MetaRouter

The First Mile with MetaRouter

Technology EN ↓ 5 episodes

Unpacking data tales, triumphs, and tiny disasters, one mile at a time. The First Mile is a podcast from the MetaRouter team that explores the most critical stretch of the customer data journey: the first mile. Each episode dives into the technologies, strategies, and stories shaping how enterprises collect, govern, and activate data at scale. From identity resolution to AI-driven personalization, from privacy-first infrastructure to the evolution of retail media, The First Mile brings together industry leaders, innovators, and practitioners to discuss how to turn data into a durable competit...

Author

MetaRouter

Episodes

AI Gets Powerful When Understanding Drives Action In The Moment 13.01.2026 41:53

Send us Fan Mail AI doesn’t start with algorithms. It starts with data flow. In this episode of the First-Mile Podcast , we sit down with Patrick Harrington, Head of AI & Machine Learning at MetaRouter, to cut through the noise and talk about where real AI capability is actually being built. Patrick explains why most AI systems today still operate like archaeology—analyzing the past instead of...

Second-Gen Retail Media, It's No Longer Just A Nice To Have 08.01.2026 24:31

Send us Fan Mail Retail media is no longer a nice-to-have, it’s a core growth system. In this episode, Second-Gen Retail Media: It’s No Longer Just a Nice to Have , we sit down with Neerav Vyas, VP of Data & AI at Capgemini, to unpack how retail media is evolving from outsourced ad placements into owned, composable platforms that power real differentiation. We start with outcomes. Retail media...

Systems, Signals & The Future of Data 18.11.2025 39:43

Send us Fan Mail Data shouldn’t be a black box, or a blame game between platforms. In this episode, we go straight to the core problem: tracking everything exactly once, and why a single standard changes performance, privacy, and velocity across retail media, identity, and measurement. With MetaRouter co-founder Greg Brunk, we unpack the shift from bloated client-side tags to first-party, single-t...

From Chat to Checkout: MetaRouter and the Rise of Agentic Commerce 28.10.2025 33:13

Send us Fan Mail What happens when shopping moves from websites to conversations? In this episode of The First Mile Podcast , host Dom Burch sits down with Patrick Harrington, Head of AI and Machine Learning at MetaRouter, to unpack one of the biggest shifts in digital commerce yet — the rise of agentic commerce, where AI agents like ChatGPT drive discovery, comparison, and checkout without ever v...

From SEO to GEO: How AI Is Rewriting Discovery and the Power of First-Party Data 07.10.2025 32:18

Send us Fan Mail Discovery has moved from links to conversations, and that shift is rewriting how customers find, evaluate, and buy. We sit down with Patrick Harrington, head of AI and machine learning at MetaRouter, to unpack generative engine optimization—what it is, why it matters, and how marketers can align content, consent, and speed to win in an LLM‑first world. Patrick draws on experience...