and dealing with burnout with Sherry Walling. ----- Welcome to episode 277 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Sherry Walling from Zen Founder about how entrepreneurs can care for their mental wellbeing. Care For Yourself The focus of today's episode is mental heal...

276: Featured Podcast - Scaling Your Business & Providing Massive Value with Bjork on the Irie Lemon Podcast 27.10.2020 1:11:30

Transitioning to full-time blogging, running a blog as a business, and making every day enjoyable with Bjork Ostrom. ----- Welcome to episode 276 of The Food Blogger Pro Podcast! This week, we're playing an episode from the Irie Lemon Podcast with Liz Della Croce and Vincent Mcintosh. Scaling Your Business & Providing Massive Value Today's episode is a bit different from normal, and that's becaus...

275: Optimizing Ads - How Food Bloggers Can Make the Most Out of Display Ads with Paul Bannister and Becca Clark 20.10.2020 55:31

Ad revenue in Q4, common traits of top ad revenue-earning sites, and balancing ad revenue and user experience with AdThrive. ----- Welcome to episode 275 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Paul Bannister and Becca Clark from AdThrive about how ad revenue works and how food bloggers can increase the income they get from ads. Optimizing Ads Let's talk about...

274: Q&A - How Food Bloggers Can Make the Most Out of Q4 13.10.2020 56:21

Maximizing your Q4 revenue, how to keep the Q4 momentum, and republishing content with Bjork Ostrom and Jenna Arend. ----- Welcome to episode 274 of The Food Blogger Pro Podcast! This week on the podcast, we're re-sharing a Q&A we held for our Food Blogger Pro members where Bjork and Pinch of Yum's General Manager, Jenna, answer questions about preparing for Q4. Last week on the podcast, Bjork cha...

273: Protecting Your Content - Policies and Trademarks and Disclaimers...oh my! with Danielle Liss 06.10.2020 48:07

How to create and maintain Terms of Service, Privacy Policies, disclaimers, and more to protect your content with Danielle Liss. ----- Welcome to episode 273 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Danielle Liss from Businessese and LISS Legal about the ways that bloggers can protect their content. Last week on the podcast, Bjork chatted with Les Alfred from Bal...

272: Create Your Own Room - Finding Balance with Les Alfred 29.09.2020 49:51

Tips for dealing with Imposter Syndrome, managing a podcast, and starting a new brand with Les Alfred. ----- Welcome to episode 272 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Les Alfred from Balanced Black Girl about building a brand that allows you to share your message. Create Your Own Room Have you ever worked on a project and just felt that something about it...

271: Serving Your Subscribers - Running a Subscription-Based Business in 2020 with Melissa Lanz 22.09.2020 59:34

How consumers use subscriptions, how to stay competitive as a subscription-based business, and how to get paid for your work with Melissa Lanz. ----- Welcome to episode 271 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Melissa Lanz from The Fresh 20 about running subscription businesses in 2020. Serving Your Subscribers Do you have a subscription-based business? If n...

270: Get It Done - 11 Apps to Make You Superhuman with Bjork Ostrom 15.09.2020 40:21

How to remind yourself of personal and business tasks, protect your stuff from theft, and keep a tidy computer with Bjork Ostrom. ----- Welcome to episode 270 of The Food Blogger Pro Podcast! This week on the podcast, Bjork talks about his must-have apps for a productive business and personal life. Get It Done Apps are great to help you become more productive, track your progress, and optimize yo...

269: Quality Content - How To Create The Best Recipes for Your Readers with Sally McKenney 08.09.2020 44:55

How to manage a team as a blogger, republish content, and identify high-quality content with Sally McKenney. ----- Welcome to episode 269 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Sally McKenney about how she creates the very best recipe content for her readers. How To Create The Best Recipes for Your Readers We're so excited to welcome Sally from Sally's Baking...

268: FBP Rewind - Blogging Misconceptions, How to Choose a Host, and Why WordPress 01.09.2020 1:06:19

Is the blogging niche too saturated, how to find a good host for your website, and the difference between WordPress.com and WordPress.org. ----- Welcome to episode 268 of The Food Blogger Pro Podcast! This week on the podcast, we're resharing an episode in which we offer advice to new food bloggers. Blogging Misconceptions, How to Choose a Host, and Why WordPress We're going back to basics today a...

267: FBP Rewind - An Architect's Journey to Becoming a Freelance Food Photographer with Ashley McLaughlin 25.08.2020 1:03:48

Creating a freelance photography business, shooting in manual mode, understanding a DSLR, and tips for improving your food photography skills with Ashley McLaughlin. ----- Welcome to episode 267 of The Food Blogger Pro Podcast! This week on the podcast, we're rewinding back to our episode about freelance food photography with Ashley McLaughlin. Freelance Food Photography…with a side of Architectur...

266: FBP Rewind - Write More, Write Better, and Write Smarter with Gabriela Pereira 18.08.2020 1:06:49

Learn how to write with focus, read with purpose, and build your community in this special FBP Rewind episode with Gabriela Pereira from DIY MFA. Welcome to episode 266 of The Food Blogger Pro Podcast! This week on the podcast, we're rewinding back to one of our most popular episodes about writing with Gabriela Pereira from DIY MFA. Write More, Write Better, and Write Smarter Writing –– do you lo...

265: Adapting and Adjusting - Having a Gratitude Mindset with Beth Moncel 11.08.2020 53:21

Delegating work, how to solve your readers' problems, and dedicating time to learn with Beth Moncel. ----- Welcome to episode 265 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Beth Moncel about adapting and growing her blog over the past five years. Adapting and Adjusting We're so excited to welcome Beth Moncel from Budget Bytes back to the podcast today! She was our...

264: Persistence - Building a Seven-Figure Blogging Business with Chelsea Lords 04.08.2020 53:44

Creating reader-first content, how to effectively work with brands, and creating a seven-figure income with Chelsea Lords. ----- Welcome to episode 264 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Chelsea Lords about growing her website traffic and building her seven-figure blogging business. Persistence It's time to welcome Chelsea Lords from Chelsea's Messy Apron...

263: Creating with Confidence - Consistency, Quality Content, and Establishing Trust with Tieghan Gerard 28.07.2020 58:21

How to advocate for your brand, the importance of content, and growing an Instagram following to 1.7 million with Tieghan Gerard. ----- Welcome to episode 263 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Tieghan Gerard about running her brand, growing her blog, and working with her family. Creating with Confidence Today we're welcoming Tieghan Gerard back to the pod...

262: A Food Blogging Journey - Freelancing, Ads, Working with Brands, Catering, and Writing a Cookbook with Mary Cressler and Sean Martin 21.07.2020 53:03

How to understand your blog data, why blogging was more profitable than freelancing, and how to write a cookbook with Mary Cressler and Sean Martin. ----- Welcome to episode 262 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Mary Cressler and Sean Martin from Vindulge about the journey to how they run their food blog today. The Journey of Food Bloggers Mary Cressler a...

261: Managing Sponsored Content - How to Work With Brands with Bruno Bornsztein 14.07.2020 57:05

Why metrics are so important to brands, how to increase the probability of working with your favorite brand, and how content ownership works with Bruno Bornsztein. ----- Welcome to episode 261 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Bruno Bornsztein from InfluenceKit on how to understand the value of your sponsored content work. How to Work With Brands It's Par...

260: Managing Sponsored Content - How Pinch of Yum Works with Brands with Jenna Arend 07.07.2020 45:38

How to communicate with brands, work with brands goals in mind, and manage sponsored content work with Pinch of Yum's Jenna Arend. ----- Welcome to episode 260 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jenna Arend from the Pinch of Yum team about some of the systems they use to manage their sponsored content work. Managing Sponsored Content Sponsored content is a...

259: Keep Showing Up - Finding Success On YouTube with Beth Le Manach 30.06.2020 58:03

Why watch time is important on YouTube, how to produce video content without a crew, and the types of videos that perform best on YouTube with Beth Le Manach. ----- Welcome to episode 259 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Beth Le Manach about effectively creating and sharing content on YouTube. Keep Showing Up Do you know how to create engaging content on...