The Flower School Business Podcast From Kays Flower School

Danielle Serpico is a renowned Mind Coach, 2 Times Best Selling Author, Business Mentor, NLP Master Trainer and Hypnotist, specialising in communication, self-leadership and influence to help entrepreneurs, coaches and professionals master the art of persuasion, sales and self-worth. She believes that ‘your ability to communicate, both to yourself and others —determines your level of self worth an...

Welcome to our latest Bloom in Zoom session! In this insightful webinar, we're joined by the incredibly experienced Vicky Laffey, a renowned Wedding Florist Mentor, who shares her invaluable wisdom alongside Deirdre from Kay's Flower School. If you're a wedding florist looking to refine your client consultation process and streamline your business for smoother operations and more bookings, you won...

Sorting orders and deliveries at Florist peaks like Valentines Day, Mother's Day & Christmas as be logistical challenge for retail and studio florists. Gemma from Digital Florists explains to Deirdre how they have developed a software system that takes all the headaches or planning and organising orders simply and effectively.   To find out more about Digital Florist, contact Gemma at gemma@di...

Welcome to The Flower School Business Podcast, where we spotlight inspiring journeys and actionable strategies to grow a thriving flower business with heart. In this episode, Amanda Delaney, entrepreneur and founder of the Passion to Profit Academy, shares how she transitioned from the fitness and beauty world into powerful mentorship — helping others align their personal values with business goal...

Welcome to The Flower School Business Podcast — where passion meets petals and business blooms! In this inspiring episode, Jennifer Collins shares her journey from a career in accountancy to thriving as a wedding florist, grower and creative entrepreneur. Jennifer talks about her love for growing and arranging flowers, how she built her honesty box flower business and the mindset shifts needed to...

🔥 Episode Highlights Jennifer shares her bold move from budget-friendly floral design to luxury events Why she wanted her work to be a layered sensory experience — beyond flowers The power of intentional branding and hosting a strategic rebrand launch Shifting to higher prices, fewer weddings and a deeper client experience The importance of a strong, updated portfolio when increasing your prices...

In this episode, we take a deep dive into the world of floristry and entrepreneurship with Joeanna, a passionate florist who’s grown her business from the ground up. From humble beginnings to opening four shops in just a few years, Joeanna shares her inspiring journey, the challenges she faced and how she navigated the highs and lows of running a growing business. Topics Discussed Joeanna’s Journe...

In today’s episode, Deirdre, chats with Sharon Griffin, an experienced florist and business owner, about the evolving world of floristry and the lessons she's learned in building a successful floral business. Sharon shares her insights on the artistic side of floral design, from creating architectural flower arrangements to understanding the emotional impact flowers have on major life events like...

Deirdre is delighted to chat with Jenny about her flowery journey, from starting out parttime in a flower shop during her college days to running her own successful florist and then stepping into education and of course representing the United States in the Interflora World Cup,   You can find and follow Jenny at the links below # www. Jennytfloristry.com Jennytfloristry@gmail.com IG: Jennyt.flori...

Hannah and Fiona talk to Deirdre about how Florists can turn their floral waste into compost easily.   The COM:POST system takes Florist's weekly green waste and turns it into reusable compost. This helps to reduce the florists environmental impact and reassure their customers of their sustainable practice.   There are 4 stages   Stage One: The Florist. We provide all our florists with compostable...